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Unpacking Engagement Metrics for the Nonprofit Blog

Beth's Blog: How Nonprofits Can Use Social Media

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting).

Metrics 71
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Three Cheap Tools to Measure Blogs and Social Media

Care2

The very first thing that nonprofits should do is setup a tracking system to measure their blogs and social media. Before we dive into specifics, it’s important to recognize that no one product will measure everything you need and they are not 100% accurate. What are some of your favorite low-cost tracking tools? ?.

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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81
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Happy Information Overload Awareness Day! Here's Some TIps for Reducing It!

Beth's Blog: How Nonprofits Can Use Social Media

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success. Do research first and implement one presence at a time with specific goals and metrics. Avoid getting distracted.

Awareness 101
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Using Chris Brogan's Archimedes Principle To Leverage Nonprofits on Twitter Suggested User List

Beth's Blog: How Nonprofits Can Use Social Media

While waiting for my plane this morning before dawn, I scanned my Twitter stream thinking that a jolt of caffeine and Twitter would wake me up while I did my morning 20 minute information grazing routine, finding good stuff, retweeting, bookmarking and sharing. And metrics geeks, how should I track this? Leave a comment!

Twitter 95
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My New Year's Resolution: Use Social Media Efficiently - 52 Tips

Beth's Blog: How Nonprofits Can Use Social Media

Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success.

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2 Social Media Metrics Your Nonprofit Should Be Tracking

Classy

There are countless social media metrics to track depending on the platforms you use regularly, and your nonprofit needs to recognize which ones truly matter to gauge and improve your performance. . Two relatively recent social metrics worth monitoring are saves and shares. Why Saves Matter for Nonprofits.

Metrics 81