Remove Bookmarking Remove Info Remove Metrics Remove Trend
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Unpacking Engagement Metrics for the Nonprofit Blog

Beth's Blog: How Nonprofits Can Use Social Media

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). Reader Sharing (bookmarked items). So trackbacks and comments get more weight than clicks and views.

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Great reads from around the web on February 1st

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). However, I want to highlight three data points that underscore a critical theme that my colleague David Armano and I detailed in our recent trends deck.

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The Nonprofit Guide to Optimizing Website Traffic for Maximum Impact

The Modern Nonprofit

It’s different from direct traffic, where people directly type in or bookmark a website URL to access it. Analyzing Your Website’s Organic Traffic To understand how people are finding and engaging with your nonprofit website, you need to set up analytics and regularly monitor performance metrics. Speak their language.