Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Flickr Photo by RedRaspu Convio invited me to share my number one New Year's resolution as part of its "Now is the Time" campaign. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Are you impulse adopting tools? Take Breaks.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Check out: Google Analytics Maximized: Deeper Analysis, Higher ROI & You by Avinash Kaushik. Use a social bookmarking plug-in like Add This so people who like your work can easily share with their network. Not sure what Social Bookmarking is? Check out a great video by Common Craft : Social Bookmarking in Plain English.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

Some user curate user generated content, by tagging it on social bookmarking websites, voting for it on social voting websites, commenting on it, or linking to it. Although I designed the 4Cs framework to explain how I see social media, I have also found it to be a useful tools to evaluate specific social media initiatives.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2007

Presentation Slides on flickr Blog post here. "We can't talk about transparency, accountability and honest evaluation without addressing the contentious topic of failure. Social bookmarking in plain English! Web Site Usability, Social Media Engagement and ROI. Ruby Sinreich's Advocacy 2.0 NpTech Talk.

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See3

OCTOBER 22, 2007

Both HSUS and Oxfam’s primary efforts are on what Carie calls “the big four”: MySpace, Facebook, YouTube, and Flickr. However, neither Carie nor Tim discussed social bookmarking or social news strategies in any depth, and Digg, Stumble Upon, and del.icio.us certainly have enough traffic to warrant a deep approach.

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