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Book Giveaway: Facebook Marketing for Dummies

Beth's Blog: How Nonprofits Can Use Social Media

He presented me with a copy of new book, Facebook Marketing for Dummies. AppBistro is the Yelp of Facebook apps – they’re rated and reviewed – if you want to search for a specific functionality – it is a good place to browse. Poll Daddy Polls does simple polls (yes / no, three choices).

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Can You Experiment Your Way Out of the Filter Bubble?

Beth's Blog: How Nonprofits Can Use Social Media

One of the books in my summer reading pile is Eli Pariser’s The Filter Bubble: What the Internet is Hiding From You. Last week, my Networked Nonprofi t co-author Alison Fine recently interviewed the author on her monthly Chroncile of Philanthropy podcast. The Filter Bubble by Eli Pariser.

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Making a better, more findable blog

Zen and the Art of Nonprofit Technology

I’m not going to embark on the 31 days to a better blog challenge , it’s a bit too much for me to plunge into, but I will be doing bits and pieces of it over time, as well as delving deeply into search engine optimization (SEO), which is a topic that I have pretty much only watched from a distance for far too long.

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Measuring Your Crowdsourcing Efforts by Aliza Sherman

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: My colleague, Aliza Sherman, has written a book, The Complete Idiot’s Guide to Crowdsourcing and you drop everything and buy it now. We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic. Click to Purchase Your Copy Now!

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8 Ways Nonprofits Can Use Conversational Marketing

Forum One

Conversational marketing allows visitors to complete everyday actions, such as booking an appointment immediately, rather than having to go through an online form and wait for a response. Many organization’s websites currently include more than 1,000 pages, which can make it time-consuming to find information via navigation or search.

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What is a Widget?

Beth's Blog: How Nonprofits Can Use Social Media

so I go search for some music for the soundtrack.). Wikipedia's definition of widget also points to some popular, cultural, and technical, including: A comic book character and copyrighted image. For example, linking a poll to a post on the topic. The definition: "A small mechanical device, as a knob or switch, esp.

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8 Ways Nonprofits Can Use Conversational Marketing

Forum One

Rather than needing to wait for users to engage over time, conversational marketing allows visitors to complete everyday actions immediately—such as booking an appointment or getting an answer to a question, rather than having to go through an online form and wait for an email or phone response.