Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 14, 2009

I'm presenting on ROI and Nonprofit Technology on September 17th at 11:30 am. My presentation is based on Chapter 3 of NTEN's book. The chapter includes detailed checklists, case studies, and how-to steps for analyzing ROI for nonprofit technology projects. What's your biggest ROI cliffhanger?

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ROI Technology Ipod NTEN 82

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." Secret sauce of social media success. View more presentations from kanter.

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ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

My autographed copy of Brian Solis 's (and Deirdre Breakenridge's) new book, Putting the Public Back in Public Relationships: How Social Media is Reinventing the Aging Business of PR just arrived in today's mail. If you are a social media strategist, it's a great book to share with your senior manager. We know that.

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Public Metrics ROI Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2013

The annual SXSW Interactive Festival is a geek home coming for those who work on the web, social media, and gaming. Nonprofit Social Media Managers Enter The C-Suite: Peer To Peer. The c-suite has just approved your strategy to leverage networks and social media for your mission. Measuring Social Change & Media: Beyond BS.

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Interaction Instructional Design Measure Badge 105

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2009

NTEN and Jossey-Bass/Wiley is hosting the " Online NTC ," a 2-day online conference based on the book, Managing Technology to Meet Your Mission. I'm honored to have a chapter in the book about ROI and you can hear geek out about it here. I did a panel presentation at the NTC conference in April on the chapter as well.

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Conference Technology Chapter Online 87

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2008

I purchased Jaffe's Join the Conversation book when it came last October, 2007 when I first heard about it. While he is writing for a corporate and for-profit audience, he makes some compelling points about why marketers must adapt to the brave new world of social media. Which will get you to ROI. To enter the book giveaway.

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Conversation Chapter ROI Social Media 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2015

Terry and Rusty Stahl have just published a new book, “ The Talent Development Platform ,” that provides strategic and practical information to help nonprofits guide, nurture, and strengthen the next generation of nonprofit leaders. Click To Get Your Copy Now! Heather Carpenter and Tera Wozniak Qualls, along with Alexis S. Agreed upon plan.

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Develop People Change Mentoring 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 18, 2012

In my forthcoming book, “ Measuring the Networked Nonprofit ,” co-authored with KD Paine, my favorite chapter was about the sense-making process of measurement – called “Measurement and the Aha! Source: Hot Button Studio. Moment—Using your data to tell stories, make decisions, and change the world.”

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Blended Measure Chapter Picture 137

Nonprofit Tech for Good

MAY 7, 2012

in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI.

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Content Ideas Nonprofit Interview 240

Nonprofit Tech for Good

OCTOBER 5, 2011

The following is an excerpt from Chapter 6 in the newly released Social Media for Social Good: A How-To Guide for Nonprofits. The best practice listed below are result of spending the last three years maintaining and building the Social Media for Nonprofit Organizations LinkedIn Group. for Nonprofits. Require Approval to Join.

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Linkedin Group Practice Management 193

Beth's Blog: How Nonprofits Can Use Social Media

MAY 10, 2008

How can we become digital archaeologists who use social media to dig up real time conversations to understand the right now? " In the chapter on listening in Josh Bernhoff and Charlene Li's new book, Groundswell , they point out that listening is nothing new - it's market research. What is listening?

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Social Media Media Social Case Study 50

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. That said, for those of you that have bought the book [Thank you!], Chapter 1 :: The Importance of Selecting the Right Donate Now Vendor.

Social Media 252

Social Media Social Chapter Media 252

Nonprofit Tech for Good

MAY 7, 2012

in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI.

Content 125

Content Ideas Nonprofit Interview 125

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. That said, for those of you that have bought the book [Thank you!], Chapter 1 :: The Importance of Selecting the Right Donate Now Vendor.

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Social Media Social Chapter Media 204

Nonprofit Tech for Good

OCTOBER 22, 2012

On the day that I submitted the final manuscript of Social Media for Social Good: A How-To Guide for Nonprofits to McGraw-Hill, Facebook launched Timeline for Pages. There was no time to get in any more final edits and I feared that the book would be terribly out of date by the time it was released. and Web 3.0. and Web 3.0.

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Social Media Social Chapter Media 241

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2009

I'm not sure that I have formally announced that Allison Fine and I are working on a book (here's her blog post ). The book will take a look at how social media is facilitating a shift from organization to working in a more networked way. We've been working on what started out as the a chapter on Metrics and ROI.

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Learning Technique Metrics Kiva 50

Museum 2.0

JULY 31, 2008

expert Charlene Li, who is promoting her new book, Groundswell. I had not yet read the book but was mightily impressed by her references to its social profiles of different industries, ROI breakdowns for Web 2.0 I got the book. Groundswell is the clearest introduction to social media strategy I've ever read.

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Museum Chapter Aggregator Case Study 20

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way. Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy.

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Goal ROI Wiki Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2008

Learning how to listen using a couple of social media tools and the active task of listening is something that can be easily learned in a few hours and if an organization invests 1-5 hours per week in this task it will definitely return value to strategy development. "Learning from what your customers are saying." Why Important.

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Wiki Module Social Media Beginner 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2008

As soon as I heard about it, I tracked down Wendy Harman who is responsible for social media strategies at the American Red Cross to learn more about how she did it. Is it 100% social media or does it include other online/Internet marketing? Officially, it's 100% social media. Tell us about your job?

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Social Network Site Network Disaster 53

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

Listen Learn Adapt: The Secret To Nonprofit Social Media Success View more presentations from kanter. These is a rough cut where I've riffed on some of the ideas in David Armano's " The Collective Focus Group:Listen, Learn, and Adapt " and extended them to nonprofits and social media. tags: blogs facebook ). More on that later.

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Story Learning Organization Social Media 72

Nonprofit Tech for Good

JUNE 5, 2014

Over the last two months Nonprofit Tech for Good presented a free webinar based on the newly released book Mobile for Good: A How-To Fundraising Guide for Nonprofits. There is an art and science to mobile and social media. Mobile and social media are powerful fundraising tools. Chapter 1: Nonprofit Technology and Fundraising.

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Mobile Chapter Fundraising YouTube 201

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. SXSW Poetry Slam Slides View more presentations from kanter.

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ROI Social Media Slides Media 77

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 5, 2011

Note from Beth: A few weeks ago, I suggested that nonprofits stop using the phrase “ROI&# or questions like “What’s the Return?&# As I asserted, the real ROI (return on investment) of fundraising on new media is the relationships. Measuring the ROI of a fundraising campaign is equally simple.

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Relationship Measure ROI Influence 110

NTEN

JUNE 18, 2009

ROI -- or Return on Investment -- is a pre- and/or post-evaluation process and analysis of three factors: benefits, costs, and value of a specific technology purchase over time. ROI can help your organization avoid a technology purchase that is a huge mistake or avoid not investing in a technology that could return many dividends.

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Measure ROI Technology Metrics 76

Bloomerang

JUNE 11, 2021

Adam Grant, his book is right next to me. . Adam Grant talks about in his book, think, what is it? “Think Again,” I love this book and highly recommend it. Well, we’re right on the hour, but just know that I am open and definitely I’m active on social media. “Think Again,” here it is.

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People Community Video Podcast 80

Museum 2.0

AUGUST 14, 2008

This week, we're covering the second objective in Charlene Li and Josh Bernoff's book Groundswell : talking (chapter 6). ROI of Groundswell Talking My favorite part of Groundswell is the in-depth breakdowns of costs and benefits of Web 2.0 Should museums be looking at groundswell talking in terms of ROI? initiatives.

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Museum San Francisco Myspace Comment 20

Nonprofit Tech for Good

JANUARY 18, 2011

What was the very first social media tool your organization utilized, and when? In February 2006, WITNESS first social media tool was the launch of its YouTube Channel. What social media tools are you currently utilizing? Who maintains your social media campaigns? Are you tracking Return on Investment (ROI), and how?

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Social Media Examples Interview Media 215