Blogher Data Metrics Stats 
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 2, 2007
If anything, that's the most important thing about social media metrics or for any metrics. Metrics in context connected to action - whether to improve a program already underway or evaluate impact. I'm more interested right now in applying the metrics to program improvement. " (I think he even trademarked the term).
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 6, 2006
Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" the listserv question was focused on blog metrics and primarily as traffic and driving traffic! Are blog metrics all about traffic? Google Analytics.
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