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Maximizing your event marketing ROI: 4 Fundamental Strategies

Greater Giving

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

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5 Ways To Maximize ROI For Your Next Hybrid Event

AccelEvents

At each hybrid event, event planners can take advantage of some critical features in order to boost ROI before, during, and after the event takes place. With some planners, event organizers can actually set up multiple levels of event management to truly maximize your hybrid event’s ROI. . Use Sophisticated Event Technology.

ROI 98
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Five Steps to Finding ROI

Amy Sample Ward

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. Our partnerships and current communication streams aren’t ones that would easily get the attention of or shared by that group of middle and high school students.

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Bridge Conference: Social Media ROI: Mapping Metrics to Strategy

Beth's Blog: How Nonprofits Can Use Social Media

This week's theme is social media ROI. That's what I've been thinking, speaking, and writing about and have also recruited guest posts on this topic. In reading the Twitter hashtag stream for the conference, it was interesting to see that someone else who wasn't in the room or on the webinar, was also able to follow on.

ROI 79
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Which Event Formats Work Best?

Greater Giving

Examples include webinars, live-streamed sessions, online conferences, and virtual trade shows. Engage and interact with your audience before, during, and after the event For each event, track metrics such as attendance, poll participation, and return on investment (ROI) to gauge your performance.

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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

That said, below is selection of metrics to track and a brief explanation as to why. Blog Unique Visitors. Other Metrics. In the far left column, add the metrics you want to track. Under the green row, add your fundraising metrics. At the beginning of each month, plot your metrics. It’s that simple.

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What is a Hybrid Event?

AccelEvents

This is more than simply streaming a physical event onto the internet (although that does count). These events can have a high production value, or they can be hosted through a streaming service. . Last year, the popular streaming platform, Twitch, hosted Twitchcon in a hybrid format. Examples of Hybrid Events.

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