What actually happened: Apple Mail Privacy Protection
M+R
MAY 31, 2022
You’ll see them go by different names, but for the sake of this blog I’m going to call them: Human opens — what “opens” were before this change rolled out. But you know who else doesn’t read emails in the spam folder? Messages that end up in spam? Now, however, we’ve got three different open rates to think about. Left unread.
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