ROI: Can You Quantify the Untangible? You Can't Quantify Love (or can you?)
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 16, 2008
I'm working up a presentation and workshop on ROI and NpTech for Legal Services Corporation TIG Conference in a couple of weeks. So, the most simplistic definition of Return on Investment (ROI) is the difference between cost and income (or quantified benefits) and expressed in dollar amounts or percentages.
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