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Level Up Your Marketing with Analytics

Association Analytics

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. In this blog, we share tips on how to take your marketing to the next level with the help of analytics. Let’s start by identifying the best channels and tools to maximize your campaigns.

Analytics 169
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Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

Monitor metrics such as engagement rates, content reach, and donor response. Explore how the strategic integration of SWOT analysis, audience mapping, SMART communication targets, channel identification, content strategy, execution and evaluation, and high-level communications planning can shape a successful digital transformation.

Digital 299
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How to Enhance a Multichannel Marketing Strategy with Texts

sgEngage

After all, some donors may have specific channels they prefer, while others may want to interact with you in as many ways as possible. Before you incorporate texting into your marketing strategy, you need to understand its strengths as a communication channel and the natural ways it can help you further your marketing and fundraising goals.

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3 Channels to Use to Effectively Market Your Small Business

Nonprofits Source

Luckily, there are a number of online platforms and resources at your disposal to create engaging marketing campaigns that will grow your customer pool, earn more revenue, and help your business reach new heights. Maintain a regular posting schedule, such as creating new blog content once a week or three times a month.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. This could include guest blog posts, social media takeovers, or joint fundraising initiatives. Influencers are more likely to get involved if they believe in your mission.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

In this blog, we outline how you can use the same framework to improve new member acquisition at your association. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. One example of thought leadership is this blog!

Create 169
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If a Metric Changes on a Spreadsheet and No One Notices, Does it Show Impact?

Amy Sample Ward

This post originally appeared on the NTEN blog – you can also read the full post and join the conversation on the NTEN.org website. Is data helpful if you aren’t using it? Is data helpful if you can’t change it? These are the reminders I find helpful but I’d love to hear from you!

Metrics 158