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How To Build a Framework for Omni-Channel Success

Allegiance Group

Through an omni-channel fundraising and marketing approach, you can forge deeper, longer-lasting relationships with those who support you. But trying to be everywhere for all your donors and prospects can take time and effort—and being present in every channel isn’t always the best strategy. Say you want to attract new donors.

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Integrating Digital & Direct Mail Fundraising: 3 Strategies

Get Fully Funded

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. Consider incorporating this approach into your annual fundraising plan , you might need help knowing where to start. Online giving is one of the fastest-growing donation methods. Let’s get started.

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Raising More With Direct Mail Fundraising: A Guide

OneCause

When your nonprofit is planning your fundraising campaigns, it can be difficult to decide which channels to pursue for sending appeals. While it’s true that direct mail isn’t the preferred venue for conversation between friends any longer, it’s still an effective channel to fundraise for nonprofit organizations.

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Earn More Giving Tuesday Donations with Multi-channel Marketing

Qgiv

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

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Rethinking Your Association’s Member Renewal Campaigns

Association Analytics

It can be helpful to divide the types of communications you’re sending into five different campaigns with specific messaging for each. Engagement scoring can also help identify at-risk members who haven’t fully engaged with your association’s offerings. 4 Member Renewal – Invoicing members and collecting dues.

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Turning Event Attendees into Long-Term Donors: Pre-Event Strategies

sgEngage

Identifying and Engaging Long-Term Donor Channels The success of your donor engagement efforts depend on your ability to identify, connect with and analyze your most valuable donors. This comprehensive view will help you understand who your most dedicated and invested donors are. Those who bid over a certain threshold in your auction.

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Integrating Your Digital and Direct Mail Strategies: A Guide

DNL OmniMedia

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. Creating a marketing campaign might sound simple enough, but implementing a proper strategy with a multi-channel approach is easier said than done. Invest in the best fundraising technology. Let’s dive in! Build long-term donor relationships.

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