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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. But not all kinds of audience analysis are evil.

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How Corporations Can Improve Workplace Giving without Increasing Administration

Givinga

A Glassdoor poll found that 75 percent of the workforce expects employers to support important initiatives in their communities.¹ Student loan assistance administration. Forty-four million borrowers are in student debt,³ which makes student loan assistance extremely popular. Here are four ways to do just that.

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