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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

This runs counter to short-form trends on TikTok, Twitter, and YouTube that occupy our attention. Test digital engagement tactics like emoji reactions, quick polls and unfortunate consequences of inaction. Universal Analytics is the new version of this free web tracking tool and can take some time to understand.

Lesson 59
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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Note: This is an excerpt from our free e-book, The Noble Arsonist. You can’t use this tactic in China, for example, where Facebook (and Twitter, among other social media channels) is blocked. You could simply ask one question each month in a poll widget in your monthly email newsletter. Survey Your Tribe.

Analysis 105