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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. ” Facebook Ads as Filters. Survey Your Tribe.

Analysis 107
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End-of-Year Event Fundraising

The Modern Nonprofit

Estimated Reading Time: 7 minutes END-OF-YEAR EVENT FUNDRAISING The final quarter of the year unfolds with a blend of reflection and anticipation. For convenience, you can use Facebook or Instagram live as well, although the quality of both video and audio might be limited.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

There are tons of ideas that you can shop on Meta (Facebook) Ads Library. Test digital engagement tactics like emoji reactions, quick polls and unfortunate consequences of inaction. Blend time-tested principles with bold new applications. What motivates instant digital engagement and gifts?

Lesson 59
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Do You Need a “Communications Manager” or a “Community Manager” at Your Nonprofit?

NTEN

More individuals are engaging in online communities, made more mainstream thanks to Facebook and Twitter, due to the new way we now find and filter information: online, often via online communities or community-generated information. I also informally polled the NTEN community. What's the difference?