Do Negativity And Alarm Really Raise More Funds?
Bloomerang
OCTOBER 23, 2023
Science says: We’re wired for negative Sadly, our brains are wired to respond to negative messages. Negative events impact our brains more than positive events. Worse, studies show that we’re more likely to perceive negative news as truthful. This might be why bad news seems to garner more attention.
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