Taking Doctors’ Day Beyond the Direct Mail Appeal
Connection Cafe
JANUARY 19, 2021
Today’s donors expect to have conversations online, and now more than ever (thanks 2020) they’re used to giving online. According to Blackbaud Institute Index , across all nonprofit subsectors, there has been a 36% increase in online giving year-over-year from April through June 2020 compared to the same time period in 2019.
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