Why You Should Do A Cost-Benefit Analysis Before Throwing Your Next Nonprofit Fundraising Event
Bloomerang
SEPTEMBER 7, 2021
The importance of a cost-benefit analysis for your fundraising strategies. James Greenfield is the guru of fundraising cost-benefit analysis. Because the anticipated ROI at this point is modest, smart awareness-building strategies are broad brush and relatively inexpensive. Constituent profiles. Know your target.
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