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Nonprofits Should Consider SMS Fundraising With Eyes Wide Open

Beth's Blog: How Nonprofits Can Use Social Media

It closely follows Gartner's Technology Hype Cycle. Maybe I'm jaded. But having been in the nonprofit technology since 1993, I've seen a predictable pattern of cycles with new tools and technology. Technology Trigger. Inflated Expectations. Trough of Disillusionment. Slope of Enlightenment. Plateau of Productivity.

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