Nonprofit Tech for Good

MAY 7, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook.

Social Media 169

Social Media Statistics Media Social 169

.orgSource

JUNE 24, 2024

Relying on outdated patterns of member engagement, employer-based dues payments, and annual meeting revenues is the opposite of a strategy for success. In fact, it’s not a strategy at all. At.orgSource we call this new benchmark for performance Association 4.0, Be prepared to act on trends and avoid disruption.

Associations 221

Associations Metrics Professional Digital 221

Qgiv

OCTOBER 3, 2023

As we fall into the end of the year, it’s time to start thinking about your year-end giving strategy. During this time, two of the biggest days for fundraising are Giving Tuesday and December 31st, and both days require dedicated strategies from your organization to maximize the amount of money you can raise!

Trend 52

Trend Giving Social Media Gift 52

Nonprofit Tech for Good

SEPTEMBER 17, 2019

Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. How to launch and maintain an email marketing strategy that consistently engages donors and supporters.

New Zealand 223

New Zealand United Kingdom Communication Belgium 223

Qgiv

SEPTEMBER 2, 2022

Through extensive donor and market research, along with insights from supporters’ actual behaviors, she identifies ways fundraisers can leverage trends into enhanced programs and performance. Through the news, or by seeing the need in the community firsthand, the need is clear and support flows from those able to give.

Marketing 52

Marketing Strategy Giving Ukraine 52

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. 10 steps to build your fundraising strategy.

Strategy 107

Strategy Develop Fundraising Nonprofit 107

Whole Whale

APRIL 5, 2024

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. Nonprofits can use this information to benchmark their own ad performance and identify areas for improvement.

Library 104

Library Influence Demographics Nonprofit 104

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

Bloomerang

MAY 20, 2024

In the dynamic world of nonprofits, managing supporters effectively often feels like juggling too many tasks at once. Enter Bloomerang Membership Management , a feature-rich add-on that merges donor and membership data seamlessly, helping you create a holistic engagement strategy. But what if you could simplify this?

Management 113

Management Profile Analytics Track 113

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Compare that to 2017, when It grew by 23%, and 15% growth in the year before.

Benchmark 81

Benchmark Digital Report Advocacy 81

EveryAction

SEPTEMBER 7, 2022

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. This is your monthly reminder that you are helping us support/accomplish XXXX.”

Communication 130

Communication Practice Program Gift 130

EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

Channel 224

Channel Work Fundraising Movie 224

sgEngage

SEPTEMBER 18, 2024

These regional research reports delve into the evolving dynamics of nonprofit fundraising in each region and give a comprehensive view of the social impact community in 2024, helping nonprofits understand and benchmark their performance. Attitudes towards CRMs are also similar across regions. Eager to learn more?

Global 77

Global New Zealand Research Australia 77

Whole Whale

AUGUST 25, 2021

In fact, giving predictions continue to follow an increasing trend across the next five years. The impact of the pandemic, economic turmoil, and efforts to support racial justice were also reflected in the shifts in giving among the broad categories of recipients. 6 Trends in Fundraising Since 2015. Additional Resources.

Stats 96

Stats Trend Mail Fundraising 96

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. Are there 2020 trends that we will continue to see in 2022? There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4%

Online 103

Online Fundraising Benchmark Adwords 103

Bloomerang

AUGUST 21, 2023

1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. Do you have a case for support tailored to younger donors?

Action 77

Action Report Practice Fundraising 77

Saleforce Nonprofit

AUGUST 20, 2021

Workshops, panels, discussions, mentoring, a thriving job board, and networking are all part of WOC, as well as a sister branch, Allies in Action , for white allies to support and learn. Here are five actions you can take right now to begin leveraging DEI strategies to drive fundraising success. DEI Benchmarking.

Strategy 81

Strategy Fundraising Philanthropy Nonprofit 81

Nonprofit Tech for Good

APRIL 10, 2022

Using more than two hashtags is not a good growth or engagement strategy on Twitter. There are rage tweeters and arrogant trolls that occasionally trend to the top. From big victories to little wins, focusing on the positive angle of your work is beneficial to your social media content strategy overall. Twitter can be mean.

Twitter 336

Twitter Practice Social Media Nonprofit 336

Nonprofit Tech for Good

JUNE 18, 2024

Related Webinar: Social Media Strategy for Nonprofits Related Certificate Program: Certificate in Social Media Marketing & Fundraising Threads Nonprofit Tech for Good launched in 2005 as a Myspace page. DontDoIt Using more than two hashtags is not a good growth or engagement strategy on X. Don’t be a #hashtag #spammer.

Practice 184

Practice Social Media Profile Nonprofit 184

M+R

DECEMBER 1, 2023

Now let’s take a quick look at the trends and top-line findings from 33 of the nonprofits we work with and see where they’re pointing us as we head into the final thirty days of 2023. There’s a growing trend in town: Black Friday lasts all week, Cyber Monday lasts all month, capitalism is forever. Giving was up… mostly. Cyber Tuesday?

Giving 105

Giving New York City Channel New York 105

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. These decreases continue the post-COVID trends, leaving many fundraisers to wonder when they’ll bottom out. Still, it’s a concerning trend.

Trend 52

Trend Podcast Nonprofit Retention 52

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Trends Reports First, let’s look at reports that focus on large scale trends impacting the entire sector. This is where the increasing amount of nonprofit sector research reports can help.

Hype 52

Hype Research Marketing Benchmark 52

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. The post Be Part of the 2023 M+R Benchmarks Study!

Benchmark 21

Benchmark Studies Metrics Trend 21

Nonprofit Tech for Good

JUNE 1, 2021

5) 41% of nonprofits worldwide send email newsletters to their supporters and donors monthly. It is becoming more difficult for nonprofits to reach the Inboxes of their supporters and donors. Being overly cautious about sending email is detrimental to your digital marketing and fundraising strategy.

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email Marketing Data Digital 333

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. Also, data from the 2020 Global Trends in Giving Report reveals that 45% of online donors worldwide are enrolled in a monthly giving program. 3) Launch a Tribute Giving Program.

Practice 342

Practice Online Fundraising Nonprofit 342

Connection Cafe

JULY 21, 2014

On the other hand, nonprofits produce and use content all the time in order to connect with their supporters! This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! 25% of nonprofit professionals have a documented content strategy.

Survey 46

Survey Content Benchmark Marketing 46

Forum One

SEPTEMBER 7, 2021

While the look and feel of a new website is often top of mind and absolutely essential in making a resounding impression, there are also a number of non-design-related strategies that you need to take into account. There are many things to consider when planning a website redesign. Think beyond the website.

Websites 56

Websites Strategy Change Management Digital 56

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. But bench learning can be richer than simply collecting numbers.

Benchmark 105

Benchmark Social Media Global Project 105

NTEN

AUGUST 13, 2012

[This is part three of a series taking a closer look at the key benchmarks from our 6th Annual Nonprofit Technology Staffing & Investments Survey Report , conducted with The NonProfit Times. You can download the complete report for free here.]

Adopt 81

Adopt Benchmark Tech Technology 81

Nimble AMS

FEBRUARY 15, 2024

Maybe your association is experiencing challenges, so you’re searching for strategies to empower your staff and enhance the member experience. Regardless of your large association’s situation, the Nimble AMS team is here to offer tips to measure your success and meet your future goals!

Associations 143

Associations Missouri Measure Culture 143

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

Classy

JULY 28, 2021

An easy donation experience offers value to both supporters and nonprofits, and we’re breaking down how to achieve it all. . Help your supporter make easy donations through pathways that meet them where they are, whether that’s payment type or donation frequency. Engage Supporters Through Desktop and Mobile.

Experiment 93

Experiment Donation Ideas Create 93

Connection Cafe

JULY 24, 2014

On the other hand, nonprofits produce and use content all the time in order to connect with their supporters! This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! 25% of nonprofit professionals have a documented content strategy.

Survey 39

Survey Benchmark Content Marketing 39

Nonprofit Tech for Good

NOVEMBER 22, 2016

Social media has been such a phenomenon that it has distracted many nonprofits away from using email to engage their donors and supporters and recent data has revealed that was a mistake. Furthermore, email revenue grew by 25% in 2015, faster than the 19% overall rate of online revenue growth ( 2016 M+R Benchmarks Study ).

Technology 100

Technology Trend Social Media United States 100

EveryAction

SEPTEMBER 2, 2022

Mobile messaging is a useful part of a multi-channel fundraising and engagement strategy , given the state of email and direct mail. Texting is a digital channel that nonprofits of all sizes can use to quickly and effectively reach supporters right where they are, across programs like advocacy , fundraising , volunteering , and membership.

Mobile 130

Mobile Digital Fundraising Advocacy 130

sgEngage

MAY 30, 2024

The pandemic, the Great Resignation, and an overall turbulent economy have all impacted labor trends in unforeseen and even unprecedented ways. Understand the broader concept of talent strategy. How can you identify gaps in your current talent strategy? Gather feedback and communicate openly.

Retention 94

Retention Management Tips Nonprofit 94

NetWits

APRIL 2, 2013

In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). However, the benchmark study is a tool, and like any tool, it depends on how it’s used. The San Diego Zoo’s recent email performance analysis supports this position.

Rate 139

Rate San Diego Open Benchmark 139