NetWits

APRIL 5, 2013

The much-anticipated 2013 eNonprofit Benchmark study was released last week. It contains online fundraising, advocacy, email, social, and mobile results from 55 U.S.-based Nonprofits often use this study to benchmark their own online activities and fundraising ideas. based national nonprofits in 2012. percent to 4.5

Rate 235

Rate email Ideas Trend 235

Nonprofit Tech for Good

MARCH 20, 2024

Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ M+R Benchmarks ] Online Donors 54% of US households donate to charity.

Statistics 211

Statistics Online Fundraising Benchmark 211

Nonprofit Tech for Good

OCTOBER 25, 2022

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 A growing trend is to add large, visually prominent CTAs to the body of blog posts and news articles approximately halfway down the page. Earn a Certificate in Social Media Marketing & Fundraising! to secure a lead [i.e.,

Websites 312

Websites Action Test Newsletter 312

Nonprofit Tech for Good

APRIL 15, 2020

It’s also worth noting that according to the Global Trends in Giving Report , 10% of donors worldwide prefer to give directly through their bank account. per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. Monthly donors give $35.46

Practice 363

Practice Donation Paypal Badge 363

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. They get worse over time.

Benchmark 144

Benchmark Internet Report Giving 144

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. But bench learning can be richer than simply collecting numbers.

Benchmark 105

Benchmark Social Media Global Project 105

Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Twitter is not for every nonprofit.

Twitter 329

Twitter Practice Social Media Nonprofit 329

Nonprofit Tech for Good

FEBRUARY 12, 2020

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). The good news is that modern design trends for mobile email are also compatible with desktop email.

email 363

email Practice Marketing Newsletter 363

Nonprofit Tech for Good

JULY 4, 2023

M+R Benchmarks ] Organic traffic (website traffic generated by unpaid search results) comprised 38% of all nonprofit website visits in 2022. [ M+R Benchmarks ] The top three sources of website traffic are: Direct (22%) Organic Search (17%) Social (16%). M+R Benchmarks ] Average online gift and mobile giving.

Statistics 241

Statistics Websites Benchmark Drupal 241

NTEN

MAY 2, 2011

It turns out that nonprofits of all sizes are able to scale their fundraising efforts on social networks. The 2011 Nonprofit Social Network Benchmark Report found that 30% of Master Fundraisers – those that brought in more than $100,000 – were small organizations and a further 8% were medium-sized.

Benchmark 79

Benchmark Social Media Org Media 79

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. Also, data from the 2020 Global Trends in Giving Report reveals that 45% of online donors worldwide are enrolled in a monthly giving program. 2020 Social Media Size Guide ).

Practice 342

Practice Online Fundraising Nonprofit 342

TechImpact

NOVEMBER 6, 2014

The world is rife with marketing trends, techniques, and jargon. Nonprofit marketers are using an average of five social media platforms this year vs. four last year; Instagram had the biggest increase in usage (from 17% last year to 38% this year). But content marketing is a new phenomenon.

Benchmark 119

Benchmark Content Marketing Report 119

Nonprofit Tech for Good

DECEMBER 3, 2020

Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy.

Facebook 364

Facebook Practice Avatar Nonprofit 364

NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Our response: what does the data say? Nonprofits received an estimated 1.7

Benchmark 98

Benchmark Studies Report Advocacy 98

Nonprofit Tech for Good

JULY 5, 2020

In this article we’ll discuss video engagement for social media, what it is and why it’s important. We’ll also look at the types of emotions that drive engagement and how you can leverage them to increase social sharing for your nonprofit’s videos. What Is Video Engagement and Why Is It Important? The Nonprofit Video Index.

Video 321

Video Share Social Social Media 321

Nonprofit Tech for Good

MARCH 2, 2021

Based on the survey responses from the 2021 Global NGO Technology Survey , the 2021 Open Data Project provides benchmarks for how NGOs use website and email communications, online fundraising tools, social media, and productivity and security software. Media organizations can use the data in articles and research projects.

Project 290

Project Open Data NGO 290

M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. . Related Links: Benchmarks UK is here! Sign up now

Benchmark 105

Benchmark Data Map Help 105

Care2

JULY 22, 2010

One of the biggest questions nonprofits have been asking for the past couple of years, is what benchmarks should they be using for social media? The 2010 Nonprofit Benchmarks Report released by NTEN has some great data that nonprofits can use for guidance. Nonprofit Social Media Benchmark Data You Need to Know.

Benchmark 62

Benchmark Social Media Media Social 62

M+R

NOVEMBER 29, 2021

Hoping to hop on the 2022 Benchmarks train? This Friday (December 3) is the last day to sign up to be part of the next Benchmarks journey ! And please reach out to benchmarks@mrss.com with any questions. The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data.

Benchmark 98

Benchmark Analysis Aggregator Advocacy 98

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2013

In the last few weeks, there have been a few good research studies and web sites relaunched that cover technology, data, funding, and trends. Here’s a roundup. One of my favorite sections of the site includes the benchmarking data for foundation use of social media by channel which makes it very easy to do research.

Studies 119

Studies Research Trend North America 119

Nonprofit Tech for Good

MARCH 20, 2018

Looking forward, online fundraising is set for exponential growth and despite all the buzz about social media and mobile tech, good ole email still rules. Source: Benchmarks. Source: Global Trends in Giving Report. Source: Global Trends in Giving Report. Source: Global Trends in Giving Report.

Stats 217

Stats San Francisco Online Fundraising 217

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 12, 2012

Part of the M+R Infographic for Benchmark Study. You can do a “quick and dirty” benchmark study by looking at one or two similar organizations. But it is really nice to have some industry wide numbers. How does your organization identify benchmarks as part of its measurement process? Check out the infographic.

Benchmark 100

Benchmark Studies Attention Measure 100

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. And reach out to benchmarks@mrss.com if you have any questions!

Benchmark 21

Benchmark Studies Metrics Analysis 21

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. 2012 Nonprofit Social Networking Benchmark Report [INFOGRAPHIC] guest post by Frank Barry. 6 KEY FINDINGS FROM THE 2012 NONPROFIT SOCIAL NETWORKING REPORT…. Tweet It!]. Tweet It!].

Social Network 107

Social Network Benchmark Network Report 107

Classy

JULY 19, 2021

3 Nonprofit Video Marketing Trends to Note. The biggest increase in nonprofit social media videos happened on Facebook. Nonprofits produced significantly more social media videos in 2020 than in 2019, with Facebook experiencing the largest increase of over 60% more video content. . Take a look.

Video 118

Video Trend Marketing Strategy 118

Care2

NOVEMBER 17, 2013

While the majority of nonprofit organizations have a social media presence, only 45% of foundations use social media. to dig deeper into what’s trending with foundations and social media. Which Types Of Foundations Are Using Social Media? Check out the highlights below.

Social Media 77

Social Media Foundation Media Social 77

Nonprofit Tech for Good

JUNE 1, 2021

According to the 2020 Global Trends in Giving Report , 26% of online donors say that email is the communication tool that most inspires them to give. 25% said social media and 17% said it was an organization’s website that most inspires them to give. 7) 68% of nonprofits send email fundraising appeals quarterly.

email 329

email Marketing Data Digital 329

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

I'm drilling down into the concept of " streamline " to brainstorm 52 ideas to help make your organization's social media strategy and use more effective and efficient. Why Your Nonprofit Should Streamline Social Media Social media is still relatively new. Why the number 52? Good for you! Great work.

Social Media 99

Social Media Media Tips Social 99

Amy Sample Ward

MAY 6, 2012

I had a few conversations with NTC regulars who remarked that the social media frenzy seemed to have finally calmed. But there actually wasn’t less conversation or excitement about social media; it has just been around long enough now that gets folded into other conversations, such as social fundraising.

Conference 197

Conference NTC Technology San Francisco 197

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I resisted it for a year because I was concerned about having yet another social media outpost to feed and tune. I wanted to avoid automated cross-posting of social content because I think it isn't very effective. The Facebook Insights tool lets you see trends Fan acquisition and subscription.

Metrics 98

Metrics Benchmark Facebook Experiment 98

Care2

APRIL 9, 2012

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. The study also has some great data on how nonprofits are expanding their use of social media and mobile. Overall, email open rates held steady between 2010 and 2011.

Benchmark 68

Benchmark Advocacy Social Media Studies 68

Care2

OCTOBER 30, 2013

Does senior leadership at your organization ask “why can’t we raise money on social media? You don''t have access to every news outlet, generating millions of dollars worth of earned media, or the funds to spend millions of dollars on advertising and marketing. 72% of nonprofits have no dedicated social media staff.

Social Media 77

Social Media Money Raise Media 77

Care2

JULY 2, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" But how should nonprofits track their social media? What tools should they use?

Social Media 70

Social Media Track Media Tools 70

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue.

Benchmark 73

Benchmark Internet Giving Offline 73

Care2

MARCH 22, 2011

Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Key Benchmarks: How Did Your Nonprofit Measure Up ? Are enewsletters still worth your organization’s time? Are nonprofits experimenting with mobile more?

Benchmark 76

Benchmark Advocacy Studies Metrics 76

TechImpact

NOVEMBER 22, 2013

While this NTEN eBenchmark Study is from 2012, the data continues to grow and support the future of nonprofit technology, and comparing years can lead to newly occurring trends. Fundraising Leadership Tech benchmark study email fundraising Mobile Fundraising social media technology'

Fund 117

Fund Technology Benchmark Mobile 117

Care2

MARCH 23, 2012

The 2012 eNonprofit Benchmark study comes out April 5 th and is packed with great data that highlights key online fundraising and advocacy response rates as well as social media metrics. Not to worry, you can get a sneak peak at some of they key benchmarks in this terrific infographic that illustrates: Fundraising.

Benchmark 72

Benchmark Advocacy Stats Mobile 72