Nonprofit Tech for Good

APRIL 18, 2017

That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. Source: 2016 Luminate Online Benchmark Report. 32% of NGOs worldwide have a written social media strategy and 34% have paid for advertising on social media.

Social Media 238

Social Media Stats Mobile Technology 238

NetWits

JANUARY 14, 2011

Do you plan on increasing your budget for social media efforts in 2011? What are the major focuses of your social media strategy in 2011? What’s your organizations social media maturity level? How long has your social media program existed? How do you organize your social media efforts?

Social Media 230

Social Media Profit Difference Media 230

Nonprofit Tech for Good

MAY 7, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Social Status ] Nonprofits post an average of 5.95 Social Status ] Nonprofits post an average of 5.95

Social Media 162

Social Media Statistics Media Social 162

Nonprofit Tech for Good

DECEMBER 25, 2016

Not surprisingly, there is a gap between the utilization of online fundraising tools and social media by NGOs in high-income nations and those in developing nations. Attendees will gain insight by learning benchmarks for success based on NGOs active online across six continents.

Social Media 213

Social Media NGO Technology Online 213

Nonprofit Tech for Good

APRIL 1, 2013

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2013 eNonprofit Benchmarks Study :: Download. 4) 2012 Nonprofit Social Network Benchmark Report :: Download.

Social Media 197

Social Media Mobile Report Communication 197

TechImpact

OCTOBER 13, 2014

In past blogs we’ve talked seemingly ad nausea about how technology, donation forms, and social media can support a nonprofit’s fundraising efforts. Social media in particular is where nonprofits are turning to get their mission talked about, with the ultimate goal of driving more donations to that mission. The community.

Social Media 183

Social Media Marketing Media Social 183

Nonprofit Tech for Good

SEPTEMBER 23, 2012

The Social Media for Nonprofit Organizations LinkedIn Group reached 40,000 members today – a benchmark that took three years, 323 days, and countless clicks of “Flag as Promotion” and “Block & Delete” to keep the group as spam free as possible and on its trajectory of growth.

Linkedin 191

Linkedin Social Media Group Spam 191

Nonprofit Tech for Good

JUNE 29, 2011

Back then, the launch of “Donate Now&# technology in 1997 and its potential to transform philanthropy was all the buzz — much like social media today. In fact, I think the first month I hit $100 in total donations was a much celebrated benchmark. And so it goes with social media. We were wrong. Everything!

Social Media 194

Social Media Results Donation Online 194

NCE Social Media

NOVEMBER 20, 2013

Here’s a video describing the study’s findings and what it means to us who work at charities who use social media to drive people to donate and to action. Marketing and Awareness Research benchmark fundraising sauder socialmedia study' What are your thoughts on this new study?

Social Media 130

Social Media Org Media Benchmark 130

Nonprofit Tech for Good

MAY 24, 2012

The eight reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 1) 2012 Nonprofit Social Networking Benchmark Report :: Download. 2) 2012 Online Marketing Nonprofit Benchmark™ Study :: Download.

Report 236

Report Convio Blackbaud Benchmark 236

NetWits

MAY 17, 2011

Over the past five years peer-to-peer fundraising (aka social fundraising, event fundraising or friendraising) revenue has more than doubled online – reaching close to the billion-dollar mark. Increase Event Fundraising with Social Media. Organizations increase overall fundraising revenue by 40% more than industry benchmark.

Fundraising 279

Fundraising Social Social Media Newsletter 279

NetWits

APRIL 6, 2012

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

Facebook 241

Facebook San Francisco Benchmark NTEN 241

Nonprofit Tech for Good

MARCH 20, 2024

Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ M+R Benchmarks ] Online Donors 54% of US households donate to charity.

Statistics 209

Statistics Online Fundraising Benchmark 209

NetWits

MAY 31, 2011

The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. Observations: The participants in the benchmarking group are dominated by direct mail focused nonprofits.

Benchmark 144

Benchmark Internet Report Giving 144

Nonprofit Tech for Good

SEPTEMBER 5, 2012

The nine reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2012 eNonprofit Benchmarks Study :: Download. 4) 2012 Online Marketing Nonprofit Benchmark™ Study :: Download.

Report 218

Report Australia Convio Benchmark 218

Nonprofit Tech for Good

OCTOBER 25, 2022

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 Earn a Certificate in Social Media Marketing & Fundraising! Our new Certificate in Social Media Marketing & Fundraising program fundamentals of social media marketing and fundraising for your nonprofit.

Websites 310

Websites Action Test Newsletter 310

Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Twitter is not for every nonprofit.

Twitter 327

Twitter Practice Social Media Nonprofit 327

TechImpact

NOVEMBER 6, 2014

Nonprofit marketers are using an average of five social media platforms this year vs. four last year; Instagram had the biggest increase in usage (from 17% last year to 38% this year). The post 2015 Content Marketing Report Benchmarks appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Benchmark 119

Benchmark Content Marketing Report 119

Classy

JUNE 24, 2021

This is especially true on social media because there are so many data points you can track. Across platforms, you should be tracking social media engagement rates and conversion rates. The Nonprofit’s Social Media Content Planner. Measuring Engagements on Social Media. Engagement Rate.

Social Media 122

Social Media Track Conversation Media 122

Nonprofit Tech for Good

APRIL 15, 2020

per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. NRDC is highlighting a $50 default donation with a $35 donation as the least amount to give which presents a psychological benchmark to potential donors: $35 is a good minimal donation, but $50 is better and only $15 more.

Practice 363

Practice Donation Paypal Badge 363

Nonprofit Tech for Good

SEPTEMBER 11, 2012

I wrote about it in Social Media for Social Good: A How-To Guide for Nonprofits : Communities begin to grow exponentially when they reach 5,000 members. Large national and international nonprofits have little problem reaching this benchmark, but small and some medium-size nonprofits will. And it’s true.

Web 230

Web Social Social Media Myspace 230

M+R

APRIL 27, 2023

The maître d’ has called your name, the table is set, and the napkins are folded up like fancy little swans: it’s time to dig in to a year’s worth of M+R Benchmarks charts, findings, and insights at mrbenchmarks.com ! The 2023 M+R Benchmarks Study is served! Is it time to start learning some new dance moves?

Benchmark 111

Benchmark Studies Social Media Chart 111

M+R

JULY 6, 2021

The first-ever Benchmarks UK supplement has hit international newsstands! Discussion of the digital space is often quite dominated by a US-centric perspective, but the kind of data we share in Benchmarks is only useful to the extent that it’s relevant to your experience. Related Links: 2021 Benchmarks UK FAQ.

Benchmark 98

Benchmark Headline FAQ Rate 98

NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Our response: what does the data say? Nonprofits received an estimated 1.7

Benchmark 98

Benchmark Studies Report Advocacy 98

Nonprofit Tech for Good

MARCH 31, 2021

Once submitted, you will be provided instant access all the data covering website and email communications, online fundraising tools, social media, and productivity and security software. If you work at a charitable organization and have not yet taken the survey, then please do! 6% use Wix. 5% use Squarespace.

Websites 363

Websites Stats Data NGO 363

Nonprofit Tech for Good

DECEMBER 19, 2017

Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Live Reporting Using Social Media. Advanced social media managers will repackage the stream into blog, email, and social media content.

Trend 263

Trend Communication United States Online 263

NetWits

JANUARY 27, 2011

It’s all about shedding light on how non-profits use online social networks (time, money, resources, etc). Here’s a few highlights from last years report: Nonprofits have increased use of commercial social networks (e.g. How can I get the 2011 Social Networking Benchmark Report for Non-profits?

Social Network 200

Social Network Survey Profit Network 200

M+R

APRIL 29, 2024

We launched our latest Benchmarks report last week and, as promised, it was a candyland of useful information about digital ads, email, mobile messaging, social media, web performance, and more (also, there was a real candyland at the launch party!). If you missed it, no need to be SORRY…. RSVP here !

Benchmark 97

Benchmark Game Ireland New York 97

Nonprofit Tech for Good

JULY 4, 2023

M+R Benchmarks ] Organic traffic (website traffic generated by unpaid search results) comprised 38% of all nonprofit website visits in 2022. [ M+R Benchmarks ] The top three sources of website traffic are: Direct (22%) Organic Search (17%) Social (16%). M+R Benchmarks ] Average online gift and mobile giving.

Statistics 241

Statistics Websites Benchmark Drupal 241

M+R

APRIL 27, 2022

Pack your bags, lock your tray table, and fasten your seatbelt: the 2022 M+R Benchmarks Study is ready for takeoff. We’ve put a year’s worth of data from 187 amazing nonprofit partners through the X-ray machine, and we’re ready to take you on a tour of digital ads, social media, email, web traffic, and more. .

Benchmark 105

Benchmark Studies PDF Analysis 105

M+R

APRIL 29, 2021

There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. Others prefer a sense of community and the chance to ask questions, and a few hundred of them joined us for a Benchmarks webinar yesterday. . 2020 M+R Benchmarks Study—A Data Odyssey: The Recording.

Benchmark 98

Benchmark Hunger Headline FAQ 98

M+R

APRIL 28, 2022

You might be feeling a little of that frustration and FOMO if you missed the M+R Benchmarks webinar on April 27, but don’t worry — we would never leave you behind. . Finally, what would a journey like Benchmarks be without a custom roadtrip mixtape? The full webinar recording is available here.

Benchmark 98

Benchmark Social Media Training Train 98

Nonprofit Tech for Good

DECEMBER 3, 2020

Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Tech Soup

FEBRUARY 2, 2023

TechSoup, in partnership with Tapp Network, a digital marketing and technology agency, created the 2022-2023 Nonprofit Digital Marketing Benchmark Survey to help you understand how nonprofits use digital marketing and provide helpful insights and recommendations for creating a successful digital marketing strategy.

Benchmark 74

Benchmark Social Media Media Social 74

Nonprofit Tech for Good

NOVEMBER 30, 2014

Many nonprofits new to mobile and social media make marketing a high priority in their content strategy by repetitively asking for donors, e-newsletter subscribers, and event attendees. Marketing on mobile and social media in the nonprofit sector needs to be subtle because most donors and supporters don’t like being marketed to.

Communication 250

Communication Online Storytelling Voice 250

Nonprofit Tech for Good

MAY 29, 2012

Last month I donated online to 25 of my 32 Favorite Nonprofits in celebration of reaching the benchmark of following 100,000 nonprofits, nonprofit staff, and nonprofit service providers on Twitter. Many of the suggestions above would be obvious to a good social media manager if they experience the process themselves.

Campaign 237

Campaign Online Fundraising Social Media 237

Nonprofit Tech for Good

FEBRUARY 12, 2020

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Prominently feature a “Donate” button and social media icons to your e-newsletter. Email messaging raised 28% of all online revenue in 2017.

email 363

email Practice Marketing Newsletter 363