M+R

APRIL 29, 2021

There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. Others prefer a sense of community and the chance to ask questions, and a few hundred of them joined us for a Benchmarks webinar yesterday. . 2020 M+R Benchmarks Study—A Data Odyssey: The Recording.

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M+R

MARCH 11, 2024

Here are the four biggest takeaways: 1) Huge Results for the Humane Society of the United States: Gabby Green from HSUS shared her experience using Scout Quest data to reactivate a huge inactive file. P.S. Guess who will be releasing a Benchmarks study on April 24? The post Scout Quest Webinar Recap: Humane Society Results!

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Mail Results Benchmark United States 97

Nonprofit Tech for Good

MARCH 20, 2024

Fundraising Effectiveness Project ] Frequent, consistent communication with online donors results in a 41.5% M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ M+R Benchmarks ] 25% of online donations were made on a mobile device in 2022. [ per visitor.[

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Statistics Online Fundraising Benchmark 228

M+R

NOVEMBER 29, 2021

Hoping to hop on the 2022 Benchmarks train? This Friday (December 3) is the last day to sign up to be part of the next Benchmarks journey ! And please reach out to benchmarks@mrss.com with any questions. The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data.

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M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. We’d like to invite you to come along by participating in our upcoming 2022 M+R Benchmarks. . The window to sign up as a Benchmarks participant is open NOW. Related Links: Benchmarks UK is here!

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M+R

APRIL 22, 2021

We are excited to report that the 2021 M+R Benchmarks Study is ready for you. Thanks to contributions from 220 amazing nonprofit participants, this year’s Benchmarks Study covers detailed data including digital ads, social media, email, web traffic, mobile messaging, and more. . 2021 Benchmarks UK FAQ. Read time: 2 minutes.

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Benchmark Studies Hunger FAQ 105

NonProfit PRO

JANUARY 19, 2023

TechSoup and Tapp Network released the results of the 2022-2023 Nonprofit Digital Marketing Benchmark Report, which reveals the strategies used by over 100 nonprofits in 2022 and their plans for improvement in 2023.

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M+R

OCTOBER 31, 2023

Sign-ups for the 2024 M+R Benchmarks Study are now live! The annual M+R Benchmarks Study is our annual spin through the world of nonprofit digital programs – web traffic, email, advertising, social media, and more. The post Be Part of the 2024 M+R Benchmarks Study! Read time: 2 minutes Check it out! Click here. Click here.

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Benchmark Studies Europe Info 52

Nonprofit Tech for Good

MAY 7, 2024

Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook. Rival IQ Social Media Industry Benchmark Report ] 53% of nonprofits spend on social media advertising. M+R Benchmarks Report ] Facebook/Meta results in an average return on ad spend (ROAS) of $0.48

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Social Media Statistics Media Social 178

Nonprofit Tech for Good

JULY 4, 2023

M+R Benchmarks ] Organic traffic (website traffic generated by unpaid search results) comprised 38% of all nonprofit website visits in 2022. [ M+R Benchmarks ] The top three sources of website traffic are: Direct (22%) Organic Search (17%) Social (16%). M+R Benchmarks ] Average online gift and mobile giving.

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Statistics Websites Benchmark Drupal 246

Classy

JUNE 23, 2021

Fundraising benchmarks help you elevate where your current strategy shines compared to peers in the sector. Step 2: Know Which Fundraising Benchmarks to Share With Your Nonprofit Board. Top Fundraising Benchmarks to Share With Your Nonprofit Board from Classy. Step 3: Present Compelling Recommendations to Your Nonprofit Board .

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Slideshare Benchmark Share Fundraising 56

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking Study by Devon Smith.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

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Benchmark Studies Metrics ROI 65

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. One way to help organize results is through benchmarking your performance against other organizations and fundraising programs.

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Benchmark Analytics Strategy Fundraising 43

Nonprofit Tech for Good

OCTOBER 25, 2022

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 Over the last six months, the top bar has resulted in 973 new contacts compared to 476 new contacts from a (now removed) popup form that appeared 20 seconds after load to non-subscribers. to secure a lead [i.e., 1) Top bar opt-ins and links.

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Websites Action Test Newsletter 331

Wild Apricot

JUNE 13, 2012

Here's a look at the 2012 Membership Marketing Benchmarking Report from MGI, as well as a reminder about our upcoming Membership Renewal Survey results and "How to" guide on membership renewal.

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Benchmark Report Marketing Survey 99

Connection Cafe

FEBRUARY 25, 2020

In July 2019, The Opportunity of Collaborative Benchmarking whitepaper was released in partnership between Blackbaud, NetHope, and NTEN. The goal was twofold: To educate on the current value of benchmarking in the social good sector and. Insights into the Collaborative Benchmarking Survey Results. Programs.

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Benchmark Survey Collaboration Social 38

NetWits

OCTOBER 4, 2011

2011 donorCentrics Internet and Multichannel Giving Benchmarking Report. View large version of Multichannel Fundraising Infographic. Share with your friends … Data sources used in above infographic. 2010 Online Giving Report by Blackbaud.

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Offline Results Fundraising Blackbaud 279

.orgSource

AUGUST 19, 2024

Many of the data disasters I’ve seen result from well-intentioned employees trying to get a job done without the correct information about how to do it. Include benchmarks in goals and KPIs. But the following characteristics are universal to an approach that puts people first: Empower and educate Invest in training.

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Government Data Experiment Disaster 251

M+R

FEBRUARY 11, 2024

Email fundraising has become increasingly difficult, but many of the organizations in our sample of 24 nonprofits saw strong results this December. After disappointing results with a Saturday 12/31 deadline in 2022, many nonprofits worried about closing out December on a weekend again in 2023.

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email Campaign New York City Photography 116

M+R

MAY 31, 2023

Here’s where you can find M+R people this summer: PMDMC Benchmarks Webinar June 7, 1–2pm ET Thought Benchmarks season was over? Get the low-down on how the public media sector fared in this year’s Benchmarks in this virtual webinar co-hosted with PMDMC. Are you conferencing this summer too? Let us know so we can say hello!

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Business Atlanta Chicago Benchmark 105

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. Frank Barry shares this guest post summarizing results. 2012 Nonprofit Social Networking Benchmark Report [INFOGRAPHIC] guest post by Frank Barry.

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Social Network Benchmark Network Report 107

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. But bench learning can be richer than simply collecting numbers.

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Benchmark Social Media Global Project 105

VQ Strategies

NOVEMBER 14, 2024

Exclusive Bonus: At the end of the survey, you will be redirected to a registration page to gain e access to the [SNEAK PEEK] 2025 Volunteer Management Progress Report Early Results webinar.

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Voice Data Survey Aggregator 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

I remember thinking to myself at the time, well if one networked nonprofit can do this, couldn’t a network of networked nonprofits use real-time collaborative benchmarking data sharing for learning? Number of followers has become a benchmark stat like the number of hits on our web pages used to be.

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Nonprofit Tech for Good

JUNE 29, 2011

Well, imagine my — rather our — disappointment when we discovered that simply having a Donate Now button on your website didn’t result in thousands of dollars in monthly donations. In fact, I think the first month I hit $100 in total donations was a much celebrated benchmark. What about Twitter?

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Social Media Results Donation Online 197

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2013

The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). Is your organization using video and getting results? How are you measuring those results? How Nonprofits Measure Success of Video.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 12, 2012

Part of the M+R Infographic for Benchmark Study. You can do a “quick and dirty” benchmark study by looking at one or two similar organizations. But it is really nice to have some industry wide numbers. Free Webinar on April 18th 4 PM EST to discuss results. Download your free copy here.

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Tech Soup

AUGUST 29, 2013

So when I saw that The Millennial Impact released benchmarks. The benchmarks are based off results from the Millennial Impact Survey , which was conducted by Achieve, a creative services agency that works with organizations to understand how Millennials get involved in causes. How the Benchmarks Work.

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Benchmark Library Generation Impact 58

Nonprofit Tech for Good

APRIL 15, 2020

per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. As a result, securing more monthly donor revenue is a high priority for nonprofits. That’s a missed opportunity because NextAfter also found that a “Give Monthly” pop-up results in a 64% increase in monthly donations.

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Practice Donation Paypal Badge 363

EveryAction

JULY 12, 2023

Although these results are pretty incredible, it’s always important to balance email volume with targeting the right donor segments so that each one of your supporters receives the right email messages as part of your omni-channel strategy.

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Channel Work Fundraising Movie 224

NTEN

MARCH 19, 2011

Not necessarily, according to the 2011 eNonprofit Benchmarks Study , just released at the 2011 NTC by M+R and NTEN. As it turns out, a high unsubscribe rate correlates directly with high fundraising results. That's just one of the fascinating drops of knowledge in the " 2011 eNonprofit Benchmarks Study ". Register now.

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Benchmark Studies Report Mail 88

Nonprofit Tech for Good

MARCH 3, 2020

The survey is anonymous and your participation will help provide charitable giving benchmarks for nonprofits, NGOs, and charities worldwide. The results will be released on September 14, 2020 in the third edition of the Global Trends in Giving Report. Please volunteer 5-10 minutes of your time and take the survey! <<

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Survey Global Trend Alexa 222

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

I was curious about what I could learn if I did an informal benchmark study of a few nonprofit Pinterest users. Have you benchmarked this data against other similar types of nonprofits? Rick Kats kindly sent me a spreadsheet of metrics for 6 nonprofits that were early adopters, using it consistently and best practices.

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Benchmark Photography Ratio Stats 104

Nonprofit Tech for Good

APRIL 18, 2017

Source: 2016 Luminate Online Benchmark Report. Source: 2017 Benchmarks Study. 21% of peer-to-peer fundraising dollars raised are the result of a direct click-through on social media. In 2016, the number was 28%, which is a 40% jump from 2015. Source: Dunham+Company. Sustainer income from monthly donors grew 10% in 2016.

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Social Media Stats Mobile Technology 253

Bloomerang

AUGUST 16, 2021

Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. These are some places to begin: M+R Benchmarks ; Fundraising Effectiveness Project Reports ; Fundraising Report Card Benchmarks. . . — Kevin Shulman for the Agitator-DonorVoice.

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Analytics Strategy Fundraising Benchmark 123

Robert Weiner

MARCH 25, 2009

Convio has released a new online fundraising benchmark report that is based on data from 600 of Convio’s nonprofit clients from January 1, 2008 to December 31, 2008. Compared to 2007, results for online fundraising were up 14 percent, email file growth was up 28 percent, and Web site traffic was up 20 percent.

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