Nonprofit Tech for Good

OCTOBER 5, 2011

As with most other communities, the magic number when you no longer need to actively promote your group and it grows on its own hovers around the 5,000-member benchmark. It will make your group more productive and your ROI much higher. Another perk that is high in ROI is the ability to send “Announcements” to your group members.

Linkedin 194

Linkedin Group Practice Management 194

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

NTEN

MAY 15, 2009

We just released the 2009 eNonprofit Benchmarks Study with our fantastic friends at M+R Strategic Services. Get the recording to see how Children's Defense Fund and HRC use benchmarks to increase the performance of their online campaigns. Open rates and click-throughs are holding steady. Small is the new big.

Benchmark 50

Benchmark Studies Advocacy Case Study 50

NonProfit Hub

FEBRUARY 18, 2021

However, much can be learned from analyzing even a single year and comparing yourself to industry benchmarks. Donor Retention Rate. Without question, your donor retention rate is one of the most important fundraising metrics. The closer your retention rate is to 100%, the better. Donor Attrition Rate .

Metrics 87

Metrics Fundraising Retention ROI 87

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. The most valuable part of the blog benchmarking process is the reflection process and linking insights to making improvements.

Metrics 50

Metrics ROI Measure Content 50

Nonprofit Tech for Good

JUNE 29, 2011

Like other early adopters of the day, I was more than eager to pay the $200 Donate Now account sign-up fee and high donation-processing rates. In fact, I think the first month I hit $100 in total donations was a much celebrated benchmark. We were wrong.

Social Media 197

Social Media Results Donation Online 197

Care2

AUGUST 28, 2013

If you look at the latest M+R Benchmark study , the number of donation appeals sent per year to nonprofit supporters averages about twenty-four. I use a basic Breakeven/ Return On Investment (ROI) calculator that I built. It’s based on net cost per email address, average projected email response rate, and average projected gift.

email 77

email Fundraising ROI Rate 77

Gyrus

OCTOBER 1, 2024

Why LMS Data Analytics Matters Learning Management Systems collect a wealth of information on learners—everything from course completion rates to assessment scores and engagement levels. Justify the return on investment (ROI) of L&D initiatives. Identify areas where employees may need additional support.

Analytics 64

Analytics Train Training Data 64

sgEngage

NOVEMBER 20, 2024

By actively bringing together different departments and leading discussions around revenue diversification, you can set measurable goals, evaluate the ROI of each funding source, and make informed decisions about where to invest time and resources. Set performance benchmarks (e.g.,

Model 74

Model Fund Professional Build 74

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program. 2020 Social Media Size Guide ).

Practice 342

Practice Online Fundraising Nonprofit 342

Bloomerang

JUNE 20, 2023

Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). Monthly donors are shown to have a retention rate of 90% compared to the average of 46% , so encouraging these contributions can increase your organization’s retention rate as a whole.

Ideas 102

Ideas Online Guide Fundraising 102

sgEngage

FEBRUARY 4, 2022

With this information, they can build strong gift officer portfolios, ensure expensive marketing like direct mail is going to the best prospects, and increase response rates with segmented lists and personalized content. Examples of performance tools include performance analysis and benchmarking. .

Data 98

Data Houston Classes Mail 98

Nonprofits Source

SEPTEMBER 8, 2017

According to a benchmark report , the average one-time email gift is $87! However, if you notice deliverability or response rates have declined but your email list is growing, it may be worth taking a look at other providers. When marketers discuss the impact of email marketing we often see the investment to ROI statistic.

email 89

email Marketing Strategy Fundraising 89

Get Fully Funded

FEBRUARY 22, 2022

What About Ratings on Sites Like Charity Navigator? Fear of getting a bad rating on sites like Charity Navigator keeps many nonprofit leaders from spending money on fundraising. Charity Navigator wields a lot of influence in the nonprofit sector with its star ratings that take into account how much an organization spends on overhead.

Fundraising 132

Fundraising Charity Mail Nonprofit 132

ASU Lodestar Center

AUGUST 24, 2011

This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Most plans offer a benchmark against which actual performance can be measured and reviewed (more on this later.) It is important to establish a baseline and set benchmarks and goals to strive to achieve.

Communication 93

Communication Effective Impact Benchmark 93

ASU Lodestar Center

MAY 25, 2012

i As I discussed in my last blog post , with SIBs, money is paid up front to a nonprofit organization, which in return commits to predetermined benchmarks. The investors assume the risk that the nonprofit organization will meet the benchmarks and alleviate the social problem. vi ROI = return on investment. iv [link]. Click here.

Research 84

Research Minnesota San Francisco Work 84

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

We used the hashtag #roi for audience participation and we trended 8th on Twitter , generating some entertaining tweets. Some takeaways about measurement and ROI: Need to incorporate tracking of how many people that you involved in engaging conversations via social media become donors. What is your conversion rate?

Social Media 50

Social Media Reflection Media ROI 50

Bloomerang

MAY 30, 2022

What were our donor retention and new donor acquisition rates? This allows you to keep your focus on marketing channels that will deliver a higher return on investment (ROI) for your campaign. Benchmarks to hit along the way. Ask yourself these questions: Which fundraising sources offer the best return on investment?

Guide 133

Guide Fundraising Social Media Channel 133

Care2

MARCH 28, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Online 28

Pamela Grow

JUNE 28, 2023

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. And while those numbers might seem modest, when you compare them to social media engagement rates, they become truly impressive. The numbers don’t lie!

email 52

email Rate Social Media ROI 52

Care2

APRIL 24, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reference Sheet: Keep the benchmark rates at your finger tips with this handy reference sheet!

Benchmark 28

Benchmark Studies Social Media NTEN 28

Care2

APRIL 15, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Care2

MARCH 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What do Convios latest benchmarks mean for your nonprofits online program?

Convio 31

Convio Benchmark Studies Social Media 31

Socialbrite

OCTOBER 31, 2021

As with any form of marketing, though, it’s important to know that you’re getting a favorable ROI for your efforts and that you can identify what’s working and what’s not. According to a report from Wyzowl , 78% of marketers agree that video marketing has produced a good ROI for their organizations. Measuring your video marketing.

Measure 59

Measure Video Marketing Guide 59

Gyrus

MARCH 15, 2024

Benchmarking Learning and Development Standards Comparing against industry norms identifies strengths, weaknesses, and growth potential of the training program, ensuring that it stays competitive and relevant. A high attendance rate indicates that learners are interested in the training and that they are motivated to learn.

Metrics 52

Metrics Measure Analytics Train 52

Gyrus

MARCH 15, 2024

Benchmarking Learning and Development Standards Comparing against industry norms identifies strengths, weaknesses, and growth potential of the training program, ensuring that it stays competitive and relevant. A high attendance rate indicates that learners are interested in the training and that they are motivated to learn.

Metrics 52

Metrics Measure Analytics Train 52

Gyrus

MARCH 15, 2024

Benchmarking Learning and Development Standards Comparing against industry norms identifies strengths, weaknesses, and growth potential of the training program, ensuring that it stays competitive and relevant. A high attendance rate indicates that learners are interested in the training and that they are motivated to learn.

Metrics 52

Metrics Measure Analytics Train 52

Care2

MAY 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Email open rates declined 1%, compared to a 3% decrease between 2006 and 2007.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Bloomerang

JULY 20, 2023

Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). This data-driven, AI approach allows organizations to increase their fundraising ROI by offering donors opportunities that they’re most likely to engage with.

Ideas 84

Ideas Online Fundraising Tips 84

Care2

APRIL 2, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Just how exactly do you go about writing an ad with a low cost and high ROI?

Adwords 51

Adwords Google Social Media Advocacy 51

Connection Cafe

NOVEMBER 7, 2014

At the same time, it’s clear that the nonprofit sector has a long way to go with only thirty-five percent (up from twenty-six percent last year) rating themselves effective at content marketing. Here are a few of our second year benchmarks. But before we get too far into the report details, let’s start with a simple definition.

Content 45

Content Storytelling Marketing Chart 45

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Understand donors and be donor-centric - What do visitors want to do when they come to your site?

Analytics 54

Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

I'm thinking about writing the description for the WeAreMedia Module 6: Considering the ROI for this week. About a year ago, I decided to benchmark my blog using some tips suggested by Avinash Kaushik. " I think this statement still holds true, although with more people thinking about ROI and Social Media, practice is evolving.

Reflection 50

Reflection Measure Technorati ROI 50

Media Cause

JANUARY 30, 2023

Many nonprofits are reluctant to allocate budget toward brand marketing efforts because the return on investment (ROI) can be hard to measure. Proper tracking will ensure you have the metrics you need to measure success and set KPI benchmarks. Keep an eye on your clickthrough rate, likes, and comments.

Awareness 52

Awareness Strategy Build Media 52

Greater Giving

DECEMBER 19, 2024

While its true you know your audience better than anyone, you can greatly increase your websites return on investment (ROI) by taking a data-driven design approach. This data tells us two things about user behavior: nonprofit supporters use their mobile devices to learn about your organization, but dont make mobile donations at the same rate.

Websites 52

Websites Data Mobile Nonprofit 52

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Benchmark average value of an email address All areas $7.86 How do you compare?

Social Media 44

Social Media Advocacy email Online 44

Care2

JANUARY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Here are some useful tips to increase your e-newsletters performance rates.

Newsletter 51

Newsletter Social Media Advocacy Tips 51