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Benchmarks 2024 — the Food Bank Edition

M+R

This year, a record 27 regional food banks participated in M+R’s annual Benchmarks Study covering mostly digital fundraising, marketing, advertising, and advocacy metrics (and here’s another plug…if you haven’t dug into this year’s study, do it now!). This year for the first time, we’re sharing the Food Bank Edition of Benchmarks publicly!

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6 smart fundraising strategies to drive major giving success

EveryAction

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. In this guide, we’ll explore six smart strategies to drive major giving success for large nonprofits: Enlist prospect research to identify major donor prospects. Consider hosting a capital campaign.

Giving 177
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2024 Social Media Statistics for Nonprofits

Nonprofit Tech for Good

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook.

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Board diversity strategies to help nonprofits achieve success

ASU Lodestar Center

The following five recommendations can help a nonprofit establish diversity, equity, and inclusion strategies that can help with overall success. Board assessment tools comes in all shapes and sizes, and may include questions about the organizations mission, strategic direction, board meetings, supporting the CEO/ED and more.

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4 Easy ways to recruit for your virtual lobby day

EveryAction

Virtual lobby days may be accessible to more people than in-person events; new supporters may be looking for a lower-barrier way to get involved; and virtual events can help you build the power in numbers that any organization needs for a successful advocacy effort. on the Mobilize platform for the 2022 cycle.

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. Nonprofits can use this information to benchmark their own ad performance and identify areas for improvement.

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Move DEI Beyond Words

.orgSource

The deaths of George Floyd, Breonna Taylor, and Trye Nichols prompted vocal support for social justice throughout the business community. Based on my anecdotal experience, most associations support the idea that a diverse leadership and workforce contributes to their success. Adopt a pay equity policy.