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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ). M+R Benchmarks Report ). Tribute Gifts.

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The Essential Nonprofit Fundraiser’s Guide to Mobile Giving

Bloomerang

According to the M+R Benchmarks report , fundraising mobile messages generate an average of $92 in revenue for every 1,000 messages sent. Gather pledges and send automated reminders to collect pledged donations. The 9 Best Volunteer Apps for Better Engagement in 2025.

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First-Ever Video Benchmarks Survey for Nonprofits

Care2

Are people who like or comment on these videos signing up for organization’s enewsletters, are they donating money, volunteering, taking an advocacy action? These are the types of questions we hope to see answered in the upcoming video benchmark study for nonprofits being conducted by Edelman, See3 Communications, and YouTube.

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Year-End Gratitude: Your Nonprofit’s Key To New Year Success

Greater Giving

The 2024 M+R Benchmarks Study found that December giving accounts for 26% of all online revenue for nonprofits, with the final week alone contributing 13% of total online donations. At the event, acknowledge major donors, dedicated volunteers, or corporate sponsors by name to add a personal touch and inspire others to step up their support.

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Measuring Social Media Outcomes Is Easier than Measuring Hurricane Strength

Beth's Blog: How Nonprofits Can Use Social Media

A few weeks ago, HandsOn Network launched The Good & Ready Campaign that leverages interactive technologies and social networking to support their partners, The American Red Cross , Ready.gov and FLASH by recruiting, inspiring and mobilizing volunteers in support of their goals for September, National Emergency Preparedness Month.

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The Top 9 Text-to-Give Platforms To Boost Mobile Giving

Bloomerang

According to the latest M+R Benchmarks report , mobile message volume for nonprofits increased by 40% in 2023, indicating that this channel is here to stay. Text-to-give (also known as text-to-pledge or text fundraising) is a form of mobile fundraising in which donors give by sending a keyword to a text fundraising phone number.

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Five Fundraising Tips for Grassroots Organiztions

NTEN

By Aidan Hijleh, Nonprofit Partnership Liaison, Benchmark Email. Successful major fundraisers such as PBS ask for open-ended donations but also forcefully stress during their Pledge Weeks that "a donation of $60 will get you a CD, $120 a DVD…" and so on. Determine your "pricing" strategy.