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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ). M+R Benchmarks Report ). Tribute Gifts.

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How to Develop Your Nonprofit Operating Reserves

sgEngage

However, this is not a universal benchmark. The result is 1.5your organization would have one and half months of capital if needed. It really does depend on the needs of your individual organization. The Workgroup concluded that each organization must arrive at its own rationale for what it considers adequate for financial stability.

Develop 102
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BIPOC donors are driving bold change in philanthropy 

Candid

After a year of listening and strategizing, in 2021, DOCN launched the Climate Funders Justice Pledge (CFJP), which calls on funders to set a bold benchmark of allocating 30% of climate funding to BIPOC-led organizations. of a total of $1.34 CFJP emphasizes commitment to transparent reporting by funders.

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The Essential Nonprofit Fundraiser’s Guide to Mobile Giving

Bloomerang

According to the M+R Benchmarks report , fundraising mobile messages generate an average of $92 in revenue for every 1,000 messages sent. Find a mobile giving software provider that works for and with your organization to achieve the best results. Gather pledges and send automated reminders to collect pledged donations.

Mobile 104
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Measuring Social Media Outcomes Is Easier than Measuring Hurricane Strength

Beth's Blog: How Nonprofits Can Use Social Media

What are the key results of this campaign ? While these results seem relatively straightforward on the surface, structuring an online campaign around them proved more challenging than anticipated. Establishing metrics for this campaign was difficult in that we didn’t have anything to use as a benchmark.

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Attention Nonprofit #DataNerds: A Few Recent Research Studies on Data, Technology, Funding, and Trends

Beth's Blog: How Nonprofits Can Use Social Media

One of my favorite sections of the site includes the benchmarking data for foundation use of social media by channel which makes it very easy to do research. You can find data on philanthropists who have signed the Giving Pledge and data shared by 54 foundations on a set of “transparency indicators.” Download here.

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7 Database Goals for Your Independent School’s Capital Campaign

sgEngage

Several organizations I’ve worked with have had Fund and Campaign records set up backward, which caused a struggle when adding multiyear pledges and producing consistent pledge reminders. This could be especially troubling in a capital campaign when an influx of new pledges quickly becomes overwhelming.

Database 101