Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

Practice 342

Practice Online Fundraising Nonprofit 342

Nonprofit Tech for Good

NOVEMBER 30, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Your content strategy thus far has focused on what types of content your nonprofit plans to create and what channels it will use to distribute the content. The next step is to start thinking about the tone of voice of your content.

Communication 250

Communication Online Storytelling Voice 250

NetWits

APRIL 11, 2012

It’s been a few days since I returned from the Nonprofit Technology Conference (#12NTC) hosted by NTEN in San Francisco, CA. Holly and the rest of the NTEN team (including all the volunteers) did an incredible job inspiring of over 1800 people for three days. The conference was amazing! 2) Mobile (as expected) is On the Rise.

Technology 245

Technology Game NTC San Francisco 245

Nonprofit Tech for Good

FEBRUARY 23, 2017

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. After your nonprofit has crafted a content strategy and created an editorial calendar (Chapter 7), the next step is to start thinking about the tone of voice of your content. Storytelling.

Communication 214

Communication Online Storytelling Voice 214

Nonprofit Tech for Good

MARCH 20, 2018

The first “Donate Now” button was released in 1999 by Groundspring, a nonprofit founded by San Francisco-based Tides Foundation , and throughout the early 2000’s young Gen-Xer nonprofit professionals pioneered the use of “Donate Now” buttons. 1) On average, nonprofits raise 7.6% Source: Benchmarks.

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Stats San Francisco Online Fundraising 216

Nonprofit Tech for Good

MAY 25, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. million nonprofits in the U.S. , According to The Urban Institute, there are roughly 1.8

Marketing 187

Marketing Fundraising Test Nonprofit 187

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. She also writes about digital marketing with helpful and actionable advice on Wired Impact’s nonprofit marketing blog and for their online guides. And it doesn’t have to be overly complicated.

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Websites Nonprofit Guidelines Phone 226

Nonprofit Tech for Good

MARCH 3, 2020

The survey is anonymous and your participation will help provide charitable giving benchmarks for nonprofits, NGOs, and charities worldwide. Please volunteer 5-10 minutes of your time and take the survey! << Nonprofit Tech for Good. Super impressive, seriously. . Thank you to all, Heather Mansfield.

Survey 203

Survey Global Trend Alexa 203

NTEN

NOVEMBER 14, 2013

With content marketing interest on the rise and nonprofit specific resources lacking, we though it important to help our sector better understand what content marketing is and how it’s being used by nonprofits to advance their missions. Your potential volunteers are searching. So… how are nonprofits taking to content marketing?

Content 86

Content Benchmark Trend Marketing 86

Care2

JANUARY 21, 2013

But what kind of a direct impact do these “social actions” really have especially for nonprofits? Are people who like or comment on these videos signing up for organization’s enewsletters, are they donating money, volunteering, taking an advocacy action? And according the Nonprofit Times, about 3.5M

Benchmark 69

Benchmark Survey Video Uganda 69

Nonprofit Tech for Good

DECEMBER 19, 2017

As personal computers, smartphones, and the Internet of Things evolve, so must your nonprofit. This webinar was presented on December 19 to more than 1,900 nonprofit staff worldwide and focused on what’s new and next in online communications and fundraising to help nonprofits prepare for the future and embrace being an early adopter.

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Trend Communication United States Online 263

M+R

APRIL 24, 2024

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. Nonprofits more than doubled TikTok audiences in 2023, while Twitter/X fans declined.

Benchmark 69

Benchmark Studies Ireland Metrics 69

Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.

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Practice Fundraising Guide Channel 222

Nonprofit Tech for Good

OCTOBER 5, 2011

The following is an excerpt from Chapter 6 in the newly released Social Media for Social Good: A How-To Guide for Nonprofits. The best practice listed below are result of spending the last three years maintaining and building the Social Media for Nonprofit Organizations LinkedIn Group. for Nonprofits. for Nonprofits.

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Linkedin Group Practice Management 193

EveryAction

JANUARY 11, 2023

The change in congressional leadership and redistricting means you might no longer have highly-trained volunteers in the districts where you need them most. Conducting a power analysis will highlight these gaps in your volunteer program; information that should be part of your campaign and resource planning.

Advocacy 198

Advocacy Volunteer Analysis Action 198

Bloomerang

MARCH 30, 2023

Has your nonprofit identified an unaddressed need within your community? If so, you may be interested in starting a volunteer program. To help you build a sustainable volunteer program, in this guide, we’ll cover the essential steps for starting a volunteer program: Conduct a community needs assessment. Train volunteers.

Volunteer 94

Volunteer Program Roles Train 94

Tech Soup

AUGUST 29, 2013

So when I saw that The Millennial Impact released benchmarks. targeted toward nonprofits, I was intrigued — and, of course, skeptical. How the Benchmarks Work. Level 2: Millennial Immersion: Organizations that reach the benchmarks of this level have designed programs with active Millennial participation.

Benchmark 58

Benchmark Library Generation Impact 58

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

March is not only great for basketball, but is also good for nonprofit research studies about digital strategies and launches of new data tools. So if you like looking at and thinking about data and love to get your hands dirty with a data jujitsu, here’s a couple of goodies for you. 2013 eNonprofit Benchmarks Study.

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Studies Research Attention Tools 115

TechImpact

FEBRUARY 19, 2014

Are you looking to manage relationships with donors, volunteers , members, or event attendees? By looking at where all your information is currently stored will help you better understand what your nonprofit looks like after your CRM has been implemented. Leadership Tech CRM data database donors nonprofit nonprofit technology npTech'

Tech 154

Tech Database Benchmark Nptech 154

Get Fully Funded

AUGUST 1, 2022

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. Purpose of your nonprofit email newsletter Your email newsletter has a specific purpose. Volunteers? Depending on your organization, it might make sense to include volunteers, too. Random doesn’t cut it.

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Newsletter email Create Template 125

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. The Nonprofit’s Social Media Content Planner. Fill out a volunteer form.

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Social Media Track Conversation Media 122

Bloomerang

AUGUST 29, 2022

At the start of my career, “advertising” was a dirty word in the nonprofit sector—as was “ marketing.” We’ve come to realize that just like for-profit brands, nonprofits are businesses that need to spend money to make money online. So… how does a nonprofit advertise successfully? . Use benchmarks to set your budget.

Digital 123

Digital Program Tips Nonprofit 123

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

Benchmark 56

Benchmark Measure America Conservancy 56

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

Many nonprofits have are actively exploring social media - from dipping in their toes into the water with a low-investment experiment to jumping off the cliff. It also warns against collecting lists and lists of meaningless data that is not benchmarked against business objectives. . Photo by Halloween Jack. cut and paste).

Social Media 100

Social Media Measure Strategy Media 100

Nonprofit Tech for Good

OCTOBER 25, 2019

His work is focused on nonprofits, advocacy, and public affairs. Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. His work is focused on nonprofits, advocacy, and public affairs.

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Facebook Raise Fundraising Audience 208

Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . These nonprofits have gotten really good at making it easy for people to understand how their donation will make a difference.

Donor 128

Donor Nonprofit Gift Missouri 128

Neon CRM

JULY 19, 2023

As a nonprofit fundraiser, you know this means only one thing: Giving season is almost here! The end-of-year giving season is a huge deal for the nonprofit sector, driving billions of dollars in the span of a month, with a vast amount of that giving coming in the final few days of the month alone! Get the guide 2. Get the guide 4.

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Statistics Giving Fundraising Benchmark 98

NTEN

NOVEMBER 9, 2012

This donor-focused study gathered feedback from consumers spanning a wide range of giving levels ($25 – $5,000+) who donated to a nonprofit in the past 12 months. Survey questions sought to understand understand individuals’ preferences regarding traditional and digital media for donating, volunteering, and engaging with nonprofits. >

Studies 73

Studies Donor Benchmark Charity 73

NTEN

SEPTEMBER 14, 2012

This Member round up features mergers and lots of great new tools to help you with everything from storytelling to benchmarking and finding local Jewish holiday celebrations. NTEN member Consumers Union announced the beginning of a closed beta cycle for their new digital storytelling platform, stori.es.

Tools 64

Tools Storytelling Benchmark Israel 64

EveryAction

SEPTEMBER 2, 2022

Instead of picking up the phone to call a friend, we might text them an address or a date and time to meet up for lunch or a volunteer shift. Why should nonprofits use mobile messaging? Mobile messaging is becoming an increasingly popular communication channel for nonprofits. Volunteering.

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Mobile Digital Fundraising Advocacy 130

Nonprofit Tech for Good

JUNE 14, 2015

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Nonprofits are familiar with writing blog posts that provide program updates, tell success stories, comment on breaking news and current affairs, and promote calls to action. Write Numbered Lists. Photo Essays. Show Donation Impact.

Content 100

Content Ideas Summary Stats 100

Nonprofit Tech for Good

JANUARY 27, 2016

A collaborative research project by the Public Interest Registry and Nonprofit Tech for Good, the 2016 Global NGO Online Technology Report is an inaugural effort to gain a better understanding of how non-governmental organizations (NGOs) worldwide use online technology to communicate with their supporters and donors. 70% use the.ORG domain.

South America 100

South America North America Internet Stats 100

Everyaction

JULY 18, 2018

The Nonprofit Fundraising Strategic Plan Guide explores the fundraising planning process and breaks down each of the necessary elements that will allow you and your team to elevate your next campaign. Your fundraising team should bring together a mix of nonprofit pros with complementary skills and align them around your strategic plan.

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Guide Fundraising Nonprofit Template 108

ASU Lodestar Center

JULY 13, 2021

Hager Associate Professor of Nonprofit Leadership and Management, Arizona State University. Results from my most recent Volunteer Management Capacity Study are now posted at the Association of Leaders in Volunteer Engagement (AL!VE) Is that the case for volunteer administration? VE) website. The world is moving fast.

Volunteer 59

Volunteer Change Americorp Arizona 59

Care2

OCTOBER 21, 2009

After studying over 50 international nonprofit organization's email lists and response rates, the 2009 eCampaigning Review Study revealed that 60% of nonprofits present a compelling argument for supporters to take action, yet close to 70% of the organizations did not send a follow up email within one month. Nonprofits need to: 1.

Studies 71

Studies Communication Online Practice 71

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Observation is not just scanning or browsing, but looking at another organization’s practice with a critical thinking lens and gaining insights. Along with benchmarking – that is comparing your organization’s numbers with an industry average or simply another similar organization or two is great.

Charity 131

Charity Lesson Marketing Digital 131

Connection Cafe

NOVEMBER 14, 2013

With content marketing interest on the rise and nonprofit specific resources lacking, we thought it important to help our sector better understand what content marketing is and how it’s being used by nonprofits to advance their missions. Your potential volunteers are searching. So… how are nonprofits taking to content marketing?

Benchmark 40

Benchmark Content Marketing Trend 40