Charity Village

FEBRUARY 3, 2023

Good Works invites Canadian charities to participate in the 2023 Canadian Direct Mail Benchmarks survey to share direct mail metrics and trends. Your charity has sent at least 1,000 […] The post Participate now in the 2023 Canadian Direct Mail Benchmarks survey appeared first on CharityVillage.

Benchmark 85

Benchmark Mail Survey Metrics 85

Nonprofit Tech for Good

DECEMBER 19, 2017

Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Since the release of Facebook Live , Facebook video exposure has increased 360% across everyone’s news feed. 2017 Global Trends in Giving Report. billion by 2020.

Trend 274

Trend Communication United States Online 274

Classy

JULY 19, 2021

3 Nonprofit Video Marketing Trends to Note. This is great news for nonprofits with tight budgets or small teams seeing as though polished brand advertisements can involve professional lighting, sets, script writers, and more. . Just like any other trend, nonprofit video will continue to change as our world progresses.

Video 118

Video Trend Marketing Strategy 118

The NonProfit Times

NOVEMBER 13, 2024

According to new data from National Center for Family Philanthropy (NCFP), in collaboration with and support from Bank of America, the number of funders with annual grantmaking greater than or equal to $1 million has grown from 23% to 36% during the past decade. It’s not all great news.

Foundation 59

Foundation Giving Philanthropy National 59

Nonprofit Tech for Good

APRIL 10, 2022

Positive news about your mission and programs. There are rage tweeters and arrogant trolls that occasionally trend to the top. With so much stressful, depressing news in the world today, positive news stands out. Breaking news relevant to your mission and programs. Twitter can be mean.

Twitter 345

Twitter Practice Social Media Nonprofit 345

NTEN

NOVEMBER 14, 2013

A quick glance at the term “content marketing” on Google trends will shed some light on how hot. This information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, case studies, how-to guides, question and answer articles, photos, etc. Here are a few of our first year benchmarks.

Content 86

Content Benchmark Trend Marketing 86

Nonprofit Tech for Good

JUNE 18, 2024

There is no data to provide benchmarks for the optimal number of times to post to Threads on a weekly basis, but through experimentation, Nonprofit Tech for Good has settled on posting every other day. Positive news about your mission and programs. There are rage posters, weirdos, and arrogant trolls that occasionally trend to the top.

Practice 194

Practice Social Media Profile Nonprofit 194

M+R

JANUARY 11, 2022

So here it is: a first pass at the trends and top-line findings from about 30 of the nonprofits we work with. And those who weren’t in the news… didn’t do as well, generally speaking. As we dig deeper into the data, we’re tackling some important questions and issues: Is Giving Tuesday having a greater impact on year-end giving trends?

Fundraising 116

Fundraising Sample Gift Benchmark 116

M+R

FEBRUARY 11, 2024

Keep these trends and tactics in mind as you start to pencil in plans for the coming end of year (and no, it is never too early to start). The good news is, we don’t have a weekend 12/31 deadline for the next few years — but it still might be worth rethinking the December calendar.

email 116

email Campaign New York City Photography 116

Care2

FEBRUARY 7, 2014

The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. The slowest month for online giving was January, the first month of 2013, the good news is that there was an incline throughout the rest of the year. This just in!

Benchmark 73

Benchmark Studies Online Donation 73

Nonprofit Tech for Good

JUNE 1, 2021

According to the 2020 Global Trends in Giving Report , 26% of online donors say that email is the communication tool that most inspires them to give. According to the 2020 Global Trends in Giving Report , 26% of online donors say that email is the communication tool that most inspires them to give. Upgrade as you grow.

email 336

email Marketing Data Digital 336

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

Nonprofit Tech for Good

FEBRUARY 12, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Email messaging raised 28% of all online revenue in 2017.

email 363

email Practice Marketing Newsletter 363

Nonprofit Tech for Good

DECEMBER 3, 2020

However, to stand out from the other nearly one hundred million Facebook Pages vying for likes, comments, and shares, your nonprofit needs to excel at Facebook to ensure News Feed exposure. Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling.

Facebook 364

Facebook Practice Avatar Nonprofit 364

sgEngage

MARCH 13, 2024

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! Is this bad news? Putting Benchmarks into Action So, what does all this mean for nonprofit P2P marketers and fundraisers? Download the full Blackbaud Peer-to-Peer Benchmark Report today. in 2021 and by 15.4% Not necessarily… $$$$$ Is Up!

Blackbaud 83

Blackbaud Report Fundraising Benchmark 83

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study. By: Rebecca Shore.

Benchmark 105

Benchmark Social Media Global Project 105

Connection Cafe

APRIL 3, 2012

The sixth annual Convio Online Marketing Benchmark Index Study is now officially released. In fact, over the past five or six years, online fundraising has grown at a similar rate to retail e-commerce, good news for nonprofits. I’m particularly encouraged by a new metric we added this year: growth in monthly giving.

Convio 48

Convio Benchmark Studies Summary 48

Connection Cafe

NOVEMBER 14, 2013

A quick glance at the term “content marketing” on Google trends will shed some light on just how hot. This information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, case studies, how-to guides, question and answer articles, photos, etc. Here are a few of our first year benchmarks.

Benchmark 40

Benchmark Content Marketing Trend 40

Qgiv

SEPTEMBER 2, 2022

Through extensive donor and market research, along with insights from supporters’ actual behaviors, she identifies ways fundraisers can leverage trends into enhanced programs and performance. The economy continues its tennis volley between troubling and good news. Tracking new giving trends. The R word looms large.

Marketing 52

Marketing Strategy Giving Ukraine 52

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. These decreases continue the post-COVID trends, leaving many fundraisers to wonder when they’ll bottom out. That brings a glimmer of good news.

Trend 52

Trend Podcast Nonprofit Retention 52

Connection Cafe

OCTOBER 28, 2014

Blackbaud’s annual Online Benchmark report was released earlier this month at #bbcon and the results speak largely to a positive outlook for nonprofit fundraising. . With a 60% increase in email volume sent I would have expected that trend to continue. But it didn’t. Flat open rates represent a very big change from the recent past.

Benchmark 55

Benchmark Metrics Report Online 55

Neon CRM

MAY 17, 2023

According to the 2022 Global Trends in Giving Report , 26% of respondents indicated that email is the tool that most inspires them to give, outpacing social media (25%), website (17%), and print materials (13%). While these benchmarks are a useful place to begin evaluating your email fundraising performance, they aren’t the be-all-end-all.

email 52

email Fundraising Benchmark Raise 52

Whole Whale

SEPTEMBER 3, 2021

Benchmark Data Now. Audit your email account to get an understanding of your average open rates currently, and dive into the data to gather trends from your high and low performers. Likely, your average open rate will increase and you’ll need to set news goals around email opens.

email 104

email Marketing Test Mail 104

NetWits

JUNE 7, 2012

Staggering, but not news. We should alway be looking for new and creative ways to drive online giving throughout the year. Even though December is a universally-accepted annual benchmark that signifies conclusion, certain sectors have their own benchmarks that they count on for donation surges. Key takeaway.

Online 221

Online Fundraising Benchmark Report 221

sgEngage

NOVEMBER 23, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Top States for New Donors & Online Donors Posted by Steve MacLaughlin on November 23rd, 2010 Blackbaud has a tremendous amount of data about the nonprofit sector. That’s the power and importance of benchmarking.

District of Columbia 72

District of Columbia Trend Donor Blackbaud 72

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

How often do I need to post content to keep fans engaged and attract new fans? The Facebook Insights tool lets you see trends Fan acquisition and subscription. Total Fans / Unsubscribers: Total number of fans over time, overlaid with the total number of fans who have chosen to hide your posts in their News Feed (unsubscribers).

Metrics 98

Metrics Benchmark Facebook Experiment 98

NetWits

DECEMBER 1, 2011

Because key industry benchmarks and trends show that engagement online through advocacy is an effective springboard for raising money because advocates are 7X more likely to give (full report), compared to non-advocates. Great news! For example: “ You’ve signed our letter of support, joining 20,000 others demanding action.

Giving 235

Giving Advocacy Rate Action 235

Connection Cafe

APRIL 19, 2019

This year’s summit included 35 large nonprofit organizations that participate in our sustainer program benchmarking to review aggregate program performance, trends and challenges affecting sustainer giving. Trends for International Relief and Public Broadcasting are mixed but trending upward since FY2014.

Trend 30

Trend Giving Retention Rate 30

Tech Soup

APRIL 23, 2013

It's time to catch up on some of the nonprofit technology trends and news once again. I invite you to have a look at my list of 2013 forecasts on nonprofit technology trends with its handy new infographic so you can see how right (or wrong) I am about this year's tech trends for the sector. Social Media.

News 40

News Technology Romania Paypal 40

sgEngage

MARCH 30, 2021

Registrations were up year-over-year, in a reversal of the trend we have been seeing over several years. Though the trend line started to move in the same trajectory as in years past, the rebound was not as significant as many had hoped, with August seeing the “best” post-pandemic outcome. For the year, registrations were down 54%.

Blackbaud 70

Blackbaud Studies Fundraising Registration 70

Care2

APRIL 9, 2013

Check out the data I pulled from the report that I think it worth comparing to your own organizations benchmarks. The good news is that online revenue is up and monthly giving programs have grown 43%. Overall, nonprofits are reaching new supporters more than ever across online channels. Now the bad news.

Rate 76

Rate email Benchmark Fundraising 76

fusionSpan

SEPTEMBER 24, 2024

According to the 2024 Membership Marketing Benchmark Report , 49% of individual membership organizations use paid digital advertising, with 21% considering it highly effective for recruitment. Stay updated with the latest digital trends and continuously adapt your approach based on which strategies drive member acquisition and engagement.

Associations 52

Associations Digital Strategy Search 52

Qgiv

FEBRUARY 24, 2023

Providing an affordable event where nonprofit professionals can hear from industry leaders, share their victories and challenges, and discover the latest trends in nonprofit technology was our top priority.”

Conference 52

Conference Press Benchmark Analytics 52

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. Also, data from the 2020 Global Trends in Giving Report reveals that 45% of online donors worldwide are enrolled in a monthly giving program.

Practice 342

Practice Online Fundraising Nonprofit 342

Givinga

FEBRUARY 5, 2019

Both the three Cs and the three Ps are influenced by corporate philanthropy, a trend that will escalate in 2019 as workplace giving becomes an even more important business driver. That’s good news for workers, but a challenge for businesses. All businesses, regardless of size, should start benchmarking immediately.

Philanthropy 45

Philanthropy Business Trend Influence 45

Candid

FEBRUARY 9, 2023

In the last couple decades, news of golden parachutes and the minting of new billionaires has drawn attention to executive compensation practices. While not a representative sample of institutional funders, it’s one of best avenues for detailed exploration and benchmarking of salaries.

Ratio 105

Ratio Survey Sample Report 105

sgEngage

NOVEMBER 18, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking It’s the Seating Chart, Stupid Posted by Steve MacLaughlin on November 18th, 2010 Where should the Internet team be on the organization chart? Release News (Part 4) jaynathan Well said, Steve jaynathan Well said.

Chart 62

Chart Trend Blackbaud Internet 62