NonProfit PRO

JANUARY 19, 2023

TechSoup and Tapp Network released the results of the 2022-2023 Nonprofit Digital Marketing Benchmark Report, which reveals the strategies used by over 100 nonprofits in 2022 and their plans for improvement in 2023.

Report 246

Report Marketing Benchmark Technology 246

NonProfit PRO

APRIL 12, 2023

The new report provides a look at nonprofit email benchmarks for both large and small organizations. With data from nearly 1,500 nonprofits, nonprofit software provider Neon One has evaluated more than 37,000 email campaigns totaling more than 157 million individual emails for “The Nonprofit Email Report.”

email 264

email Evaluation Report Campaign 264

NonProfit PRO

NOVEMBER 9, 2022

Despite a year of global economic turmoil characterized by inflation and the looming possibility of a downturn, nonprofits not only achieved revenue growth but expanded their impact, according to BDO’s annual Nonprofit Standards benchmarking survey.

Survey 246

Survey Benchmark Nonprofit Global 246

NonProfit PRO

APRIL 7, 2022

Women Business Collaborative (WBC) and 50/50 Women on Boards (50/50WOB) released "Women Leading Boards," a new benchmark report for tracking board diversity. of all new appointees for public companies in the U.S. The report shows that 2021 was a watershed year for board diversity, with women representing 42.5% in 2021.

Collaboration 244

Collaboration Business Report Benchmark 244

Nonprofit Tech for Good

SEPTEMBER 23, 2012

The Social Media for Nonprofit Organizations LinkedIn Group reached 40,000 members today – a benchmark that took three years, 323 days, and countless clicks of “Flag as Promotion” and “Block & Delete” to keep the group as spam free as possible and on its trajectory of growth. Attention Nonprofits!

Linkedin 191

Linkedin Social Media Group Spam 191

Care2

JANUARY 31, 2010

Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? Check out M+R Strategic Services first Nonprofit Social Media Benchmarks Study , which includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.

Benchmark 64

Benchmark Social Media Studies Media 64

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology What do web stats mean, anyway? Allan’s argument is that because NTEN is in a leadership position in the field, it should lead in showing transparency by publishing its web stats.

Stats 100

Stats Web Statistics NTEN 100

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Total Fans / Unsubscribers: Total number of fans over time, overlaid with the total number of fans who have chosen to hide your posts in their News Feed (unsubscribers). I have not done this yet.

Metrics 98

Metrics Benchmark Facebook Experiment 98

Nonprofit Tech for Good

JUNE 14, 2015

Nonprofits are familiar with writing blog posts that provide program updates, tell success stories, comment on breaking news and current affairs, and promote calls to action. When summarizing a report, be sure to bullet-point at least five of the most important stats mentioned in the report.

Content 100

Content Ideas Summary Stats 100

Tech Soup

MAY 4, 2010

Convio released their 2010 Online Nonprofit Benchmark Study in March, based on results from nearly 500 clients. Tags: Donors Fundraising News Online Fundraising Online Fundraising Running Your Organization. I t's the season for a slew of reports analyzing last year's online giving results. As Convio found, average gift size declined.

Stats 43

Stats Online Giving Convio 43

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Donors hate feeling like cash machines.”

Convio 31

Convio Benchmark Studies Social Media 31

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Communicate with your fans regularly just to stay in touch or with special news, offers and information. Share news, video, photos, stories and what ever else makes sense for your organization. Stats, stats, stats …. Facebook Pages give you stats!! You may be thinking “why do stats matter?”.

Facebook 98

Facebook Stats Los Angeles Tips 98

NTEN

SEPTEMBER 6, 2013

The list includes See3 Communications '' 2013 Benchmarks for Nonprofit Video , mGive ''s recent Text Giving Study , M+R Research Lab ''s eNonprofit Benchmarks Study , and the 2013 Visual Storytelling Best Practices Guide by Resource Media , all for free! Data member news Member Round Up nptech' Let us know in the comments.

Research 65

Research San Francisco Montana Homeless 65

Connection Cafe

APRIL 22, 2013

Read one thing related to your job a day (news article, blog post, or white paper). It is easy to be overwhelmed so I recommend you are strategic in your learning: Five Things You Can Do To Become a Better Fundraising Professional. Participate in one webinar a month. Attend one local networking event or conference each quarter.

Professional 47

Professional New York City Fundraising DC 47

NTEN

SEPTEMBER 6, 2013

The list includes See3 Communications '' 2013 Benchmarks for Nonprofit Video , mGive ''s recent Text Giving Study , M+R Research Lab ''s eNonprofit Benchmarks Study , and the 2013 Visual Storytelling Best Practices Guide by Resource Media , all for free! Data member news Member Round Up nptech' Let us know in the comments.

Research 61

Research San Francisco Montana Homeless 61

NonProfit Hub

MAY 12, 2014

Great news from a new study by M+R and the Nonprofit Technology Network (NTEN): Online giving is bigger than ever. In the mood for more facts, figures and really cool stats from that online giving report? Download the full 2014 M+R Benchmarks Study. More than 5.5 Take a look at your form—do you have unnecessary fields?

Online 55

Online Giving NPO Paypal 55

Care2

JULY 2, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 70

Social Media Track Media Tools 70

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2008

When looking at our google analytic stats, I usually note the number of visitors, sites that people come from and keywords. But sometimes, those stats don't really tell us anything. Twitter - to announce new blog posts, breaking news related to our work, and to ask supporters (followers) questions to get to know them better.

Social Media 50

Social Media Advice Measure Strategy 50

Care2

AUGUST 22, 2013

Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Announcements, Breaking News, or Events. Consider the following types of blog posts: Your Impact.

Online 71

Online Tips Calendar Test 71

Care2

MAY 22, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Brand Your Issue. Be Everywhere.

Track 41

Track Social Media Media Advocacy 41

Care2

JUNE 13, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Take a look at the stats below.

Facebook 50

Facebook Social Media Advocacy Online 50

Connection Cafe

JULY 9, 2015

And that comes with even more good news – according to the recently released 2014 Blackbaud Peer-to-Peer Fundraising study , donors make better fundraisers. There is LOTS more P2P Benchmark data where this came from! Download the new 2014 Peer-to-Peer Benchmark Study. Read more about participant loyalty stats.

Personal 20

Personal Donation Registration Benchmark 20

CauseVox

OCTOBER 11, 2021

Save room for last minute matching gifts, major announcements, or relevant current news and events. The 2021 M+R Benchmarks report saw an increase in fundraising email response rates. Provide campaign updates with hard data as much as possible to let people know the status and what’s left to do. Email still works, folks!

Guide 75

Guide Giving Campaign Social Media 75

Care2

AUGUST 16, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Did they test combining direct mail and email?

Social Media 28

Social Media Advocacy ROI Online 28

Care2

MAY 7, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Or just a mailing list?

Social Media 28

Social Media Advocacy Wisconsin Web 28

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

About a year ago, I decided to benchmark my blog using some tips suggested by Avinash Kaushik. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Calculating benchmarks should not take you more time than it is worth. Word Press users can use General Stats plugin.).

Reflection 50

Reflection Measure Technorati ROI 50

Connection Cafe

DECEMBER 22, 2013

Your supporters’ Facebook news feeds just got a quality content make-over, and grumpy cat is taking a backseat to high-performing posts. Check out this post: Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2014 and don’t miss the associated Nonprofit content marketing infographic. Infographics.

Story 54

Story Social Media Nonprofit Content 54

Care2

FEBRUARY 17, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Eldr : News for the 60+ generation.

Demographics 45

Demographics Social Media Online Advocacy 45

Nonprofit Tech for Good

APRIL 5, 2021

The accepted best practice is to post to Instagram once to three times daily, but for most nonprofits posting more than once daily is a ridiculous benchmark. That’s good news for nonprofits that don’t have a lot of visual content. Once you have connected the two, you officially have a business account.

Practice 363

Practice Nonprofit Avatar Social Media 363

Care2

APRIL 21, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Ads liked to the site had a.6%

Avatar 42

Avatar Life Social Media Online 42

Care2

FEBRUARY 17, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Eldr : News for the 60+ generation.

Demographics 34

Demographics Social Media Advocacy Online 34

Bloomerang

JULY 2, 2021

And so I had to come up with ways that made it easier for me to meet my benchmarks, to be successful, and get the results I needed for the nonprofit I was working for at the time. So you want to focus on info and stats about your cause, rather than your thoughts, appearance, or external factors. And Twitter is basically a news feed.

Virtual 117

Virtual Communication Video Newsletter 117

Care2

APRIL 21, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Ads liked to the site had a.6%

Avatar 37

Avatar Life Campaign Social Media 37

Forum One

NOVEMBER 3, 2007

Skip to Navigation Careers News Client login About Us Services Our Work Blogs Events Contact Us Home › Blogs › Influence Social Networking and #AIDS2010 Suzanne Rainey in Influence 15 Jul 2010 There’s a flurry of action this week as we await the start of the XVIII International AIDS Conference (#AIDS2010) in Vienna, Austria, next week.

Influence 50

Influence Social Media Internet Web 50

Care2

FEBRUARY 7, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) It’s $330 a day, every day, period.

Google 31

Google Grant Social Media Adwords 31

Care2

AUGUST 12, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Network 28

Social Network Mobile Social Media Network 28

Care2

SEPTEMBER 10, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Video 28

Video Interview Social Media Online 28