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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

They employ numbers throughout their site to make people feel aligned with thousands of others, and they give a face and a voice to those thousands with pictures, videos and written stories. charity: water is excellent at using social proof to encourage people to fundraise on their online platform. Harness the Power of Storytelling.

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7 Things I learned From #Beth53 Fundraiser and PoST Class

Beth's Blog: How Nonprofits Can Use Social Media

Enrique Allen , the teaching assistant for the PoST class, Social entrepreneur and Stanford Persuasive Tech Lab Researcher (and one smart dude who generously shares what he knows), created a drawing on the whiteboard that mapped out the my campaign in the context of a behavior change model. It blew me away. More Time Thanking, Than Asking.

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