M+R

JUNE 10, 2021

That means we’d actually see open rates go up for those who choose this option (probably most people), because pixels would be loaded for every email—but we won’t know if those people are actually opening emails or not. When a user downloads that image, we know they’ve opened the email. . on iPhone, 9.6% on desktop, and 2.8%

email 122

email Rate Open Change 122

TechCrunch

APRIL 20, 2022

Yes, it is complex and confusing, but as a metric, it is helpful. In the early stages of building a company, churn gives you quick feedback, which other metrics seldom do. Then, we dive into churn benchmarks. We analyze anonymized and aggregated data to answer the question: What is a good churn rate? What is churn?

Rate 86

Rate Benchmark Studies Metrics 86

sgEngage

NOVEMBER 20, 2024

Set performance benchmarks (e.g., How to Measure: Use metrics like sponsorship revenue growth, cost of acquisition, and renewal rates to evaluate which partnerships are delivering the best financial returns. How to Measure: Evaluate cost per dollar raised, donor acquisition costs, and conversion rates.

Professional 97

Professional Fund Model Build 97

NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Key email metrics, including open rates and response rates, declined in 2013.

Benchmark 98

Benchmark Studies Report Nonprofit 98

NetWits

NOVEMBER 29, 2011

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. 3) A university found their newsletter open rates increased by 7-12% when they personalized the first story within a newsletter to different audiences. Said another way – what works offline also works online.

email 230

email Raise Cancer Info 230

Neon CRM

MARCH 26, 2025

Nonprofit email benchmarks are more than interesting data points. Comparing your own performance to industry benchmarks can help you identify areas to improve your email strategies. These benchmarks are based on the performance of 37,472 individual email campaigns sent by Neon One clients in 2022. Get Your Results 2.

Benchmark 80

Benchmark email Nonprofit Rate 80

sgEngage

OCTOBER 29, 2021

The new Blackbaud Luminate Online Benchmark Report is out, and it has some significant differences from previous years. Topics Discussed in This Episode: Background on the Luminate Online Benchmark Report. Takeaways from the metrics. The reliability of open rates. Increases in online one-time giving.

Blackbaud 98

Blackbaud Benchmark Podcast Report 98

Forum One

JANUARY 20, 2022

We dove into a number of industry benchmark reports to compile the following indicators that nonprofits should consider when planning for the year ahead. Website metrics. Conversion rate (e.g., Email metrics. Response rate (how often did people reply directly to your email?). Social Media metrics.

Metrics 88

Metrics Digital Strategy Social Media 88

Google Research AI blog

FEBRUARY 17, 2023

In light of this data scarcity, we position FRMT as a benchmark for few-shot translation, measuring an MT model’s ability to translate into regional varieties when given no more than 100 labeled examples of each language variety. Metric Pearson's ρ chrF 0.48 intraclass correlation). intraclass correlation).

Benchmark 117

Benchmark Awareness Language Evaluation 117

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

I was curious about what I could learn if I did an informal benchmark study of a few nonprofit Pinterest users. Rick Kats kindly sent me a spreadsheet of metrics for 6 nonprofits that were early adopters, using it consistently and best practices. Have you benchmarked this data against other similar types of nonprofits?

Benchmark 104

Benchmark Nonprofit Photography Ratio 104

M+R

APRIL 16, 2024

Hey data friends, it’s our favorite time of the year, the birds are singing, the flowers are blooming, you can sip your iced coffee outside and read Benchmarks ! It’s not accurate to compare UA pageview data to GA4 pageview data since the metric logic has also changed. Give it a read here !

Benchmark 75

Benchmark Analytics Google Comparison 75

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Care2

MARCH 22, 2011

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. The 2010 advocacy response rate was 3.3%.

Advocacy 76

Advocacy Benchmark Studies Social Media 76

Gyrus

OCTOBER 1, 2024

Why LMS Data Analytics Matters Learning Management Systems collect a wealth of information on learners—everything from course completion rates to assessment scores and engagement levels. Course Completion Rates One of the most basic data points is whether or not employees are completing assigned courses.

Analytics 64

Analytics Training Train Data 64

Bloomerang

JANUARY 14, 2025

According to the M+R Benchmarks report , fundraising mobile messages generate an average of $92 in revenue for every 1,000 messages sent. Track data points and metrics to evaluate your campaigns progress. Thats why weve created this comprehensive articleto guide you through the ins and outs of mobile giving.

Mobile 105

Mobile Giving Guide Nonprofit 105

Care2

APRIL 6, 2010

If your nonprofit is not developing yearly benchmarks for its fundraising program, website visits, email and e-newsletter open and click-through rates, start now. Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action.

Benchmark 71

Benchmark Measure Organization Nonprofit 71

NTEN

AUGUST 10, 2011

Basically, "churn" is the term used to describe the rate at which subscribers – be they in your email lists, Facebook fans, Twitter followers, etc. The average churn rate in 2010 for nonprofits in our research sample was 14%. Maybe the first question here should be: do you know what list "churn" is?

Rate 95

Rate Facebook Nonprofit Metrics 95

Care2

MARCH 23, 2012

The 2012 eNonprofit Benchmark study comes out April 5 th and is packed with great data that highlights key online fundraising and advocacy response rates as well as social media metrics. Not to worry, you can get a sneak peak at some of they key benchmarks in this terrific infographic that illustrates: Fundraising.

Benchmark 72

Benchmark Nonprofit Advocacy Social Media 72

TechCrunch

JANUARY 24, 2023

In general, if you are earning net new ARR of $1 for each dollar spent, you are in a strong position — your net new ARR to burn ratio is 1, which is healthy relative to benchmarks. We view cash burn efficiency as an effective shorthand metric to keep an eye on. A ratio greater than 1.5x

Metrics 94

Metrics Profit Track Ratio 94

Care2

APRIL 9, 2012

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. In particular we were excited to see advocacy response rates increased 28% between 2010 and 2011. Overall, email open rates held steady between 2010 and 2011.

Advocacy 68

Advocacy Social Media Benchmark Studies 68

NetWits

NOVEMBER 11, 2010

As I looked over a few email campaigns I noticed something very surprising – even thought each of the non-profits had the ability to track basic things like open rates, clicks, actions taken, donations given and registrations they didn’t take advantage of it. Third , get into the habit of reviewing the metrics.

email 212

email Profit Registration Review 212

TechCrunch

MARCH 31, 2023

TechCrunch+ roundup: 3 key hiring metrics, building SDR teams, insurtech investor survey by Walter Thompson originally published on TechCrunch My employer put me in this year’s H-1B lottery for the third time, but I wasn’t selected again! What do I do? Lottery Loser Ask Sophie: What to do if selected/not selected in H-1B lottery?

Metrics 97

Metrics Survey Team Build 97

Connection Cafe

OCTOBER 28, 2014

Blackbaud’s annual Online Benchmark report was released earlier this month at #bbcon and the results speak largely to a positive outlook for nonprofit fundraising. . But the question those metrics beg is how the increase in volume is impacting email performance. Open rates are flat. Frankly, they’ve been falling off a cliff.

Benchmark 55

Benchmark Metrics Online Report 55

Nonprofit Tech for Good

MAY 25, 2024

Open rates , click-through rates , conversion rates , and other metrics measure the effectiveness of your fundraising efforts. Use benchmark data from past actions or other nonprofits to evaluate your campaigns, and then work to improve the metrics that matter most.

Marketing 204

Marketing Fundraising Nonprofit Social Media 204

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Engagement Rate. Why and How to Measure the Engagement Rate.

Social Media 122

Social Media Conversation Track Media 122

TechCrunch

APRIL 22, 2022

Study up on churn rate basics to set customer and revenue benchmarks. Whether it’s a neighborhood gym or a SaaS decacorn, every company that relies on recurring revenue watches its churn rate closely. ” Study up on churn rate basics to set customer and revenue benchmarks.

Rate 88

Rate Fundraising Law Benchmark 88

Care2

AUGUST 8, 2011

If you are a social media data junky, then you are in luck because M&R and NTEN recently analyzed Facebook statistics for the 40 organizations surveyed in their 2011 eNonprofit Benchmarks Study. The study used both opt-outs and “unlikes&# to calculate churn rates.

Facebook 76

Facebook Metrics Nonprofit Ratio 76

Nonprofit Tech for Good

AUGUST 6, 2023

Sending emails between Tuesday and Thursday and between 9 AM and 12 PM or 6 PM and 9 PM can also increase open and response rates. Define your metrics of success. After setting your goal for dollars raised, determine what metrics you will be tracking throughout the campaign and your goals to measure against.

Fundraising 235

Fundraising Practice Guide Campaign 235

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Let's say you want to track your email fundraising open rate. How's that work?

Metrics 55

Metrics Benchmark Rate email 55

Bloomerang

AUGUST 16, 2021

One of the biggest problems nonprofits face is improving their low donor retention rate. Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. For example, retention rates tend to be higher for mid-level and major donors.

Analytics 126

Analytics Strategy Fundraising Social Media 126

M+R

SEPTEMBER 10, 2024

This year, a record 27 regional food banks participated in M+R’s annual Benchmarks Study covering mostly digital fundraising, marketing, advertising, and advocacy metrics (and here’s another plug…if you haven’t dug into this year’s study, do it now!). But, our 2024 Benchmarks study also shows some clear opportunities for food banks.

Benchmark 65

Benchmark Hunger Advocacy Channel 65

TechCrunch

APRIL 18, 2023

If retention rates aren’t strong enough to overcome customer churn, they’ll take on water until they sink to the bottom. “What is considered a good net retention rate differs by the stage of your business,” advises Jain. “When benchmarking, always keep the stage of your business in mind.”

Benchmark 71

Benchmark Strategy Fundraising Retention 71

NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Daily Action Rate? Q: I missed the webinar.

Metrics 64

Metrics Facebook Question Strategy 64

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Most individual email metrics have continued to decline.

Benchmark 81

Benchmark Digital Report Advocacy 81

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% increase in email conversion rate. increase in email conversion rate.

Online 118

Online Fundraising Benchmark Blackbaud 118

TechCrunch

APRIL 27, 2023

In this article, we will explain why that happens, and whi h metrics to track to understand where you stand on the capital efficiency scale. The biggest mistake in measuring your capital efficiency Understanding where you stand as a business boils down to the metrics you use and how well you can interpret them. Let’s see what they are.

Metrics 101

Metrics Benchmark Ratio Measure 101

3rd Sector Labs

APRIL 23, 2014

QUESTION: NTEN just held an online fundraising benchmark webinar, where they talked about email open rates being low, and organizations raising something like $17 for every 1000 emails sent. Would a data management plan like you suggest really improve those kinds of metrics? Gary makes a good point about email open rates.

Management 133

Management Data Nonprofit Donor 133