NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Key email metrics, including open rates and response rates, declined in 2013. More people visited nonprofit websites. > Download the 2014 Nonprofit Benchmarks Study (and share it with your peers!) Nonprofits received $0.60

Benchmark 98

Benchmark Studies Report Nonprofit 98

Google Research AI blog

FEBRUARY 17, 2023

In light of this data scarcity, we position FRMT as a benchmark for few-shot translation, measuring an MT model’s ability to translate into regional varieties when given no more than 100 labeled examples of each language variety. Metric Pearson's ρ chrF 0.48 The same process was carried out independently for Mandarin.

Awareness 117

Awareness Benchmark Language Evaluation 117

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

I was curious about what I could learn if I did an informal benchmark study of a few nonprofit Pinterest users. Rick Kats kindly sent me a spreadsheet of metrics for 6 nonprofits that were early adopters, using it consistently and best practices. Have you benchmarked this data against other similar types of nonprofits?

Benchmark 104

Benchmark Nonprofit Photography Ratio 104

Forum One

JANUARY 20, 2022

We dove into a number of industry benchmark reports to compile the following indicators that nonprofits should consider when planning for the year ahead. Website metrics. Session duration (how long did people stay on your site?). Traffic source (how did people find your site? Email metrics. Social Media metrics.

Metrics 88

Metrics Digital Strategy Social Media 88

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2013

The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). 3. Metrics with video are hard and is probably one thing holding back investment. How Nonprofits Measure Success of Video. How are you measuring those results?

Benchmark 123

Benchmark Video Practice Nonprofit 123

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study.

Social Media 105

Social Media Benchmark Project Global 105

TechCrunch

MARCH 31, 2023

Navigating the current economic storm, startup founders have to focus on the key resource for their early-stage startup to survive and grow — the people. A good start is to track these three metrics: Startup founders have to focus on the key resource for their early-stage startup to survive and grow — the people.

Metrics 98

Metrics Data Help International 98

Care2

MARCH 22, 2011

Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Key Benchmarks: How Did Your Nonprofit Measure Up ? Are enewsletters still worth your organization’s time? Are nonprofits experimenting with mobile more?

Advocacy 76

Advocacy Benchmark Studies Social Media 76

Fast Company Tech

MARCH 18, 2025

Just like marketing leaders had to establish their digital campaigns values, HR pros now need to demonstrate how their tech-forward people programs drive business results. In 2009, when I worked at Gaps newly formed digital division, the finance team set benchmarks for success in e-commerce. The good news? This was crucial at the time.

ROI 84

ROI Channel Results Measure 84

Neon CRM

MARCH 26, 2025

Nonprofit email benchmarks are more than interesting data points. Comparing your own performance to industry benchmarks can help you identify areas to improve your email strategies. These benchmarks are based on the performance of 37,472 individual email campaigns sent by Neon One clients in 2022. Your list may be different.

Benchmark 80

Benchmark email Nonprofit Rate 80

Care2

APRIL 6, 2010

If your nonprofit is not developing yearly benchmarks for its fundraising program, website visits, email and e-newsletter open and click-through rates, start now. Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action.

Benchmark 71

Benchmark Measure Organization Nonprofit 71

NetWits

APRIL 2, 2013

In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). However, the benchmark study is a tool, and like any tool, it depends on how it’s used. To say this is a highly anticipated, monumental report would be an understatement.

Rate 139

Rate San Diego Open Benchmark 139

NetWits

NOVEMBER 11, 2010

With 10,000 people in your email list you’d make $3,000.00 The subject line is the first thing people see. Simply put, it’s what get’s people to open your message. Tell them what they are about to get/read – don’t trick people or just make the subject catchy so someone will open your message. in revenue from one mailing.

email 212

email Profit Registration Review 212

Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”. Year-Round Promotion.

Facebook 246

Facebook Fundraising Raise Campaign 246

Nonprofit Tech for Good

AUGUST 6, 2023

The last week of December, particularly between December 28th and 31st, is optimal for a final campaign push because people are often in a giving mood during the holiday season and are more likely to respond positively to donation appeals. Define your metrics of success. What do you want to get out of your year-end campaign?

Fundraising 246

Fundraising Practice Guide Campaign 246

Nonprofit Tech for Good

MAY 25, 2024

And while building awareness is a vital part of marketing — you need people to know you exist, after all — it’s equally important to build urgency so that the people who already know you exist are compelled to give. This is full-funnel marketing , and to do it effectively you need some technological assistance.

Marketing 250

Marketing Fundraising Nonprofit Social Media 250

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

Benchmark 65

Benchmark Studies Metrics ROI 65

NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. So many people asked interesting and thoughtful questions during the webinar that we wanted to make sure everyone gets a chance to see them and participate in the discussion! Q: I missed the webinar.

Metrics 64

Metrics Facebook Question Strategy 64

Tableau

OCTOBER 7, 2024

For example, through Mulesoft’s Connectivity Benchmark report we found that the average enterprise uses 991 applications. Through our new partnership with dbt, we are aiming to broaden the trust, extensibility, and value of Tableau by incorporating dbt models and metrics directly into the product.

Integration 138

Integration Metrics Analytics Data 138

M+R

SEPTEMBER 10, 2024

This year, a record 27 regional food banks participated in M+R’s annual Benchmarks Study covering mostly digital fundraising, marketing, advertising, and advocacy metrics (and here’s another plug…if you haven’t dug into this year’s study, do it now!). But, our 2024 Benchmarks study also shows some clear opportunities for food banks.

Benchmark 64

Benchmark Hunger Advocacy Channel 64

NTEN

FEBRUARY 22, 2010

Session: Online Fundraising Benchmarks and Metrics. Industry benchmarks are meaningless unless you know how your organization compares to them. Where can people follow you online (twitter, blog, etc.)? We're asking them all to share their answers to five very important questions. Speaker: Steve Maclaughlin, Blackbaud.

Benchmark 44

Benchmark Metrics Question Fundraising 44

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). We also check for metrics for existing posts for a set length of time. (We've

Metrics 71

Metrics Bookmarking Nonprofit Feeds 71

Nonprofit Tech for Good

SEPTEMBER 20, 2018

You might say, “Nathan, wouldn’t that just make people mad? All that to say, it’s important to send email from real people. Not only does it improve your typical email metrics, it often generates more email responses which help to cultivate the relationship with your donor. The result? 18% increase in opens.

Stats 277

Stats Giving Fundraising Gift 277

Fast Company Tech

APRIL 21, 2025

About 136 lobbyist registrations were filed with the secretary of state in the position of support, opposition, or monitoringa benchmark of the measures divisiveness. While 66% to 80% of people approve of such measures, Americans estimate the prevalence to be between 37% and 43%, on average, data showed.

Colorado 94

Colorado Law Denver Measure 94

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Source Everything ! Let's say you want to track your email fundraising open rate.

Metrics 55

Metrics Benchmark Rate email 55

Nonprofit Tech for Good

APRIL 10, 2022

Tweets with links have an 86% higher retweet rate and higher engagement overall because people are hesitant to retweet or engage with tweets that do not have a source or a call-to-action. People who are active on Twitter tend to be plugged into current events and trending news. Include a link in your tweets as often as possible.

Twitter 362

Twitter Practice Nonprofit Social Media 362

Bloomerang

AUGUST 16, 2021

If you don’t use analytic tools, it’s impossible to know how many people are engaging with your content and what, if any, action they’re taking after that engagement. Do you know what topics people care about? How many people attempted to make a donation on your website but left the site before they completed their transaction? .

Analytics 126

Analytics Strategy Fundraising Social Media 126

NetWits

FEBRUARY 29, 2012

A key point to remember is that these contests are about encouraging people to take specific actions, not always about the amount of money people raise. Send emails to as many people as possible, multiple times. For more Friends Asking Friends benchmarks, see Amy Braiterman’s post “ Averages, medians and modes … Oh my! ”.

Contest 183

Contest Mind Fundraising Ipod 183

Bloomerang

JANUARY 14, 2025

According to the M+R Benchmarks report , fundraising mobile messages generate an average of $92 in revenue for every 1,000 messages sent. Track data points and metrics to evaluate your campaigns progress. You can even include photos of the beneficiaries supported by the donation so donors can see the real people behind your mission.

Mobile 105

Mobile Giving Guide Nonprofit 105

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Thousands of people might see your content, but it won’t be relevant for everyone.

Social Media 122

Social Media Conversation Track Media 122

Forum One

NOVEMBER 11, 2024

You’ve likely heard people talking about “digital transformation.” Ask people across industries—and even your own organization—what this term means to them, and you’ll likely receive a wide range of answers. Many people think a digital transformation project is solely an exercise in modernizing technologies at your organization.

Digital 104

Digital Time Nonprofit Strategy 104

Amy Sample Ward

JUNE 8, 2009

Stay focused : We all create goals and benchmarks and metrics. It will take the collaboration, support, and hard work of many people who will never be listed on your website, included on your payroll, or even meet you in person. Empower the community : We can’t change the world completely alone.

Change 169

Change Social Community Goal 169

The Verge

OCTOBER 14, 2020

“Ideally, everyone would include alt text for all images in documents, on the web, in social media — as this enables people who are blind to access the content and participate in the conversation,” said Saqib Shaikh, a software engineering manager with Microsoft’s AI team in a press statement. But, alas, people don’t.

Images 113

Images Accessibility Benchmark PowerPoint 113

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. One question that bubbled up was about specific techniques to measure or benchmark your nonprofits social media strategy and execution. There are specific metrics for specific platforms.

Social Media 102

Social Media Measure Media Social 102

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 7, 2008

IN two weeks, I will have the honor of presenting at the E-Metrics Conference with Jonathon Coleman, Nature Conservancy and Laura Lee Dooley. World Resources Institute - two of the savvy and smart nonprofit social media practitioners who are also metrics geeks.     What a combination!

Metrics 56

Metrics ROI Community Help 56

M+R

MARCH 11, 2024

We identified 230,000 people on their file who were clicking on emails for other groups but not for them. P.S. Guess who will be releasing a Benchmarks study on April 24? The annual M+R Benchmarks Study will once again explore the labyrinth of nonprofit digital fundraising, advocacy, and marketing metrics.

Mail 97

Mail Results Benchmark United States 97

TechCrunch

APRIL 6, 2022

But it’s a very cumbersome process for strategy people working with the [security] operations team to surface the data for operations,” she said. . “Today’s CISO organizations have dozens, if not hundreds of different tactical tools that are guiding the organization.

Metrics 86

Metrics Data Tools Benchmark 86