NonProfit PRO

APRIL 30, 2024

M+R's annual “Benchmarks” report revealed five key takeaways on nonprofits' digital fundraising strategies.

Benchmark 288

Benchmark Fundraising Online Report 288

Nonprofit Tech for Good

DECEMBER 25, 2016

Not surprisingly, there is a gap between the utilization of online fundraising tools and social media by NGOs in high-income nations and those in developing nations. Attendees will gain insight by learning benchmarks for success based on NGOs active online across six continents.

Social Media 217

Social Media NGO Technology Online 217

Nonprofit Tech for Good

APRIL 1, 2013

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2013 eNonprofit Benchmarks Study :: Download. 4) 2012 Nonprofit Social Network Benchmark Report :: Download.

Social Media 199

Social Media Mobile Report Communication 199

NetWits

APRIL 3, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme stood out — despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks.

Social Network 279

Social Network Benchmark Network Report 279

NonProfit PRO

JULY 8, 2021

We’re going to review the Facebook Fundraising Benchmarks Report 2020 by GivePanel. Let’s clarify what “Facebook fundraising” refers to. It’s probably exactly what you think it is: when someone on Facebook starts a fundraiser to support your nonprofit. But there’s some fine print here.

Benchmark 312

Benchmark Facebook Report Fundraising 312

TechImpact

OCTOBER 13, 2014

In past blogs we’ve talked seemingly ad nausea about how technology, donation forms, and social media can support a nonprofit’s fundraising efforts. Social media in particular is where nonprofits are turning to get their mission talked about, with the ultimate goal of driving more donations to that mission. The community.

Social Media 183

Social Media Marketing Media Social 183

Nonprofit Tech for Good

SEPTEMBER 23, 2012

The Social Media for Nonprofit Organizations LinkedIn Group reached 40,000 members today – a benchmark that took three years, 323 days, and countless clicks of “Flag as Promotion” and “Block & Delete” to keep the group as spam free as possible and on its trajectory of growth.

Linkedin 191

Linkedin Social Media Group Spam 191

Nonprofit Tech for Good

JUNE 29, 2011

Back then, the launch of “Donate Now&# technology in 1997 and its potential to transform philanthropy was all the buzz — much like social media today. In fact, I think the first month I hit $100 in total donations was a much celebrated benchmark. And so it goes with social media. We were wrong. Everything!

Social Media 195

Social Media Results Donation Online 195

NCE Social Media

NOVEMBER 20, 2013

Here’s a video describing the study’s findings and what it means to us who work at charities who use social media to drive people to donate and to action. Marketing and Awareness Research benchmark fundraising sauder socialmedia study' What are your thoughts on this new study?

Social Media 130

Social Media Org Media Benchmark 130

NetWits

MAY 17, 2011

Over the past five years peer-to-peer fundraising (aka social fundraising, event fundraising or friendraising) revenue has more than doubled online – reaching close to the billion-dollar mark. Increase Event Fundraising with Social Media. Organizations increase overall fundraising revenue by 40% more than industry benchmark.

Fundraising 279

Fundraising Social Social Media Newsletter 279

Nonprofit Tech for Good

MAY 24, 2012

The eight reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 1) 2012 Nonprofit Social Networking Benchmark Report :: Download. 2) 2012 Online Marketing Nonprofit Benchmark™ Study :: Download.

Report 242

Report Convio Blackbaud Benchmark 242

Nonprofit Tech for Good

OCTOBER 25, 2022

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 Earn a Certificate in Social Media Marketing & Fundraising! Our new Certificate in Social Media Marketing & Fundraising program fundamentals of social media marketing and fundraising for your nonprofit.

Websites 318

Websites Action Test Newsletter 318

Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Twitter is not for every nonprofit.

Twitter 334

Twitter Practice Social Media Nonprofit 334

NetWits

APRIL 6, 2012

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

Facebook 241

Facebook San Francisco Benchmark NTEN 241

Classy

JUNE 24, 2021

This is especially true on social media because there are so many data points you can track. Across platforms, you should be tracking social media engagement rates and conversion rates. The Nonprofit’s Social Media Content Planner. Measuring Engagements on Social Media. Engagement Rate.

Social Media 122

Social Media Track Conversation Media 122

Nonprofit Tech for Good

SEPTEMBER 5, 2012

The nine reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2012 eNonprofit Benchmarks Study :: Download. 4) 2012 Online Marketing Nonprofit Benchmark™ Study :: Download.

Report 223

Report Australia Convio Benchmark 223

Nonprofit Tech for Good

MARCH 20, 2024

Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ M+R Benchmarks ] Online Donors 54% of US households donate to charity.

Statistics 217

Statistics Online Fundraising Benchmark 217

Nonprofit Tech for Good

DECEMBER 19, 2017

Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Live Reporting Using Social Media. Advanced social media managers will repackage the stream into blog, email, and social media content.

Trend 268

Trend Communication United States Online 268

Nonprofit Tech for Good

SEPTEMBER 11, 2012

I wrote about it in Social Media for Social Good: A How-To Guide for Nonprofits : Communities begin to grow exponentially when they reach 5,000 members. Large national and international nonprofits have little problem reaching this benchmark, but small and some medium-size nonprofits will. And it’s true.

Web 236

Web Social Social Media Myspace 236

Nonprofit Tech for Good

DECEMBER 3, 2020

Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Nonprofit Tech for Good

APRIL 15, 2020

per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. NRDC is highlighting a $50 default donation with a $35 donation as the least amount to give which presents a psychological benchmark to potential donors: $35 is a good minimal donation, but $50 is better and only $15 more.

Practice 363

Practice Donation Paypal Badge 363

Nonprofit Tech for Good

NOVEMBER 30, 2014

Many nonprofits new to mobile and social media make marketing a high priority in their content strategy by repetitively asking for donors, e-newsletter subscribers, and event attendees. Marketing on mobile and social media in the nonprofit sector needs to be subtle because most donors and supporters don’t like being marketed to.

Communication 255

Communication Online Storytelling Voice 255

Nonprofit Tech for Good

FEBRUARY 12, 2020

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Prominently feature a “Donate” button and social media icons to your e-newsletter. Email messaging raised 28% of all online revenue in 2017.

email 363

email Practice Marketing Newsletter 363

Nonprofit Tech for Good

JULY 5, 2020

In this article we’ll discuss video engagement for social media, what it is and why it’s important. We’ll also look at the types of emotions that drive engagement and how you can leverage them to increase social sharing for your nonprofit’s videos. What Is Video Engagement and Why Is It Important? The Nonprofit Video Index.

Video 321

Video Share Social Social Media 321

Nonprofit Tech for Good

MARCH 31, 2021

Once submitted, you will be provided instant access all the data covering website and email communications, online fundraising tools, social media, and productivity and security software. If you work at a charitable organization and have not yet taken the survey, then please do! 6% use Wix. 5% use Squarespace.

Websites 363

Websites Stats Data NGO 363

Nonprofit Tech for Good

MAY 29, 2012

Last month I donated online to 25 of my 32 Favorite Nonprofits in celebration of reaching the benchmark of following 100,000 nonprofits, nonprofit staff, and nonprofit service providers on Twitter. Many of the suggestions above would be obvious to a good social media manager if they experience the process themselves.

Campaign 242

Campaign Online Fundraising Social Media 242

Nonprofit Tech for Good

MAY 13, 2016

It’s true that social media is in transition. And the next Big Thing in social media Snapchat is baffling to many seasoned social media managers. In reality, the peak years of email, online fundraising, and social media are ahead of us and the next decade will astound us all.

Social Media 100

Social Media Stats NGO South America 100

NetWits

MAY 31, 2011

The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. Observations: The participants in the benchmarking group are dominated by direct mail focused nonprofits.

Benchmark 144

Benchmark Internet Report Giving 144

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2013

Note From Beth: Back in 2011, I had pleasure of facilitating a panel discussion Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson and Jai Sen from Sen Associates where I learned about research study they were conducting about social media use in the arts. Management attitudes.

Social Media 108

Social Media Arts Social Media 108

TechImpact

NOVEMBER 6, 2014

Nonprofit marketers are using an average of five social media platforms this year vs. four last year; Instagram had the biggest increase in usage (from 17% last year to 38% this year). The post 2015 Content Marketing Report Benchmarks appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Benchmark 119

Benchmark Content Marketing Report 119

Nonprofit Tech for Good

JULY 6, 2014

Each time @NonprofitOrgs reaches a 100K-follower benchmark, Nonprofit Tech for Good donates to various nonprofits. Fundraising Social Media Websites' It’s a way to give back, but its also a system used to periodically review how nonprofits are innovating their online giving process. Donate: Heifer International.

Paypal 251

Paypal Ideas Social Media Mobile 251

Nonprofit Tech for Good

DECEMBER 8, 2021

Quarterly Impact Reports enhance your website, email, and social media content strategy. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page. Promote your landing page each quarter on social media for one month. M+R Benchmarks Report.

Trend 302

Trend Digital Marketing Fundraising 302

NetWits

JANUARY 27, 2011

It’s all about shedding light on how non-profits use online social networks (time, money, resources, etc). Here’s a few highlights from last years report: Nonprofits have increased use of commercial social networks (e.g. How can I get the 2011 Social Networking Benchmark Report for Non-profits?

Social Network 200

Social Network Survey Profit Network 200

M+R

APRIL 27, 2023

The maître d’ has called your name, the table is set, and the napkins are folded up like fancy little swans: it’s time to dig in to a year’s worth of M+R Benchmarks charts, findings, and insights at mrbenchmarks.com ! The 2023 M+R Benchmarks Study is served! Is it time to start learning some new dance moves?

Benchmark 111

Benchmark Studies Social Media Chart 111

NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Our response: what does the data say? Nonprofits received an estimated 1.7

Benchmark 98

Benchmark Studies Report Advocacy 98

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. 2020 Social Media Size Guide ). Also, with organic reach at an all-time low, your nonprofit should invest in social media advertising.

Practice 342

Practice Online Fundraising Nonprofit 342

Nonprofit Tech for Good

FEBRUARY 7, 2017

The primary goal of the report is to set a baseline of benchmarks for success for NGOs worldwide in their use of web and email communications, online and mobile fundraising tools, and social and mobile media. Other social networks used by global NGOs are YouTube (55%), LinkedIn (51%), Google+ (28%), and WhatsApp (16%).

Social Media 100

Social Media Stats Media Technology 100