Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2013

How Nonprofits Measure Success of Video. The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). Is your organization using video and getting results? How are you measuring those results?

Benchmark 123

Benchmark Video Practice Nonprofit 123

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 12, 2012

Part of the M+R Infographic for Benchmark Study. ” Many nonprofits may set measurable goals then they ask an existential question: “How do we know that we’ve identified the right number?” One of those steps is “Establish Benchmarks.” Free Webinar on April 18th 4 PM EST to discuss results.

Benchmark 100

Benchmark Studies Attention Measure 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I think sometimes there is a disconnect between measurement and the actual practice. In some organizations, measurement is this thing done at the end to justify or validate social media. These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making.

Measure 105

Measure Learning Social Media Metrics 105

Digital Trends

SEPTEMBER 6, 2021

Benchmarking your PC isn't as simple as booting up a game and measuring the frame rate. You need one of the best games to benchmark for PC for reliable results.

Benchmark 94

Benchmark Game Measure Rate 94

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. By: Rebecca Shore.

Social Media 105

Social Media Benchmark Project Global 105

sgEngage

MARCH 8, 2024

The 16th annual Blackbaud Luminate Online Benchmark Report is here! It’s also a valuable tool to help nonprofits evaluate their results by giving them a comparison point for their performance against organizations of similar sizes and issue areas. We look forward to this report every year.

Blackbaud 105

Blackbaud Benchmark Online Report 105

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 100

Measure Track Social Media Practice 100

M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. We’d like to invite you to come along by participating in our upcoming 2022 M+R Benchmarks. . The window to sign up as a Benchmarks participant is open NOW. Related Links: Benchmarks UK is here!

Benchmark 106

Benchmark Data Map Help 106

The AI Alignment Forum

MARCH 5, 2025

Published on March 5, 2025 10:56 PM GMT In collaboration with Scale AI, we are releasing MASK (Model Alignment between Statements and Knowledge) , a benchmark with over 1000 scenarios specifically designed to measure AI honesty. Even when aware of the truth, they often choose to lie in many scenarios in our benchmark.

Benchmark 59

Benchmark Measure System Evaluation 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

One problem is that many do not formulate a measurement strategy and are at a loss to justify their investment of time and resources or reap insights to improve what they're doing. . The report presents a framework for measuring social media effectiveness against those business results and presents standardized metrics.

Social Media 100

Social Media Measure Media Strategy 100

M+R

NOVEMBER 29, 2021

Hoping to hop on the 2022 Benchmarks train? This Friday (December 3) is the last day to sign up to be part of the next Benchmarks journey ! And please reach out to benchmarks@mrss.com with any questions. The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data.

Benchmark 98

Benchmark Advocacy Studies Analysis 98

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2011

We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic. Measuring Your Crowdsourcing Efforts by Aliza Sherman. In order to know how to measure crowdsourcing results, you first need to understand what kind of crowdsourcing you’re implementing.

Measure 106

Measure Site Consultant Aggregator 106

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2011

Malaise is a feeling of general discomfort or uneasiness, of being “out of sorts.&# Lately, I’ve been hearing about “measurement malaise&# infecting nonprofits and not just social media measurement. Idealware Study. Respondents that names tools were labled as “substantial.’

Measure 96

Measure Organization Nonprofit Social Media 96

NTEN

OCTOBER 24, 2011

And though we are making huge strides as a sector to understand the most effective techniques and approaches to using these tools, we still have a lot to learn about one of the most important areas of social media: measurement. Measuring your activities is as important as what you’re posting, or how many times a day you post.

Social Media 88

Social Media Measure Media Social 88

Google Research AI blog

FEBRUARY 17, 2023

In light of this data scarcity, we position FRMT as a benchmark for few-shot translation, measuring an MT model’s ability to translate into regional varieties when given no more than 100 labeled examples of each language variety. The same process was carried out independently for Mandarin. intraclass correlation). English: [input].

Awareness 117

Awareness Benchmark Language Evaluation 117

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. What social media measurement pilot can best help move your practice forward?

Social Media 99

Social Media Measure Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

Last week, I wrote a post that summarized some tips, resources, and tools for using Pinterest. I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading this analysis from the Poynter Blog based on stats provided by Pinerly. Followers: Gives a measure of reach.

Benchmark 104

Benchmark Nonprofit Photography Ratio 104

Google Research AI blog

MARCH 30, 2023

Even many of the standard datasets we use today have been shown to have mislabeled data that can destabilize established ML benchmarks. In this blogpost, we outline dataset development bottlenecks confronting researchers and discuss the role of benchmarks and leaderboards in incentivizing researchers to address these challenges.

Benchmark 96

Benchmark Challenge Data Train 96

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

I’d love to see a survey of nonprofit measurement practice that quantifies this. I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement.

Results 95

Results Data Nonprofit Social Media 95

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. What are the key results of this campaign ? What are your KPIs?

Hurricane 98

Hurricane Measure Social Media Social 98

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

I remember thinking to myself at the time, well if one networked nonprofit can do this, couldn’t a network of networked nonprofits use real-time collaborative benchmarking data sharing for learning? Number of followers has become a benchmark stat like the number of hits on our web pages used to be.

Benchmark 95

Benchmark Network Learning Museum 95

Google Research AI blog

MAY 26, 2023

Yet, while researchers have enabled robots to hike or jump over some obstacles , there is still no generally accepted benchmark that comprehensively measures robot agility or mobility. Overview of the Barkour benchmark’s obstacle course setup, which consists of weave poles, an A-frame, a broad jump, and pause tables.

Benchmark 98

Benchmark Policy Skills Course 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. I really like the 7 steps of measurement for their simple elegance and how they can be used to measure social media or anything for that matter. What are your measurable objectives?

Results 98

Results Metrics Measure Associations 98

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2012

Each month, this peer learning project provides an opportunity for an organization to share the results of a “small bet” or experiment and what they learned. This month the Arkansas Advocates for Children and Families presented the results of their experiment with promoted posts on Facebook for their Medicaid Toolkit Rollout.

Measure 105

Measure Facebook Help Spam 105

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What is your measurement pilot?

Social Media 97

Social Media Measure Media Social 97

Nonprofit Tech for Good

SEPTEMBER 17, 2023

After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). You can use that benchmark to determine how well your ad copy is performing. If it’s well under 4%, you may want to tweak your ad copy!

Evaluation 271

Evaluation Campaign Grant Google 271

Nonprofit Tech for Good

JULY 5, 2020

and around the world to create award-winning videos that drive results. Video engagement on social media is the measurable action that viewers take after watching. Results showed that although joy was the most common emotion elicited, surprise came in a close second. He and his team work with nonprofits across the U.S.

Video 321

Video Share Social Nonprofit 321

The Verge

SEPTEMBER 16, 2021

Cardiologists are looking forward to the future of blood pressure tech — but the field still needs to catch up It’s been over two years since Samsung first announced that its Galaxy Watch would be able to measure people’s blood pressure. Blood pressure measurement is something we need to do a lot more a lot of,” she says.

Measure 98

Measure San Francisco South Korea Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2012

I Love Social Media Measurement. I tested out the five phases of falling in love with measurement. Given the topic was measurement, I couldn’t help but go a little meta and play with incorporating learning analytics into the instruction. This blog post shares some insights about those two somewhat disconnected ideas.

Social Media 97

Social Media Measure Analytics Media 97

NTEN

DECEMBER 19, 2011

The first step in starting to measure your impact is to identify the major outcomes that you want to examine. For each outcome, specify what observable measures, or indicators, will suggest that you're achieving that key outcome for impact. Databases - Nonprofits can use these tools to track data in real time and report on results.

Measure 81

Measure Impact Issue Survey 81

Bloomerang

AUGUST 16, 2021

Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. You know what they say about measurement, right? Track your own data.

Analytics 125

Analytics Strategy Fundraising Social Media 125

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

Benchmark 65

Benchmark Studies Metrics ROI 65

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

SMART Objectives are specific, measurable, attainable, relevant, and timely objectives. The Aspen Institute’s Nonprofit Advocacy Campaign guide points out they come in three flavors: Tactical: Tools and Techniques. Results: Money, time, or other tangible tesult that can be converted. How did you determine it?

Social Media 131

Social Media Media Social Facebook 131

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2013

While techniques and equipment are important, it is also useful to have some benchmarks and best practices in the nonprofit sector to inform your strategy and measurement plan. Tactics will only go so far. Currently, there are no significant benchmarks around video for nonprofits. Why should you participate?

Video 115

Video Nonprofit Benchmark Survey 115

The Storytelling Non-profit

JANUARY 24, 2022

One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success. This could be a quarter, month or week.

ROI 67

ROI Storytelling Measure Story 67

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2011

The people that we have, we want them to be there because they care about what we have to say and take action – and measure those results with metrics that mean something to us …” Here’s the spreadsheet of small number of nonprofits who took this quick survey reporting number of likes and “People Talking About.”

Metrics 114

Metrics Facebook People Measure 114

NetWits

JUNE 19, 2012

Analyzing results. A 2011 Gleanster survey found the most important value drivers for top corporate email programs were: Testing and measuring everything. As a result, emails expectations have changed. Just look at some of the considerations: Frequency. Relevant content. Calls to action. Personalization. Mobile-friendly.

email 150

email Social Media Conference Test 150