Benchmark Mail Measure Track 
Nonprofit Tech for Good
AUGUST 6, 2023
Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Common benchmarks include the number of new donors, the number of new email subscribers, or volunteer sign-ups.
Bloomerang
AUGUST 16, 2021
Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. Track your own data. You know what they say about measurement, right?
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M+R
JUNE 10, 2021
From Apple’s official announcement : “In the Mail app, Mail Privacy Protection stops senders from using invisible pixels to collect information about the user. A quick reminder: email opens are tracked by tiny image pixels embedded in the content. What’s happening? Who does it affect? on iPhone, 9.6%
Neon CRM
NOVEMBER 17, 2023
We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. How to Measure Your Success Developing your social media presence as a membership engagement strategy can be measured via engagement metrics. How to Measure Your Success Live events are only successful if your members show up.
Bloomerang
SEPTEMBER 27, 2024
According to the latest M+R Benchmarks report , mobile message volume for nonprofits increased by 40% in 2023, indicating that this channel is here to stay. You can reach a wider audience, track your campaign progress, and save your team plenty of time. Campaign reports to track progress and adjust your approach as needed.
Bloomerang
MAY 31, 2022
A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience.
NTEN
AUGUST 25, 2011
Every e-mail marketer worth her salt knows how to calculate an overall messaging open rate: messages opened ÷ messages delivered. That's why I was a little confounded when we first started using our new e-mail system, and it would spit out a report like this: An overall open rate of almost 33%? to 65 and dividing by 2. True Open Rate.
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