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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. M+R Benchmarks Report. Global Trends in Giving Report. 10) Follow Emerging Trends. To purchase the recording, please email your request to Heather Mansfield.

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Live from NTC! A Sneak Peak at the 2013 Online Benchmark Report

NetWits

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. A benchmark study is a tool, and like any tool, it depends on how it’s used.

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Attention Nonprofit #DataNerds: A Few Recent Research Studies on Data, Technology, Funding, and Trends

Beth's Blog: How Nonprofits Can Use Social Media

In the last few weeks, there have been a few good research studies and web sites relaunched that cover technology, data, funding, and trends. Here’s a roundup. One of my favorite sections of the site includes the benchmarking data for foundation use of social media by channel which makes it very easy to do research.

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Don’t be Fooled by Message Open and Click-Through Rates

NetWits

In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). However, the benchmark study is a tool, and like any tool, it depends on how it’s used. Email Marketing Interactive Online Fundraising'

Rate 139
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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. My experiments were quite granular: What gets more interactions - sharing video or photos or links? The Facebook Insights tool lets you see trends Fan acquisition and subscription.

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6 Nonprofit Email Benchmarks You Need to Know

Neon CRM

Nonprofit email benchmarks are more than interesting data points. Comparing your own performance to industry benchmarks can help you identify areas to improve your email strategies. These benchmarks are based on the performance of 37,472 individual email campaigns sent by Neon One clients in 2022. Thats okay! Sign me up!

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The Essential Nonprofit Fundraiser’s Guide to Mobile Giving

Bloomerang

According to the M+R Benchmarks report , fundraising mobile messages generate an average of $92 in revenue for every 1,000 messages sent. Mobile giving trends Best practices for raising more through mobile giving How mobile giving technology can help What is mobile giving? Well cover: What is mobile giving?

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