Bloomerang

AUGUST 16, 2021

One of the biggest problems nonprofits face is improving their low donor retention rate. Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. For example, retention rates tend to be higher for mid-level and major donors.

Analytics 125

Analytics Strategy Fundraising Social Media 125

Fast Company Tech

MARCH 18, 2025

In 2009, when I worked at Gaps newly formed digital division, the finance team set benchmarks for success in e-commerce. Asking marketing about metrics versus handing down an answer that didnt match expected outcomes meant we could better align our goals with actual business priorities. This was crucial at the time.

ROI 70

ROI Channel Measure Results 70

Bloomerang

MAY 30, 2022

A fundraising plan defines clear goals, keeps your team on track, provides accountability, and ultimately helps you raise more for your cause. Establishing a baseline rooted in past successes and failures allows you to set measurable, realistic goals. What were our donor retention and new donor acquisition rates? Define goals.

Fundraising 140

Fundraising Guide Social Media Donor 140

Nonprofit Tech for Good

DECEMBER 8, 2021

M+R Benchmarks Report. It is difficult to report fundraising success and donor retention to staff and board. If your nonprofit is new to crowdfunding, start with a $5-25,000 fundraising goal. For example: yourwebsite.org/impact. Feature your landing page on the right bar of your blog. 3) Prioritize your email campaigns. .

Trend 336

Trend Fundraising Digital Marketing 336

Nimble AMS

FEBRUARY 15, 2024

Perhaps you’re currently experiencing success and are looking for methods to maintain your organizational growth and exceed your future goals. There are seven success factors your association should prioritize as you work to meet and exceed your goals. Try setting measurable goals and KPIs to become a member-centric organization. “We

Associations 142

Associations Culture Measure Professional 142

Neon CRM

SEPTEMBER 7, 2023

In this article, we’ll look at three important steps to take as you start planning your year-end fundraising campaign, including: Setting your year-end fundraising goals Identifying your campaign’s story Planning for donor retention Let’s take a look! These steps will help you set an ambitious (but achievable) goal.

Campaign 98

Campaign Fundraising Retention Donor 98

Tableau

JUNE 3, 2021

Data leadership committees are particularly adept at accomplishing these five goals: . By standardizing data definitions, peers with different responsibilities can work collectively toward the same data-driven goals. . Identify high-value business goals. Communicate the benchmarks. Agree on metrics to measure progress.

Leadership 111

Leadership Data Create Metrics 111

ASU Lodestar Center

SEPTEMBER 22, 2021

A statement can also aid in recruitment and retention of board members. An assessment tool can help identify strengths, challenges and gaps and help the board hold themselves accountable to reaching benchmarks and goals. Examine current goals and objectives around board diversity and create benchmarks.

Strategy 96

Strategy Help Nonprofit San Diego 96

NonProfit Hub

FEBRUARY 18, 2021

As we look ahead at your 2021 fundraising goals, consider this. However, much can be learned from analyzing even a single year and comparing yourself to industry benchmarks. Donor Retention Rate. Without question, your donor retention rate is one of the most important fundraising metrics. Map Metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Greater Giving

DECEMBER 12, 2024

The 2024 M+R Benchmarks Study found that December giving accounts for 26% of all online revenue for nonprofits, with the final week alone contributing 13% of total online donations. A thoughtful thank you may inspire supporters to give once more, helping you reach your annual revenue goal before the clock strikes midnight on New Years.

Volunteer 52

Volunteer Donor Charity Reflection 52

TechCrunch

MARCH 2, 2023

HR Signal wants to make retention easier by using algorithms to predict which employees are most likely to seek another job. The worker analysis startup, which has benchmarked 50,000 job positions, announced today it has raised $1.6 At first, their goal was to direct recruiters toward people who are under-promoted or under-recognized.

Companies 94

Companies Help Retention Job 94

Tableau

DECEMBER 10, 2020

Dayton was able to help his organization quickly pivot their fundraising and programs to continue to achieve their goals. Tableau Dashboard from the 3rd Edition of Nonprofit Trends Report showing nonprofit organizations that exceeded goals by digital maturity. Tableau Dashboards for Nonprofit Fundraising Revenue overview.

Fundraising 98

Fundraising Malawi Campaign Donor 98

Neon CRM

NOVEMBER 17, 2023

Ultimately, the goal of a membership engagement strategy is to improve member retention. Fundraising 10 Steps to Plan a Successful Membership Drive 9 min read Read Now 3 Membership Engagement Strategies That Boost Member Retention You worked hard to grow your member base.

Strategy 98

Strategy Social Media Measure Metrics 98

Whole Whale

NOVEMBER 10, 2021

App retention rates also indicate that most audiences will be churned through within months. Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). CTR (benchmark via MailChimp ). CTR (benchmark via MailChimp ). cost per install (benchmark via AppBrain ).

Mobile 96

Mobile Build Benchmark Rate 96

Connection Cafe

OCTOBER 1, 2013

It’s easy to host a benchmarking session and just present data. The goal of this session was to provide the data but also provide analysis and insight that would help organizations take action when needed. Why benchmark? Jay Odell, Vice President of Altru at Blackbaud, discussed why benchmarking data is important.

Benchmark 35

Benchmark Data Arts Blackbaud 35

sgEngage

SEPTEMBER 7, 2022

Retention saves money by reducing recruiting and training costs and increases income by eliminating relationship disruptions, thus shortening the time between first solicitation and first gift. Research shows that 50% of development officers currently working aren’t meeting goals and expectations and are raising less than $500,000 annually.

Develop 98

Develop Management Gift Fundraising 98

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Fundraising 109

Fundraising Online Ideas Guide 109

sgEngage

MARCH 22, 2024

Particularly for peer-to-peer (P2P) fundraising, mobile capabilities have become crucial in meeting donors where they are, providing a simple, fun donor experience that results in higher turnout, increased revenue, and better year-over-year retention of event participants, donors, and P2P fundraisers.

Activities 111

Activities Active Activism Track 111

ASU Lodestar Center

AUGUST 24, 2011

Do you feel your stakeholders and constituents truly know what your mission and goals are? This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Most plans offer a benchmark against which actual performance can be measured and reviewed (more on this later.)

Communication 93

Communication Effective Impact Mail 93

Greater Giving

OCTOBER 6, 2022

Volunteer Retention Programs need to focus on why Volunteers offer up their time to identify what may be driving them away. That’s a lot of value that nonprofits can receive pro bono from their volunteers, which is why volunteer retention needs to be a priority. But more often than not, volunteers quit for deeper reasons.

Retention 40

Retention Volunteer Program Work 40

Bloomerang

MAY 31, 2022

It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Offers accountability. Major gifts.

Strategy 132

Strategy Fundraising Develop Nonprofit 132

Qgiv

JUNE 14, 2021

After all, nonprofits need gifts and donations to sustain them, no matter what their mission or goals might be. Your nonprofit’s fundraising strategy can’t achieve its aims without the proper goals and workload distribution. Work with your development director to identify organizational goals.

Develop 98

Develop Nonprofit Calendar Goal 98

Get Fully Funded

DECEMBER 17, 2024

The data speaks for itselfaccording to the M+R Benchmarks 2024 report : Of desktop users who made their way to a nonprofits main donation page, only 16% completed a gift. Many organizations are experts at driving traffic to their online donation forms, but plenty struggle to actually secure donations and reach their fundraising goals.

Donation 52

Donation Process Online Tips 52

Allegiance Group

JANUARY 8, 2025

Their goals were to identify and refine more strategic new donor journeys to drive stronger retention, earlier upgrades, and increase the number of donors giving $1k+ annually. Goals, Touchpoints, and Feelings Then, the team begins to imagine a future donor journey together. FEP 2024 Quarterly Benchmark Report.

Map 52

Map Donor Experiment Team 52

sgEngage

MARCH 7, 2011

80% of participants used in-person asks and 73% used email to raise funds The second study is “Understanding the Value of Team Captains&# based on research from the donorCentrics Events Benchmarking Group by Target Analytics , a Blackbaud company. Across the group, retained participants account for about 53% of the current year revenue.

Trend 86

Trend Fundraising Blackbaud Nonprofit 86

Connection Cafe

JULY 17, 2018

donor retention rate in 2017. This unimpressive donor retention rate—one that hasn’t snuck north of 50% in more than a decade—hounds most nonprofits. A weak donor retention rate is an alarm bell, suggesting that your mission isn’t finding enough passionate supporters. Do You Know Your Donor Retention Rate?

Retention 34

Retention Donor Gift Donation 34

TechCrunch

DECEMBER 3, 2020

The tool is called Total Rewards, and its closest competitor, Welcome ( which raised $6 million this week) launched a tool with the same name, and same goal. Schulman says that all startups struggle with figuring out stock options, equity, benchmarking data and promotion cycles because it’s an offline (and cumbersome) process.

Raise 86

Raise San Francisco Benchmark Wyoming 86

DNL OmniMedia

OCTOBER 13, 2020

The goal of moves management is to give major gift officers a clearer view of: Where each major gift prospect is currently located in the giving lifecycle. Instead, begin by deciding what your goal is with moves management. Some organizations choose to work with consultants to identify the ideal audiences to fulfill their goals.

Effective 98

Effective Management Fundraising Guide 98

Bloomerang

MARCH 30, 2023

Set goals for your volunteer program. Set goals for your volunteer program. Your goals should be SMART: specific, measurable, attainable, relevant, and time-bound. A lofty, ambiguous goal will not serve your organization in the long term. Base this statement on your program’s goal. Craft a mission statement.

Volunteer 113

Volunteer Program Train Training 113

Neon CRM

SEPTEMBER 29, 2023

Creating a donor-centered experience is vital for both immediate results and long-term retention. If you need a last-minute push to meet your goal, you can also consider sending a third! Tie revenue goals with mission goals. Second, segment your year-end giving emails to personalize each message you’ll be crafting.

email 98

email Giving Donor Donation 98

Greater Giving

NOVEMBER 25, 2024

We’re targeting new donors, so clearly our focus is donor acquisition” or “This email goes out to monthly donors who we want to steward”), but narrowing down your audience further can help you create nuanced goals and strategies. Use this data to create donor segments that are relevant to your goals.

Retention 52

Retention Donor Strategy Audience 52

Connection Cafe

JUNE 13, 2013

Benchmarks let us know how we perform compared to our event fundraising peers. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Retention rate (of participants, team captains, team members). Team involvement is linked to higher retention rates.

Metrics 42

Metrics Fundraising Benchmark Stats 42

Tableau

OCTOBER 14, 2021

Data-leading organizations see benefits like improved customer acquisition and retention, engaged employees, and operational efficiency. Ensure alignment to strategic goals and business outcomes: If you’re just beginning to build out your self-service analytics program, start with use cases aligned to priority areas.

Analytics 105

Analytics Culture Roles Community 105

Bloomerang

JULY 20, 2023

How to start fundraising online 20 effective and simple online fundraising ideas 8 top online fundraising platforms for nonprofits Tips for a successful online fundraising campaign Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Fundraising 98

Fundraising Online Ideas Tips 98

Qgiv

DECEMBER 7, 2022

Increase Donor Retention: Creating an intentional, documented plan outlines next steps to be taken with a donor. Creating consistent outreach and movement through the donor life cycle (identification, qualification, cultivation, solicitation, and stewardship) promotes donor retention. Step 2: Define and Document Your Procedures.

Database 52

Database Donor Track Management 52

Tableau

OCTOBER 14, 2021

Data-leading organizations see benefits like improved customer acquisition and retention, engaged employees, and operational efficiency. Ensure alignment to strategic goals and business outcomes: If you’re just beginning to build out your self-service analytics program, start with use cases aligned to priority areas.

Analytics 98

Analytics Culture Roles Community 98

The NonProfit Times

NOVEMBER 20, 2024

Levey Philanthropy professionals who work on behalf of hospitals listed major donor development, retention and upgrades and refilling the donor pipeline as their top three fundraising priorities, according to a new study. Image from Digitalhealthstrategies.com By Richard H. Overall, the percentage of online donors rose to 16.1%

Philanthropy 52

Philanthropy Professional Donor Tech 52