Benchmark Generation Track Trend 
Nonprofit Tech for Good
DECEMBER 8, 2021
Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. They focus your nonprofit on tracking and reporting impact which is essential for fundraising success. M+R Benchmarks Report. Global Trends in Giving Report.
Whole Whale
AUGUST 25, 2021
In fact, giving predictions continue to follow an increasing trend across the next five years. “The increase in giving in 2017 was generated in part by increases in the stock market, as evidenced by the nearly 20 percent growth in the S&P 500. 6 Trends in Fundraising Since 2015. Giving trends up, consistently.
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Allegiance Group
MAY 16, 2024
Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. These decreases continue the post-COVID trends, leaving many fundraisers to wonder when they’ll bottom out. One way is through subscription-based giving.
EveryAction
MAY 2, 2023
Mobile optimization —M+R’s Benchmarks for the year 2022 found that “users on mobile devices (including both phones and tablets) accounted for 57% of nonprofit website traffic.” An effective digital petition form should include a few key features and characteristics. Ready to take the next step with your advocacy program?
Bloomerang
AUGUST 21, 2023
General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. All modern donor databases feature donor analytics and report generation that you can use. Your own careful review of the report is encouraged.
Nonprofit Tech for Good
APRIL 10, 2022
There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news. You can export monthly reports to track new followers, profile visits, and engagement metrics such as total likes, retweets, mentions, and replies.
Whole Whale
SEPTEMBER 3, 2021
The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Benchmark Data Now. The trend towards increased privacy is likely to stick. Use your UTMs. Download Guide.
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