NetWits

FEBRUARY 17, 2012

A few months ago we published the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report and yesterday we released the 2011 Online Giving Report. The majority of giving still comes from offline channels, but online fundraising continues to be a significant source for acquiring new donors.

Offline 275

Offline Donor Online Aggregator 275

Nonprofit Tech for Good

JUNE 23, 2020

Related Webinar: Online Fundraising Best Practices for Nonprofits. Today, nonprofits worldwide have access to online fundraising tools that could not have been imagined at the turn of the millennium, and current best practices are shaped by 20+ years of innovation and experimentation. 1) Implement Donation Page Best Practices.

Practice 342

Practice Online Fundraising Nonprofit 342

NetWits

JUNE 7, 2012

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. For example, June serves as the annual benchmark for educational sectors, as it denotes the academic year’s end. Non-December Surges.

Online 221

Online Fundraising Benchmark Report 221

EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

Channel 224

Channel Work Fundraising Movie 224

NetWits

MAY 30, 2012

Download the full Multichannel Fundraising Report. to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. But understanding the power of a multichannel fundraising approach is critical to Online Fundraising Success. i.e. Direct Mail.

Online 234

Online Fundraising Offline Mail 234

NetWits

MAY 31, 2011

The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. Observations: The participants in the benchmarking group are dominated by direct mail focused nonprofits.

Benchmark 144

Benchmark Internet Report Giving 144

NetWits

MAY 19, 2011

Whether it’s your first fundraising event, or tenth, helping supporters be great peer-to-peer fundraisers is always on the mind of successful event fundraising organizations. Giving them the tools they need to be successful fundraisers is important, but beyond that there’s so much more that can be done.

Raise 208

Raise Relationship Tips Fundraising 208

Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.

Practice 228

Practice Fundraising Guide Channel 228

Nonprofit Tech for Good

MAY 29, 2012

Last month I donated online to 25 of my 32 Favorite Nonprofits in celebration of reaching the benchmark of following 100,000 nonprofits, nonprofit staff, and nonprofit service providers on Twitter. The “Donate Now” process of many nonprofits, however, still seems to be stuck in 2005. ” What a tragic lost opportunity!

Campaign 242

Campaign Online Fundraising Social Media 242

Nonprofit Tech for Good

APRIL 15, 2020

per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. NRDC is highlighting a $50 default donation with a $35 donation as the least amount to give which presents a psychological benchmark to potential donors: $35 is a good minimal donation, but $50 is better and only $15 more.

Practice 363

Practice Donation Paypal Badge 363

NetWits

JUNE 24, 2011

At these times I can really relate to direct mail specialists, who’ve dealt with their channel being out of vogue for a decade. So I’ve been extremely gratified to see the buzz surrounding Blackbaud’s 2011 donor Centrics Internet and Multichannel Giving Benchmark Report. The report, which covers 15.6 million donors and more than $1.16

Offline 153

Offline Channel Fundraising Mail 153

NTEN

MARCH 19, 2011

Not necessarily, according to the 2011 eNonprofit Benchmarks Study , just released at the 2011 NTC by M+R and NTEN. As it turns out, a high unsubscribe rate correlates directly with high fundraising results. That's just one of the fascinating drops of knowledge in the " 2011 eNonprofit Benchmarks Study ". Register now.

Benchmark 88

Benchmark Studies Report Mail 88

M+R

MARCH 11, 2024

3) Scout Quest… for Direct Mail??: No, we’re not turning Scout Quest into a direct mail co-op (so many exist already!). But we ARE going to begin adding direct mail data so we can identify who on your email file are making direct mail gifts to other organizations. Direct Mail Targeting!

Mail 97

Mail Results Benchmark United States 97

Nonprofit Tech for Good

FEBRUARY 27, 2012

These best practices serve as a foundation for your online fundraising campaigns, but much of your nonprofit’s success also depends upon the service you choose to process your online donations and the design and frequency of your e-newsletter. It’s true that Web 2.0 Make Sure Your Nonprofit’s Information in GuideStar Is Current.

Donation 218

Donation Practice Mail Newsletter 218

NetWits

NOVEMBER 29, 2011

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008.

email 230

email Raise Cancer Info 230

NetWits

JUNE 14, 2012

Download the full Internet & Multichannel Fundraising Report. to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. The majority of multichannel donors are those who are acquired online and then subsequently start giving direct mail gifts.

Offline 209

Offline Donor Online Giving 209

TechImpact

MAY 14, 2014

We’re constantly berated with e-mails, text messages, alerts, updates, pings, calls and voice mails. Tech Impact has a list of some of the most important nonprofit tech, fundraising, and marketing reports your nonprofit needs to see, all in one place. Image courtesy of Fanpop. Published by M+R and NTEN.

Tech 134

Tech Report Blackbaud Benchmark 134

sgEngage

NOVEMBER 10, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Just When You Thought Direct Mail Was Dead Posted by Steve MacLaughlin on November 10th, 2010 It’s baaack! You thought direct mail was dead but it has returned. 53% said they still respond to mail by using the mail.

Mail 82

Mail Trend Offline Blackbaud 82

Bloomerang

MAY 30, 2022

Nonprofits with written fundraising plans consistently outperform organizations without them. One study found that 37% of organizations with budgets under $1 million and 22% of organizations with budgets over $1 million don’t have a fundraising plan in place. 6 steps to creating a fundraising plan. Assess past performance.

Guide 133

Guide Fundraising Social Media Channel 133

Bloomerang

AUGUST 16, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. Track your own data.

Analytics 125

Analytics Strategy Fundraising Benchmark 125

sgEngage

MAY 31, 2011

The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. Observations: The participants in the benchmarking group are dominated by direct mail focused nonprofits.

Benchmark 74

Benchmark Internet Giving Offline 74

EveryAction

OCTOBER 26, 2022

End-of-year fundraising can feel like a noisy cash grab. M+R’s Benchmarks report found that 54 percent of nonprofit web traffic in 2021 came from mobile devices—meaning that on a very basic level, donors are interested in interacting with nonprofits using their smartphones. or “MAKE YOUR DONATION BEFORE MIDNIGHT.”.

Donor 216

Donor Giving Gift Photo 216

Get Fully Funded

FEBRUARY 22, 2022

As your nonprofit starts to blossom, don’t be surprised if you are conflicted over how much to spend on nonprofit administration, especially fundraising. And fundraising. As the costs add up, you might be asking: How much of a nonprofit’s annual budget should be spent on administrative tasks and fundraising? The training.

Fundraising 132

Fundraising Charity Mail Nonprofit 132

Nonprofit Tech for Good

JUNE 29, 2011

Written for the March 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. * * * * * * * * * * *. It was a fiscal project of the Tides Center , and I was able to operate and fundraise like any other 501(c)(3). We were wrong. I don’t think so. Not at all.

Social Media 195

Social Media Results Donation Online 195

NTEN

APRIL 29, 2010

The new 2010 eNonprofit Benchmarks Study from NTEN and M+R was just released today! The new report might look slim and slick, but this scrappy guide is thick with valuable insights and key industry benchmarks for online messaging, fundraising and advocacy, based on a full year's worth of results from 31 of your nonprofit peers.

Benchmark 70

Benchmark Studies Free Stats 70

M+R

APRIL 24, 2024

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. We also break down performance during the critical end-of-year fundraising period.

Benchmark 69

Benchmark Studies Ireland Metrics 69

TechImpact

MAY 12, 2014

Mobile received the largest percentage of unique clicks (40%), webmail was a strong second with 35% – Experian “Quarterly Email Benchmark Study” (Q2 2013). The number of mobile e-mail users is predicted to grow 28% in 2014 and 23% in 2015 – The Radicati Group “Email Statistics Report, 2013-2017?. Equinux (June 2013).

Statistics 168

Statistics Mobile Marketing India 168

EveryAction

SEPTEMBER 2, 2022

It’s never too early to start planning for your nonprofit’s GivingTuesday and year-end fundraising efforts. In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. The click-through rate for mobile fundraising messages was 6.3 Fundraising.

Mobile 130

Mobile Digital Fundraising Advocacy 130

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. “This is present in direct mail, telemarketing, and face-to-face solicitation.” “This is present in direct mail, telemarketing, and face-to-face solicitation.”

Benchmark 70

Benchmark Studies Money Raise 70

NetWits

JUNE 13, 2011

Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. So multichannel marketing is key to a fertile fundraising landscape.”.

Channel 118

Channel News Mail Blogger 118

NetWits

APRIL 11, 2012

Just like direct mail, email isn’t going away just because some new thing called social media came along. Although not a big part of the nonprofit tech conversation there’s clearly a group of folks interested in utilizing gaming and game mechanics for fundraising, community building and program delivery. > [link].

Technology 245

Technology Game NTC San Francisco 245

Bloomerang

DECEMBER 2, 2024

You’ve sent a fundraising email to your nonprofit’s email list. And that’s when you know it’s time to troubleshoot your fundraising email. And that’s when you know it’s time to troubleshoot your fundraising email. Subject lines are important in email fundraising, no doubt about it.

email 79

email Fundraising Rate Conversation 79

Qgiv

JULY 12, 2021

It’s nice to talk about fundraising in the abstract and offer up best practices and tips for making the most of your fundraising techniques and tactics. Having said that, we’ve taken a look at some fundraising statistics that we think are very interesting and deserve to be brought to your attention. 12% said animals.

Statistics 116

Statistics Raise Fundraising Social Media 116

NTEN

JULY 13, 2011

The 2011 eNonprofit Benchmarks Study is a joint project of M+R Strategic Services and the Nonprofit Technology Network (NTEN). The 2011 eNonprofit Benchmarks Study (available at www.e-benchmarksstudy.com Now, with Benchmarks Extra , we’re diving in deeper to reveal some interesting – and unexpected – relationships in the data.

Benchmark 59

Benchmark Rate Studies Consultant 59

NTEN

SEPTEMBER 24, 2009

The last three months of the year represent a critical time for the fundraising efforts of nonprofit organizations. Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. Some nonprofits still struggle with developing a successful online fundraising program.

Online 90

Online Fundraising Offline Blackbaud 90

Achieve

OCTOBER 1, 2017

I’m a fundraiser. This means, as year-end giving season approaches, I actually get excited when my mailbox fills up with lots of direct mail appeal letters. Because I want to see what other fundraisers are doing. I want to observe trends and benchmark what’s happening in the annual fund space. In mail purgatory.

Mail 52

Mail Fundraising Chart Picture 52

NTEN

AUGUST 5, 2014

On August 2-3, I attended the 5th biennial Money for Our Movements (MFOM) social justice fundraising conference in Baltimore, Maryland, convened by the Grassroots Institute for Fundraising Training. Everyone is a fundraiser: People donate to entire organizations, not just to one department (or silo).

Communication 94

Communication email Marketing Reflection 94