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Taking Baby Steps with Social Media Measurement: Defining a Small Pilot

Beth's Blog: How Nonprofits Can Use Social Media

The first stage was to look at increases in metrics if all staff added social media tasks to their jobs. This gave them the confidence to invest in a social media staff person and they saw more results. Flickr Photo by Kai Hendry. Case study is here ). Watch Out for Office Politics.

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My New Year's Resolution: Use Social Media Efficiently - 52 Tips

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by RedRaspu Convio invited me to share my number one New Year's resolution as part of its "Now is the Time" campaign. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do you have a friending policy ?

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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Success Metrics for Your Social Fundraising Plan. Nonprofit Blogging Policies.

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Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

Read More » More Nonprofit Benchmarks Kyle Keller in Influence 4 May 2010 A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others.

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Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

Read More » More Nonprofit Benchmarks Kyle Keller in Influence 4 May 2010 A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others.

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Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

Read More » More Nonprofit Benchmarks Kyle Keller in Influence 4 May 2010 A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others.

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Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

Read More » More Nonprofit Benchmarks Kyle Keller in Influence 4 May 2010 A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others.