M+R

APRIL 29, 2021

There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. Others prefer a sense of community and the chance to ask questions, and a few hundred of them joined us for a Benchmarks webinar yesterday. . 2020 M+R Benchmarks Study—A Data Odyssey: The Recording.

Benchmark 98

Benchmark Hunger Headline FAQ 98

Nonprofit Tech for Good

OCTOBER 25, 2019

Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

Facebook 222

Facebook Raise Fundraising Audience 222

NetWits

APRIL 3, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. 6 Key Findings from the 2012 Nonprofit Social Networking Report… 98% have a Facebook page with an average community size of over 8k fans. Average value of a Facebook Like is $214.81 Tweet It!].

Social Network 279

Social Network Benchmark Network Report 279

Nonprofit Tech for Good

APRIL 18, 2017

That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. Source: 2016 Luminate Online Benchmark Report. 32% of NGOs worldwide have a written social media strategy and 34% have paid for advertising on social media. Source: 2017 Benchmarks Study.

Social Media 250

Social Media Stats Mobile Technology 250

NetWits

APRIL 6, 2012

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

Facebook 241

Facebook San Francisco Benchmark NTEN 241

Nonprofit Tech for Good

JANUARY 12, 2014

What’s Trending with Foundations and Social Media? Social Media 2013. How Much Do Nonprofits Invest in Social Media? Ridiculously Exhaustive Social Media Dimensions Blueprint. How to Get More Likes on Facebook. Social Media for Social Good. 2013 eNonprofit Benchmarks Study.

Social Media 275

Social Media Media Social Fundraising 275

sgEngage

DECEMBER 27, 2021

Earlier this year, Facebook announced that since their introduction in 2016 they have raised over $5 billion through fundraisers on Facebook and Instagram. TikTok have also started championing nonprofits and introduced donation stickers similar to those already available on Facebook and Instagram.

Platform 97

Platform Facebook Tips Social Media 97

Classy

JUNE 24, 2021

This is especially true on social media because there are so many data points you can track. Across platforms, you should be tracking social media engagement rates and conversion rates. The Nonprofit’s Social Media Content Planner. Measuring Engagements on Social Media. Here’s what you need to know about both.

Social Media 122

Social Media Track Conversation Media 122

NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Top 12 Social Media Insights for Nonprofits in 2012. Facebook Pages and 1.2

Social Media 242

Social Media Media Social Social Network 242

Media Cause

APRIL 16, 2021

Facebook recently announced that the Facebook community has now raised over $5 billion for nonprofits and personal causes through Facebook and Instagram fundraising tools. Here at Media Cause we recommend including Facebook Fundraisers in Giving Tuesday and Year-end efforts and other special appeals.

San Jose 59

San Jose Facebook Work Fundraising 59

TechImpact

NOVEMBER 6, 2014

Nonprofit marketers cite Facebook as the platform they use most. Nonprofit marketers are using an average of five social media platforms this year vs. four last year; Instagram had the biggest increase in usage (from 17% last year to 38% this year). Usage has risen from 91% last year to 94% this year.

Benchmark 119

Benchmark Content Marketing Report 119

Nonprofit Tech for Good

DECEMBER 25, 2016

Not surprisingly, there is a gap between the utilization of online fundraising tools and social media by NGOs in high-income nations and those in developing nations. Attendees will gain insight by learning benchmarks for success based on NGOs active online across six continents.

Social Media 222

Social Media NGO Technology Online 222

Nonprofit Tech for Good

DECEMBER 4, 2021

Meta has quietly announced that the Facebook Fundraiser functionality is being expanded to Instagram. 100% of donations raised for nonprofits through fundraisers created on Facebook and Instagram go directly to the organization picked by the donor. In the coming weeks, you’ll now be able to raise money for more than 1.5

Feeds 334

Feeds Fundraising Nonprofit Facebook 334

NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Facebook fans were up 37% and Twitter followers were up 46% in 2013.

Benchmark 98

Benchmark Studies Report Advocacy 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Arts and Social Media. At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants.

Benchmark 96

Benchmark Social Media Measure Results 96

Nonprofit Tech for Good

MAY 13, 2016

It’s true that social media is in transition. Facebook Reach is at an all time low. And the next Big Thing in social media Snapchat is baffling to many seasoned social media managers. By 2018, the global population of social media users is projected to grow to 2.44 social media accounts.

Social Media 100

Social Media Stats NGO South America 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. But bench learning can be richer than simply collecting numbers.

Benchmark 105

Benchmark Social Media Global Project 105

NTEN

JUNE 14, 2012

Last summer, we pulled together data from some of the country’s leading nonprofits to bring you the 2011 Benchmarks Extra: Facebook report, laying out basic benchmarks for nonprofit pages on Facebook. To download the 2012 Benchmarks Extra: Facebook, simply “like” M+R's page on Facebook.

Benchmark 60

Benchmark Facebook Report NTEN 60

NCE Social Media

NOVEMBER 20, 2013

A recent study done by researchers from the Sauder School of Business found that people who like a post Facebook or retweet something are less likely to give you a donation. Here’s a video describing the study’s findings and what it means to us who work at charities who use social media to drive people to donate and to action.

Social Media 130

Social Media Org Media Benchmark 130

M+R

MARCH 11, 2024

2) Using Scout Quest Audiences for Advertising EVERYWHERE: We’ve used Scout Quest data to build AWESOME Lookalike Audiences on Facebook for a few years now, but on the webinar, Sarah Coughlon shared the HUGE news that we’re now going to be offering similar audiences for programmatic advertising. Huge Advertising Update!

Mail 97

Mail Results Benchmark United States 97

TechImpact

OCTOBER 13, 2014

In past blogs we’ve talked seemingly ad nausea about how technology, donation forms, and social media can support a nonprofit’s fundraising efforts. Social media in particular is where nonprofits are turning to get their mission talked about, with the ultimate goal of driving more donations to that mission. Engagement is crucial.

Social Media 183

Social Media Marketing Media Social 183

Nonprofit Tech for Good

DECEMBER 8, 2021

Quarterly Impact Reports enhance your website, email, and social media content strategy. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page. Promote your landing page each quarter on social media for one month. M+R Benchmarks Report. Email #1 ?

Trend 311

Trend Digital Marketing Fundraising 311

Nonprofit Tech for Good

JUNE 18, 2024

Related Webinar: Social Media Strategy for Nonprofits Related Certificate Program: Certificate in Social Media Marketing & Fundraising Threads Nonprofit Tech for Good launched in 2005 as a Myspace page. routine that nonprofits have had to enlist when growing a new community on a new social media platform.

Practice 191

Practice Social Media Profile Nonprofit 191

Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Like all social media today, organic reach is very low.

Twitter 342

Twitter Practice Social Media Nonprofit 342

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. This year's report addressed issues such as email list growth and churn, the rise of monthly giving, and the impact of social media's peer-to-peer fundraising for nonprofits.

Benchmark 81

Benchmark Digital Report Advocacy 81

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I launched a Facebook Fan Page for my blog over the summer shortly after Facebook announced vanity urls. I resisted it for a year because I was concerned about having yet another social media outpost to feed and tune. To engage and discuss techniques and tips for using Facebook effectively for nonprofits.

Metrics 98

Metrics Benchmark Facebook Experiment 98

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

I remember thinking to myself at the time, well if one networked nonprofit can do this, couldn’t a network of networked nonprofits use real-time collaborative benchmarking data sharing for learning? I shared a link to the site on my Facebook Page with a question about its usefulness (perhaps minus one of the bogus metrics).

Benchmark 95

Benchmark Network Learning API 95

Nonprofit Tech for Good

FEBRUARY 7, 2017

The primary goal of the report is to set a baseline of benchmarks for success for NGOs worldwide in their use of web and email communications, online and mobile fundraising tools, and social and mobile media. 92% of global NGOs have a Facebook Page. 52% have used social media to report live. 3% use.NGO. 12% use.COM.

Social Media 100

Social Media Stats Media Technology 100

Nonprofit Tech for Good

DECEMBER 19, 2017

Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Facebook Fundraising Tools [ Conservation International ]. The world’s most popular messaging apps are WhatsApp, Facebook Messenger, and Viber. Facebook Live Best Practices ].

Trend 272

Trend Communication United States Online 272

NTEN

MAY 2, 2011

The 2011 Nonprofit Social Network Benchmark Report found that 30% of Master Fundraisers – those that brought in more than $100,000 – were small organizations and a further 8% were medium-sized. You'll: Learn key trends in nonprofits' use of social media and how they're resourcing it. > Learn more and register today.

Benchmark 79

Benchmark Social Media Org Media 79

Care2

JULY 22, 2010

One of the biggest questions nonprofits have been asking for the past couple of years, is what benchmarks should they be using for social media? The 2010 Nonprofit Benchmarks Report released by NTEN has some great data that nonprofits can use for guidance. Nonprofit Social Media Benchmark Data You Need to Know.

Benchmark 62

Benchmark Social Media Media Social 62

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Once you know what qualifies as success, Amy suggests setting your goals based on benchmarks you've established for your organization, although this is a good place to start.

Metrics 100

Metrics Social Media Measure Media 100

Neon CRM

AUGUST 4, 2023

Social media fundraising is a highly engaging opportunity to boost donations. Fifty-five percent of individuals who engage with an organization on social media wind up taking action, whether it’s by donating, seeking more information, or volunteering. Nonprofit social media marketing expert Julia Campbell is a fan of this rule.

Social Media 52

Social Media Guide Media Fundraising 52

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. 2020 Social Media Size Guide ). Also, with organic reach at an all-time low, your nonprofit should invest in social media advertising.

Practice 342

Practice Online Fundraising Nonprofit 342

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. 2012 Nonprofit Social Networking Benchmark Report [INFOGRAPHIC] guest post by Frank Barry. Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report.

Social Network 107

Social Network Benchmark Network Report 107

Nonprofit Tech for Good

JULY 5, 2020

Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. In this article we’ll discuss video engagement for social media, what it is and why it’s important. Video engagement on social media is the measurable action that viewers take after watching.

Video 322

Video Share Social Social Media 322

Care2

JANUARY 31, 2010

Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? Check out M+R Strategic Services first Nonprofit Social Media Benchmarks Study , which includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.

Benchmark 64

Benchmark Social Media Studies Media 64