M+R

APRIL 22, 2025

We are delighted to be able to share the 2025 M+R Benchmarks Study with you. This years study includes metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. About half of M+R Benchmarks participants reported working with social media influencers in 2024.

Benchmark 40

Benchmark Studies Social Media Advocacy 40

M+R

APRIL 27, 2023

The maître d’ has called your name, the table is set, and the napkins are folded up like fancy little swans: it’s time to dig in to a year’s worth of M+R Benchmarks charts, findings, and insights at mrbenchmarks.com ! The interdependence of email and digital ads programs has never been more clear. Sign up for the webinar now.

Benchmark 111

Benchmark Studies Social Media email 111

NetWits

JANUARY 27, 2011

I just got an email from Holly Ross, the Executive Director of the Non-profit Technology Network – better known as NTEN. You received the same email if, like me, you’re subscribed to the NTEN newsletter (hint hint). How can I get the 2011 Social Networking Benchmark Report for Non-profits?

Social Network 200

Social Network Survey Profit Network 200

M+R

APRIL 29, 2024

We launched our latest Benchmarks report last week and, as promised, it was a candyland of useful information about digital ads, email, mobile messaging, social media, web performance, and more (also, there was a real candyland at the launch party!). If you missed it, no need to be SORRY…. RSVP here !

Benchmark 97

Benchmark Game Ireland New York 97

TechImpact

JUNE 6, 2013

One of the many findings of the recent Blackbaud Benchmark Study was the decline in website traffic for nonprofits, which fell 14 percent from 2011 to 2012. Click-through rates for nonprofit emails is likely partly responsible, … Continued The post How to Adapt To Declining Nonprofit Web Traffic appeared first on Tech Impact.

Web 121

Web Nonprofit Blackbaud Benchmark 121

Nonprofit Tech for Good

MAY 29, 2012

Last month I donated online to 25 of my 32 Favorite Nonprofits in celebration of reaching the benchmark of following 100,000 nonprofits, nonprofit staff, and nonprofit service providers on Twitter. Most of the emails were text-only with the focus on the nonprofit’s “tax ID number and please save this email for your records.”

Campaign 276

Campaign Online Fundraising Nonprofit 276

NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Nonprofits received $17 for every 1,000 email messages delivered.

Benchmark 98

Benchmark Studies Report Nonprofit 98

M+R

APRIL 27, 2022

Pack your bags, lock your tray table, and fasten your seatbelt: the 2022 M+R Benchmarks Study is ready for takeoff. We’ve put a year’s worth of data from 187 amazing nonprofit partners through the X-ray machine, and we’re ready to take you on a tour of digital ads, social media, email, web traffic, and more. .

Benchmark 105

Benchmark Studies Social Media PDF 105

M+R

APRIL 28, 2022

You might be feeling a little of that frustration and FOMO if you missed the M+R Benchmarks webinar on April 27, but don’t worry — we would never leave you behind. . Finally, what would a journey like Benchmarks be without a custom roadtrip mixtape? The full webinar recording is available here.

Benchmark 98

Benchmark Social Media Train Training 98

M+R

APRIL 22, 2021

We are excited to report that the 2021 M+R Benchmarks Study is ready for you. Thanks to contributions from 220 amazing nonprofit participants, this year’s Benchmarks Study covers detailed data including digital ads, social media, email, web traffic, mobile messaging, and more. . 2021 Benchmarks UK FAQ.

Benchmark 105

Benchmark Studies Hunger FAQ 105

Nonprofit Tech for Good

DECEMBER 19, 2017

The Revival of Email. billion email accounts worldwide and the number is expected to grow to 7.7 Email accounted for 26% of all online revenue in 2016 and grew 14% over 2015. 56% of email opens are now mobile. 56% of email opens are now mobile. In the 1990’s, English made up 80% of web content.

Communication 279

Communication Trend Fundraising Online 279

Robert Weiner

MARCH 25, 2009

Convio has released a new online fundraising benchmark report that is based on data from 600 of Convio’s nonprofit clients from January 1, 2008 to December 31, 2008. Compared to 2007, results for online fundraising were up 14 percent, email file growth was up 28 percent, and Web site traffic was up 20 percent.

Benchmark 100

Benchmark Online Report Fundraising 100

M+R

JUNE 10, 2021

Apple recently made an announcement about upcoming privacy changes to their products that could have a major effect on how nonprofits do email work. . The new feature helps users prevent senders from knowing when they open an email.” from getting information about whether and when subscribers open emails. on iPhone, 9.6%

email 122

email Rate Open Change 122

Nonprofit Tech for Good

SEPTEMBER 22, 2019

In addition to social media stats, the report also provides data for how organizations use web and email communications, online fundraising tools, productivity software, and emerging technology trends. Nonprofit Tech for Good will promote your blog post or article on Twitter and in our weekly email newsletter.

Social Media 279

Social Media NGO Stats Media 279

Nonprofit Tech for Good

DECEMBER 19, 2019

The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

Awareness 363

Awareness Calendar Causes Giving 363

Amy Sample Ward

JANUARY 24, 2012

I come across so many great conversations, ideas, and resources all over the web every day. One of the things we wished for as we navigated the campaign: benchmarks. " Is email going out with 2011? An increase in email use, however, was visible in the 55+ age group, who used web-email 15% more in 2010 than in 2009.

Web 117

Web Indiana NTEN Case Study 117

Nonprofit Tech for Good

JANUARY 10, 2018

Attendees will gain insight by learning benchmarks for success based on NGOs across six continents. Topics include: How NGOs worldwide differ in their use of web and email communications. Which online fundraising tools are the most effective for NGOs. Which social networks are used most often by NGOs. . <<<

Technology 180

Technology NGO Free Registration 180

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Here is what you can do to prepare for the impacts of iOS15 on email marketing. How will iOS 15 impact email marketing?

email 104

email Marketing Mail Test 104

NetWits

MAY 19, 2011

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc). Saying Thanks.

Relationship 208

Relationship Fundraising Tips Raise 208

Nonprofit Tech for Good

JANUARY 9, 2020

The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

Storytelling 279

Storytelling Activism Activities Active 279

Nonprofit Tech for Good

OCTOBER 27, 2019

For the 2020 Global Trends in Giving Report, we are seeking partners that are nonprofit organizations, service providers, and/or media outlets who are willing to promote the online survey via email and on social media. There is no personal identifiable information (name, mailing address, email, etc.). Benefits of Partnership.

Trend 215

Trend Global Report Giving 215

Nonprofit Tech for Good

OCTOBER 31, 2019

. << View All Upcoming Free Webinars >> The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

Program 230

Program New Zealand Free Giving 230

Nonprofit Tech for Good

AUGUST 6, 2023

Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors. With respect to email fundraising, nonprofits should send year-end messages as early as September and no later than early November.

Fundraising 246

Fundraising Practice Guide Campaign 246

NetWits

JUNE 24, 2011

I spend a couple of days a month on the road, mostly presenting at conferences and user forums on email best practices. Often, I am the only presenter on good old email in a conference packed with sessions about social media and mobile. The report, which covers 15.6 million donors and more than $1.16

Fundraising 153

Fundraising Offline Channel Mail 153

M+R

NOVEMBER 2, 2023

Read time: 8 minutes Just this month, Google and Yahoo coordinated announcements of new requirements for email senders. Google and Yahoo are the two biggest providers of free email inboxes in the US. Now here’s the bad news: if you don’t get on board with the new requirements, you’re likely to see your emails going to spam.

Yahoo 105

Yahoo email Google Spam 105

TechImpact

MAY 12, 2014

How long do we spend checking email on mobile devices? In previous blog posts we’ve discussed responsive web design, formatting mobile friendly emails , and shown you even more statistics that will convince you to prioritize mobile sooner rather than later. More email is read Mobile than on a desktop email client.

Statistics 168

Statistics Mobile Marketing Nonprofit 168

Nonprofit Tech for Good

NOVEMBER 7, 2019

The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

Charity 224

Charity United States Registration New Zealand 224

Engadget

MARCH 7, 2025

The A14 is an ideal machine for writing on the go, since you can travel with it effortlessly and it offers a whopping 18 hours and 16 minutes of battery life (according to the PCMark 10 benchmark). And if you really just need to browse the web, reply to emails and watch the occasional video, you probably won't notice its performance issues.

Review 107

Review Laptop Benchmark Video 107

Nonprofit Tech for Good

DECEMBER 3, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. That’s equivalent to sending an email to your supporters and 98% of your emails going to spam folders. You’ll have to ask them to visit your page to donate either in your Facebook posts, on your website, or in email.

Facebook 364

Facebook Practice Nonprofit Social Media 364

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. The latest Blackbaud Online Marketing Benchmark Study for Nonprofits that analyzed data from 500 organizations using the Luminate platform also indicated a steep decline in fundraising response rates.

Benchmark 70

Benchmark Studies Nonprofit Money 70

Forum One

APRIL 20, 2010

So you're tracking your web analytics, and your metrics are going up in all categories. To help with this, Convio has released their Online Nonprofit Benchmark Study , which shares 2009 data from over 500 of their clients. Email Conversions: When Convio's clients sent emails, users opened them 20 percent of the time, but only 3.3

Metrics 73

Metrics Measure Web Convio 73

Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. Don’t spend all the real estate on your social media post or web page explaining how RoundUp App works. Highlight the impact that RoundUps can make for your nonprofit.

Fundraising 291

Fundraising Effective Nonprofit Donation 291

M+R

APRIL 24, 2024

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. About half of M+R Benchmarks participants reported working with social media influencers in 2023.

Benchmark 69

Benchmark Studies Social Media Ireland 69

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

Benchmark 65

Benchmark Studies Metrics ROI 65

Nonprofit Tech for Good

OCTOBER 13, 2019

The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

Giving 270

Giving Fundraising United States Nonprofit 270

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. This year's report addressed issues such as email list growth and churn, the rise of monthly giving, and the impact of social media's peer-to-peer fundraising for nonprofits.

Benchmark 81

Benchmark Digital Report Advocacy 81

NTEN

JULY 3, 2012

[This is part one of a series taking a closer look at the key benchmarks from our 6th Annual Nonprofit Technology Staffing & Investments Survey Report , conducted with The NonProfit Times. You can download the complete report for free here.]

Benchmark 85

Benchmark Technology Nonprofit Social Media 85