EveryAction

JUNE 3, 2016

Today, EveryAction released the 2016 Nonprofit Email Deliverability Study , an exploration into just how much spam is negatively impacting nonprofit online fundraising. Why analyze email deliverability? It goes without saying that nonprofits rely heavily on email for online fundraising - in fact, according to M+R , they sent over 2.8

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Spam email Studies Nonprofit 147

sgEngage

MAY 30, 2024

Employee retention is critical for the health of any organization, particularly for nonprofits. High retention leads to better outcomes all around as the organization saves money and develops stronger performers internally. Employee recognition can be as simple or as elaborate as you want or as the organization allows.

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Retention Management Tips Nonprofit 94

Pamela Grow

JUNE 28, 2023

It’s time to shift gears and give email the attention it truly deserves. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! That means for every dollar you invest in email campaigns, you can expect an average return of $44. The numbers don’t lie! But what about reach?

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email Rate Social Media ROI 52

Neon CRM

JANUARY 25, 2024

While email newsletters have been around almost since the dawn of email itself, they’re currently seeing a resurgence in popularity. If your organization sends out a member newsletter, you have a solid communication method on your side! Share upcoming events, volunteer opportunities, organization updates, etc.,

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Newsletter Content Ideas Tips 52

The Storytelling Non-profit

JANUARY 24, 2022

One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. Storytelling Tips: Create Benchmarks for Comparison One final piece of advice I’ll share about measuring the ROI on stories is to have a benchmark for comparison. Need some storytelling inspiration?

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ROI Storytelling Measure Story 67

EveryAction

AUGUST 11, 2016

In fact, according to the annual Benchmarks report from NTEN and M+R , email fundraising revenue alone increased by a whopping 25% last year, outpacing the overall growth of other online revenue sources. But what if I told you that bad email deliverability practices could be dragging down your EOY campaign before it even begins?

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email Spam Money Fundraising 100

NetWits

NOVEMBER 29, 2011

The same is true with your holiday email appeals. While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Examples and practical tips to live by. Analyze the stats of previous emails.

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email Raise Cancer Info 230

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% increase in fundraising email revenue. increase in email conversion rate.

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Online Fundraising Benchmark Adwords 103

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. Observations: The participants in the benchmarking group are dominated by direct mail focused nonprofits. They get worse over time.

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Benchmark Internet Report Giving 144

Neon CRM

NOVEMBER 17, 2023

Everyone running a membership organization wants to recruit some shiny new members. A membership engagement strategy outlines the planned approaches, tactics, and initiatives that a member-based organization will take to foster meaningful interactions and promote sustained participation among its members.

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Strategy Measure Social Media Metrics 98

EveryAction

JANUARY 11, 2023

This means your organization has significant work to do to prepare for the new Congress. Many organizations delayed their policy agenda-setting until they were certain which party would be in control of each chamber of Congress. The 118th Congress has new leadership and plenty of new lawmakers. Even the incumbents are in new districts.

Advocacy 198

Advocacy Volunteer Analysis Action 198

Care2

JULY 6, 2023

Many charitable organizations experienced a worrying trend in 2022: A 10% dip in individual donations and a declining donor retention rate. Fortunately, there are solutions to help your nonprofit organization find new donors and retain your existing ones. Email + SMS: A measurable fundraising lift

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Research Trend Help Benchmark 69

Amy Sample Ward

MAY 17, 2011

I shared results from the newest eNonprofit Benchmarks Study from NTEN and M+R Strategic Services. Below are my slides and a round-up of tips for getting started with a more engaged membership responding to your emails! Email Campaigns: Know Your Audience and Get Results. View more presentations from Amy Sample Ward.

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email Marketing Nebraska Omaha 169

sgEngage

DECEMBER 27, 2021

The rise in virtual fundraising during the pandemic also fueled an increase in Facebook challenges, increasing from 13% of fundraisers in 2019 to 33% in 2020 according to a Facebook Fundraising Benchmark Report from givepanel. The post Tips for Using a Peer-to-Peer Platform and Facebook Together first appeared on npENGAGE.

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Platform Facebook Tips Social Media 101

EveryAction

SEPTEMBER 7, 2022

Sustainer programs are growing in popularity—M+R’s Benchmarks for the year 2021 found that recurring giving grew by 24 percent over 2020. Here are a few tips from Alras Digital and Raise the Roots. You might find that this will cause an unexpected surge from a base of supporters who already know and like you and your organization.

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Communication Practice Program Gift 130

NTEN

AUGUST 5, 2014

The last time I was in Baltimore was in 2007, with Amnesty International at their regional conference, attending as a bright-eyed student organizer trying to learn how to more effectively spread the good word of social justice and human rights (the story of how I got involved in nonprofit marketing!).

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email Communication Marketing Reflection 94

Nonprofit Tech for Good

NOVEMBER 7, 2019

GoFundMe Charity offers two transaction-based pricing plans: 1) A guaranteed 0% platform fee with an option for donors to leave a voluntary “tip” for GoFundMe’s services and support. What are the fees to use GoFundMe Charity ? 2) A 3% platform fee that offers the donor the option to cover the fee.

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Charity United States New Zealand Canada 224

Forum One

MAY 11, 2021

MarTech) is constantly evolving with new products coming onto the market daily to address organization and audience needs. While choices are good, they can also present a complex challenge if you are tasked with developing and implementing your organization’s MarTech stack. 5 tips when considering the right MarTech stack.

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Tools Tips Integration Evaluation 54

M+R

MAY 31, 2022

that thing Apple is doing to email that’s going to change everything.” There was a lot of speculation about how it would affect email, ranging from laid back to predictions of doomsday. Burn down email and move into a bunker?). We saw some of the impacts of these changes in this year’s Benchmarks. Apple MPP, a.k.a.

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Mail Spam Rate email 116

NetWits

MAY 19, 2011

Whether it’s your first fundraising event, or tenth, helping supporters be great peer-to-peer fundraisers is always on the mind of successful event fundraising organizations. That said, here are 5 tips to help ensure your participants are as successful as possible. Saying Thanks.

Raise 208

Raise Relationship Tips Fundraising 208

Candid

FEBRUARY 27, 2024

Nonprofit organizations are always looking for ways to increase the impact of their work. To collect a representative sample, we recommend administering surveys using multiple methods—in person, via text, by email, etc.—and At Listen4Good (L4G), we call this process a “client feedback loop.”

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Rate Survey Nonprofit Sample 117

Bloomerang

MAY 28, 2024

Check out these 10 tips to help you thrive in your new fundraising job 1. They need a supportive culture of philanthropy flowing throughout the organization that actively engages other staff, board, volunteers, and current donors to strengthen discovery, cultivation, solicitation, and stewardship activities.

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Advice Job Fundraising Texas 91

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

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Benchmark Measure America Blackbaud 56

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. How to use it : Your organization should be prioritizing donor retention rates as part of its operations. What works for one organization might not work for you!

Hype 52

Hype Research Marketing Benchmark 52

Nonprofit Tech for Good

OCTOBER 25, 2019

Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

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Facebook Raise Fundraising Audience 217

Care2

JANUARY 31, 2010

Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? Check out M+R Strategic Services first Nonprofit Social Media Benchmarks Study , which includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.

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Benchmark Social Media Studies Media 64

Tech Soup

MAY 30, 2013

The 2013 Online Marketing Benchmark Study. Find out how your organization compares to its peers in online fundraising, if your organization is doing everything it should online, and if your fundraising programs are performing as well as they should. Pacific time — You’ve Got the Email.

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Benchmark Studies Marketing Online 40

M+R

AUGUST 14, 2023

REGISTER NOW Wednesday, August 16 at 1pm ET August 29: The Top Three Strategies You Probably Aren’t Doing (But Should Consider) Before EOY This year’s Benchmarks survey confirmed an overall drop in digital end-of-year fundraising last year, especially in some sectors. Does an interstitial page increase or decrease response?

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Audience Research Free Test 52

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. They also pointed to specific testing done on their email campaigns, to determine the best copy to send to their constituents. donating money).

Benchmark 48

Benchmark Convio Statistics Trend 48

M+R

AUGUST 7, 2023

REGISTER NOW Wednesday, August 16 at 1pm ET August 29: The Top Three Strategies You Probably Aren’t Doing (But Should Consider) Before EOY This year’s Benchmarks survey confirmed an overall drop in digital end-of-year fundraising last year, especially in some sectors. Does an interstitial page increase or decrease response?

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Test Broadcast Influence Fun 52

M+R

DECEMBER 13, 2022

But for nonprofit fundraisers like me, it’s a day for the time-honored traditions of repeatedly refreshing Google Analytics, double-checking that all of the 12/31 emails launched, and applying final optimizations to make sure our fundraising ads shine. Pro tip: You’ll need to set up your page as a business before you can set up an account!

Fundraising 98

Fundraising America United States Test 98

Volunteer Hub

NOVEMBER 29, 2022

In fact, according to a research report, published by Volunteer Canada , there are gaps between the opportunities many organizations offer and a meaningful experience for their volunteers. Many organizations focus on what they need but do not consider the goals that volunteers want to achieve through volunteerism. How to do it.

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Volunteer Management Kansas Canada 76

Tech Soup

MARCH 12, 2013

Simply getting emails out the door can be a challenge for nonprofits. Crafting relevant, interesting email on a regular basis? Actually, it’s a common challenge for all email marketers. Sending the right message to the right constituent at the right time can be almost impossible to organize manually.

email 55

email Marketing Registration Stats 55

Care2

FEBRUARY 20, 2017

If your nonprofit is looking for insight to increase its fundraising, Blackbaud's Benchmark Report provides some great data. Email Still Matters. However, when crafting successful email campaigns, there should be a focus on quality over quantity.

Effective 41

Effective Fundraising Law Spam 41

Achieve

MARCH 11, 2015

That is how many organizations see Millennials. Peer fundraising is the best way to raise money from this new generation of supporters, and a few organizations are already harnessing this strategy. Strategic Email Campaigns still work! Lesson #1: Strike While The Iron’s Hot (Pre-Donation Emails). slacker + activist].

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Case Study North Korea Raise South Korea 52

Get Fully Funded

OCTOBER 31, 2022

If you don’t have a website, people think you’re not a real organization. So, it’s worth taking the time now to make sure everything is working and in tip top condition before guests arrive at your online door. Pulling up your website is like meeting your organization for the first time and you want to make a good impression.

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Websites Giving Donation Nonprofit 89

Forum One

MARCH 20, 2023

We’ll have lots of goodies, helpful tips, and advice, and would love the opportunity to meet you and learn about your nonprofit communications activities. [Breakout Session] Increasing Your Nonprofit’s Impact with Service Design Wednesday, April 12th, 12:45 – 1:15 pm Now more than ever, people rely on technology. Stop by and say hello!

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Denver Colorado Social Media Info 60