Beth's Blog: How Nonprofits Can Use Social Media

APRIL 12, 2012

Part of the M+R Infographic for Benchmark Study. You can do a “quick and dirty” benchmark study by looking at one or two similar organizations. But it is really nice to have some industry wide numbers. Download your free copy here. Check out the infographic.

Benchmark 100

Benchmark Studies Attention Measure 100

Nonprofit Tech for Good

FEBRUARY 12, 2020

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). The good news is that modern design trends for mobile email are also compatible with desktop email. Email messaging raised 28% of all online revenue in 2017.

email 363

email Practice Marketing Newsletter 363

NTEN

NOVEMBER 14, 2013

A quick glance at the term “content marketing” on Google trends will shed some light on how hot. We look forward to reporting back to you on the trends we uncover over the years to come. Here are a few of our first year benchmarks. Make sure to download the full report and check out the infographic. Is content important?

Content 86

Content Benchmark Trend Marketing 86

NetWits

DECEMBER 1, 2011

Download the full report ). Because key industry benchmarks and trends show that engagement online through advocacy is an effective springboard for raising money because advocates are 7X more likely to give (full report), compared to non-advocates. Connecting Online Advocacy and Fundraising: The 1 Key to Success.

Giving 235

Giving Advocacy Rate Action 235

sgEngage

MARCH 8, 2024

The 16th annual Blackbaud Luminate Online Benchmark Report is here! It’s a reliable touchstone to identify giving trends as well as shifts in sustainer and email engagement in the nonprofit digital space. Putting Benchmarks into Action What does all this mean for nonprofit marketers and fundraisers?

Benchmark 82

Benchmark Blackbaud Report Online 82

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2013

In the last few weeks, there have been a few good research studies and web sites relaunched that cover technology, data, funding, and trends. Here’s a roundup. One of my favorite sections of the site includes the benchmarking data for foundation use of social media by channel which makes it very easy to do research.

Studies 119

Studies Research Trend North America 119

NTEN

MAY 2, 2011

The 2011 Nonprofit Social Network Benchmark Report found that 30% of Master Fundraisers – those that brought in more than $100,000 – were small organizations and a further 8% were medium-sized. The report itself is free for you to download right now – but we'll go behind the numbers in this webinar. > Learn more and register today.

Benchmark 79

Benchmark Social Media Org Media 79

NetWits

MAY 30, 2012

Download the full Multichannel Fundraising Report. Download Now! Online donors who initially contribute at the higher levels may reduce their subsequent giving, but will still trend at higher cumulative revenue that those donors who were acquired through direct mail. A Simple Approach. 2011 Multichannel Fundraising Report.

Online 234

Online Fundraising Offline Mail 234

Amy Sample Ward

MAY 6, 2012

Blackbaud’s Steve MacLaughlin shared data and trends in online fundraising , as well as how to integrate both social media and mobile into fundraising efforts. In addition, two reports were released during the conference: the 2012 Nonprofit Social Network Benchmark Report and the 2012 eNonprofit Benchmarks Study.

Conference 197

Conference NTC Technology San Francisco 197

NTEN

AUGUST 13, 2012

[This is part three of a series taking a closer look at the key benchmarks from our 6th Annual Nonprofit Technology Staffing & Investments Survey Report , conducted with The NonProfit Times. You can download the complete report for free here.] for free. >

Adopt 81

Adopt Benchmark Tech Technology 81

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

Benchmark 65

Benchmark Studies Metrics ROI 65

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. Also, data from the 2020 Global Trends in Giving Report reveals that 45% of online donors worldwide are enrolled in a monthly giving program.

Practice 342

Practice Online Fundraising Nonprofit 342

Nonprofit Tech for Good

JULY 7, 2010

Also, the market is becoming increasingly flooded with low-cost vendors and this trend will likely continue. You can download your mobile list from TextMarks if you every decide to move to another vendor. 2010 Nonprofit Text Messaging Benchmarks Report. TextMarks Dashboard.

Group 205

Group Campaign Free Mobile 205

M+R

SEPTEMBER 10, 2024

This year, a record 27 regional food banks participated in M+R’s annual Benchmarks Study covering mostly digital fundraising, marketing, advertising, and advocacy metrics (and here’s another plug…if you haven’t dug into this year’s study, do it now!). This year for the first time, we’re sharing the Food Bank Edition of Benchmarks publicly!

Benchmark 64

Benchmark Hunger Advocacy Channel 64

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. High Complaints.

Benchmark 62

Benchmark Digital Trend Report 62

Tech Soup

APRIL 17, 2012

NTEN, Common Knowledge, and Blackbaud just released the 2012 Nonprofit Social Networking Benchmark Report. Have a look at the infographic below then download the full report to learn more about important behaviors and trends. Don't forget to download the complete 2012 Nonprofit Social Networking Benchmark Report.

Social Network 56

Social Network Benchmark Network Report 56

Connection Cafe

APRIL 3, 2012

The sixth annual Convio Online Marketing Benchmark Index Study is now officially released. As monthly giving typically increases a donor’s lifetime value, this positive trend is very good news for the nonprofit sector and the causes being served. For a summary of trends seen in the benchmark, watch my video here.

Convio 48

Convio Benchmark Studies Summary 48

CauseVox

DECEMBER 12, 2024

Download Your Fundraising Planning Guide and Calendar Template: Fundraising calendars are designed to outline donor correspondence, campaign timelines, special events , benchmark dates, and other noteworthy occurrences that your fundraising team will be engaged in over the course of the year.

Calendar 64

Calendar Template Develop Fundraising 64

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report. Tags: Influence Performance Measurement Tips & Trends.

Benchmark 48

Benchmark Convio Statistics Trend 48

Nimble AMS

AUGUST 25, 2021

Download now. Here are a couple of examples: Association industry research – Community Brands conducts frequent industry research studies to stay ahead of trends that are impacting associations. Some recent reports from Community Brands studies include: Association Trends 2020 Study: How a Global Crisis Has Shifted Member Expectations.

Associations 120

Associations Industry Studies Benchmark 120

Whole Whale

APRIL 5, 2024

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. These are given as CSV downloads with no way to filter or analyze. Allows viewing ad creatives and analyzing spend patterns over time.

Library 104

Library Influence Demographics Nonprofit 104

NTEN

JULY 22, 2014

This research provides valuable benchmarks to help you assess and plan your technology budgets and strategies, and considers the nonprofit sector as a whole to gauge the maturity and effectiveness of technology strategies and use. We are excited to release the 8th Annual Nonprofit Technology Staffing and Investments Report !

Report 98

Report Technology Survey Amazon 98

Connection Cafe

JULY 21, 2014

This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! Follow him on Twitter @franswaa and make sure to download npEXPERTS. Blackbaud Partners with The Content Marketing Institute (CMI).

Survey 46

Survey Content Benchmark Marketing 46

M+R

AUGUST 23, 2023

By the time you’ve read this very sentence, all of those trends have become irrelevant (except for Taylor, of course!) and new trends have emerged, taking over 150 million users in the United States on a visual ride with them. By jumping in on evergreen trends, your organization’s content could become part of the ride.

Team 98

Team Meme Sound Trend 98

Connection Cafe

NOVEMBER 14, 2013

A quick glance at the term “content marketing” on Google trends will shed some light on just how hot. We look forward to reporting back to you on the trends we uncover over the years to come. Here are a few of our first year benchmarks. Make sure to download the full report and check out the infographic. What’s your take?

Benchmark 40

Benchmark Content Marketing Trend 40

Neon CRM

JULY 19, 2023

Here are 10 year-end giving statistics that show just how important the final month of the year can be—and how your nonprofit can leverage these trends to make your end-of-year campaign a success. If you need some help planning your campaign, be sure to download our handy guide, Neon One’s Ultimate Year-End Giving Timeline. 50% of U.S.

Statistics 98

Statistics Giving Fundraising Benchmark 98

sgEngage

MAY 10, 2023

However, based on data from the Blackbaud Fundraiser Performance Management Community, ten concerning trends have emerged from this time as well. Major gift donors are a scarce commodity 75% of the benchmark group’s constituents have given less than $100 cumulatively in their lifetime.

Fundraising 80

Fundraising Benchmark Gift Blackbaud 80

Connection Cafe

JULY 24, 2014

This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! Follow him on Twitter @franswaa and make sure to download npEXPERTS. Blackbaud Partners with The Content Marketing Institute (CMI). Nonprofit Marketing'

Survey 39

Survey Benchmark Content Marketing 39

Whole Whale

SEPTEMBER 3, 2021

Benchmark Data Now. Audit your email account to get an understanding of your average open rates currently, and dive into the data to gather trends from your high and low performers. Download Guide. The trend towards increased privacy is likely to stick. The Nonprofit Organization’s Guide to Email Marketing.

email 104

email Marketing Test Mail 104

Connection Cafe

OCTOBER 16, 2014

Have you downloaded the 2014 Luminate Online Benchmark Report yet? Throwing back to the 2013 Benchmark Study , we witnessed an explosion of growth of sustainer giving – a 27% increase over the previous year. Download the report for the details on our methodology. . overall year-over-year.

Benchmark 39

Benchmark Report Online Hype 39

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 5, 2012

My big takeaway from Mayur Patel’s interview was the question about future trends. The issue contains lots of practical advice, an infographic of the NTEN benchmarks study, and and more. don’t take my word for it, download and read your free copy today ! His answer: 1.)

Journal 100

Journal NTEN Data Attention 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 24, 2011

Treesaver is significant for nonprofits because it combines important trends – open source software, web standards and mobile applications. The Alliance for Biking and Walking has a benchmark report about the levels of biking and walking in the US. Who’s going to download that. Feeding America has a national hunger study.

Report 114

Report Slovenia Blackberry PDF 114

sgEngage

DECEMBER 10, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Why Apple isn’t the Nonprofit App Grinch Posted by Steve MacLaughlin on December 10th, 2010 Nonprofit social media expert Beth Kanter isn’t happy with Apple at the moment. Research done on episodic donors would back this up.

Trend 75

Trend Nonprofit Blackbaud Aggregator 75

Bloomerang

AUGUST 21, 2023

General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. At this level, your fundraising plan should cover the next three to five years and be reviewed and evaluated quarterly for your performance against the plan’s benchmarks.

Action 80

Action Report Practice Fundraising 80

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 6, 2012

Also think about the data and analysis that a development professional would perform on the donor data base to analyze multi-channel fundraising campaigns. Tools that mash up public data allow nonprofit fundraisers to do benchmarking and a better analysis of market conditions. We may need to start wearing these here!

Attention 100

Attention Data Fundraising Journal 100

ASU Lodestar Center

AUGUST 24, 2011

This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Most plans offer a benchmark against which actual performance can be measured and reviewed (more on this later.) It is important to establish a baseline and set benchmarks and goals to strive to achieve.

Communication 93

Communication Effective Impact Benchmark 93

sgEngage

MARCH 13, 2024

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! Putting Benchmarks into Action So, what does all this mean for nonprofit P2P marketers and fundraisers? Download the full Blackbaud Peer-to-Peer Benchmark Report today. So, we were curious: What would the data tell us about three key questions?

Blackbaud 81

Blackbaud Report Fundraising Benchmark 81