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Nonprofits Value a Facebook Like at $214.81

NetWits

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

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Tracking Social Media Engagements and Conversions for Your Nonprofit

Classy

This is especially true on social media because there are so many data points you can track. Across platforms, you should be tracking social media engagement rates and conversion rates. Free Download: Sample Week of Nonprofit Social Media Content. Benchmarking Your Engagement Rate. Tracking Social Media Conversions.

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Blackbaud Luminate OnlineĀ® Benchmark Report Highlights

sgEngage

The 16th annual Blackbaud Luminate Online Benchmark Report is here! To encourage you to download and read the full report , we are sharing a few highlights we think you will find particularly compelling. Putting Benchmarks into Action What does all this mean for nonprofit marketers and fundraisers?

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Into Focus: Benchmarks and Best Practices for Nonprofits and Video

Beth's Blog: How Nonprofits Can Use Social Media

The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). You can download the report here (with email registration) or sign up for one of the free webinars here. Free webinars are being offered to share the report.

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Give Your P2P Events New Energy with Activity Tracking

sgEngage

Learn more: How to Convert Peer-to-Peer Event Participants into Monthly Donors If your organization is committed to a better donor experience, read on to learn how to give your P2P fundraising events new energy with activity tracking. Many non-sport options also happen to be ideal for tracking on a wearable device.

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New on SSIR: Learning to Draw, Socializing Fundraising, and More from the Nonprofit Technology Conference #12NTC

Amy Sample Ward

Segmentation (dividing up your list to target specific groups of people with different messages) and tracking aren’t new, but the tools are becoming more sophisticatedā€”and so are we. You can download them now for free. Fellow attendees: What other popular topics or interesting conversations would you add to the list?

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10 Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

Doing either will likely get your domain blacklisted as a spammer and by not using an email marketing service , you wonā€™t be able to track the success of your email campaigns. Email marketing services track opens by adding a tiny pixel image to your email campaigns.

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