EveryAction

SEPTEMBER 2, 2022

Instead of picking up the phone to call a friend, we might text them an address or a date and time to meet up for lunch or a volunteer shift. Mobile messaging is a useful part of a multi-channel fundraising and engagement strategy , given the state of email and direct mail. Volunteering.

Mobile 130

Mobile Digital Fundraising Advocacy 130

Qgiv

JANUARY 17, 2024

The year-end giving season is rife with opportunities for new donor acquisition and for bringing in different types of donors. Now is the time to build and refine your donor retention strategies to ensure that these year-end donors remain engaged and committed to your cause.

Retention 52

Retention Difference Donor Strategy 52

Qgiv

AUGUST 21, 2024

Plus, the M+R Benchmarks 2024 report highlighted the fact that online fundraising essentially stayed flat in 2023 (declining by 1%). That can include actual fundraising solutions, such as donation forms and event registration, or tools that help you manage and contact your donors, such as CRM or marketing software.

Software 98

Software Fundraising Platform Contact 98

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information.

Practice 342

Practice Online Fundraising Nonprofit 342

sgEngage

JANUARY 16, 2024

Put together a list of friends, family, co-workers, workout buddies—anyone who might be a potential donor. Send Handwritten Letters First, Not Emails Email is faster and can return instant results, but old-fashioned handwritten letters give that personal touch. Hit them up.

Effective 81

Effective Tips Fundraising Blackbaud 81

Bloomerang

AUGUST 23, 2023

You have a donor database ! Your database is probably home to people from a ton of different sources – your online donors, your direct mail donors, your volunteers, people who signed up on your website, people who registered for one of your events, people who fall into more than one of those categories, etc. Or even 70%?

Report 89

Report Donor Database Template 89

Bloomerang

MAY 28, 2024

They need a supportive culture of philanthropy flowing throughout the organization that actively engages other staff, board, volunteers, and current donors to strengthen discovery, cultivation, solicitation, and stewardship activities. Focus on winning the inside of the nonprofit before focusing on donor prospects and external friends.

Advice 93

Advice Job Fundraising Texas 93

Nonprofit Tech for Good

NOVEMBER 21, 2019

Donors, especially millennial donors, are motivated by specific issues and causes and typically do not have allegiance to specific organizations. This means that nonprofits have to compete with each other for donors’ attention and resources as they gravitate towards causes rather than organizations.

Storytelling 266

Storytelling Homeless Social Media New Zealand 266

Nonprofit Tech for Good

DECEMBER 19, 2019

14: World Blood Donor Day — #WorldBloodDonorDay. 5: International Volunteer Day — #VolunteerDay. Now in its fourth edition, this year’s report provides technology benchmarks for Africa, Asia, Australia and New Zealand, Europe, Latin America and the Caribbean, and the United States and Canada.

Calendar 363

Calendar Awareness Causes Giving 363

Nonprofit Tech for Good

DECEMBER 19, 2017

The Revival of Email. billion email accounts worldwide and the number is expected to grow to 7.7 Email accounted for 26% of all online revenue in 2016 and grew 14% over 2015. 56% of email opens are now mobile. 56% of email opens are now mobile. Online donors most trust the.org (72%),edu (7%), and.ngo (6%) domains.

Trend 268

Trend Communication United States Online 268

sgEngage

NOVEMBER 24, 2021

All prospects and donors can get involved, despite age, race, location, gender, disposable income, or affiliation. Recently, in The Tipping Point from the Blackbaud Institute , we found that more than one-third of donors say they increased their giving during the pandemic. Every dollar from everyone counts.

Blackbaud 107

Blackbaud Articulate Gift Global 107

Bloomerang

AUGUST 29, 2022

Use benchmarks to set your budget. It’s also important to keep lifetime donor value in mind, because an ad campaign may be breakeven or low return on ad spend but still well worth it to acquire new donors who will give again and again. Here are my top five tips to help every nonprofit craft a winning digital ads strategy: 1.

Digital 123

Digital Program Tips Nonprofit 123

Bloomerang

SEPTEMBER 21, 2021

An annual report is an important public document that nonprofits publish each year to communicate with their community and donors. The annual report includes things like your organization’s major accomplishments, benchmarks, and constituent success stories. Share key indicators. . Highlight your supporters. . Highlight your staff. .

Report 113

Report PDF Donor Summary 113

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations.

Strategy 107

Strategy Develop Fundraising Nonprofit 107

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Understand donors’ giving behaviors. Understand donors’ giving behaviors.

Analytics 52

Analytics Data Giving Metrics 52

Nonprofit Tech for Good

MAY 13, 2016

And email ROI and online giving is up, up, up! In reality, the peak years of email, online fundraising, and social media are ahead of us and the next decade will astound us all. Nearly one in three (31.5%) people worldwide donated to charity in 2015 and one in four (24%) volunteered. Gen X and Baby Boomers by email.

Social Media 100

Social Media Stats NGO South America 100

Tech Soup

MARCH 12, 2013

Simply getting emails out the door can be a challenge for nonprofits. Crafting relevant, interesting email on a regular basis? Actually, it’s a common challenge for all email marketers. The Most Effective Way to Improve Email Relevancy. It's a series of emails automatically sent in response to a certain action.

email 55

email Marketing Registration Stats 55

Neon CRM

SEPTEMBER 7, 2023

Spending some time planning your year-end fundraising activities will help you connect with donors, inspire them to support your work, and start building donor relationships that will carry over into the next year and beyond. How many new donors did you acquire? Which of your year-end donors were repeat donors?

Campaign 98

Campaign Fundraising Retention Template 98

Nonprofit Tech for Good

JANUARY 27, 2016

A collaborative research project by the Public Interest Registry and Nonprofit Tech for Good, the 2016 Global NGO Online Technology Report is an inaugural effort to gain a better understanding of how non-governmental organizations (NGOs) worldwide use online technology to communicate with their supporters and donors. 70% use the.ORG domain.

South America 100

South America North America Internet Stats 100

Bloomerang

SEPTEMBER 27, 2024

According to the latest M+R Benchmarks report , mobile message volume for nonprofits increased by 40% in 2023, indicating that this channel is here to stay. Text-to-give (also known as text-to-pledge or text fundraising) is a form of mobile fundraising in which donors give by sending a keyword to a text fundraising phone number.

Platform 57

Platform Mobile Giving Pledge 57

Nonprofit Tech for Good

OCTOBER 25, 2019

The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”. The exact criteria will depend on your organization but will probably include larger donors and repeat donors.

Facebook 217

Facebook Raise Fundraising Audience 217

Tech Soup

OCTOBER 12, 2016

An email welcome series is critical to make a good first impression with new subscribers on your email list. Craft a Series of Email Messages. Craft a Series of Email Messages. A welcome series usually includes multiple email messages. Pacing thereafter could be at three- or five-day intervals.

email 36

email Support Online Template 36

sgEngage

NOVEMBER 10, 2023

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. As a result, organizations can demonstrate growth and impact to donors while strengthening their commitment to the mission. And donors like it.

Donation 52

Donation Blackbaud Gift Retention 52

CauseVox

APRIL 13, 2022

Peer to peer fundraising is a type of fundraising campaign that involves activating your donors to fundraise on your behalf. 419 new donors engaged with the campaign, accounting for 75% of their new donors! Whichever platform you choose, make sure that it provides an optimal experience for donors. Recruit and Coach.

Fundraising 77

Fundraising Benchmark Campaign Raise 77

sgEngage

DECEMBER 27, 2021

The entrance of social media platforms into the fundraising space creates even more choice for nonprofits looking to empower their donors and fundraisers. It seems inevitable that Facebook fundraising will represent a piece of all nonprofits’ digital fundraising pie, so what are fundraisers and donors using the platform for?

Platform 101

Platform Facebook Tips Social Media 101

Bloomerang

DECEMBER 19, 2023

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. Is it worth it to spend the money?

Software 90

Software Free Tools Adobe 90

Care2

FEBRUARY 20, 2014

As I mentioned in a previous post about how many fundraising emails it might take per year to achieve a significant online fundraising program , digital fundraising is a numbers game. We save staff the costly effort of acquisition, accelerate growth, seed campaigns, and free staff up to cultivate relationships and close sales or donors.

email 61

email Benchmark Template Digital 61

Saleforce Nonprofit

AUGUST 12, 2021

Organisations across the world are responding to the devastating pandemic by using everything at their disposal to make lasting change in their communities, and Giving Tuesday offers a significant fundraising opportunity for the sector to recruit new supporters and volunteers. An engaged and inspired donor is a repeat donor!

Giving 112

Giving Tips Game Digital 112

Nonprofit Tech for Good

FEBRUARY 7, 2017

The primary goal of the report is to set a baseline of benchmarks for success for NGOs worldwide in their use of web and email communications, online and mobile fundraising tools, and social and mobile media. 66% use the.ORG domain for web and email communications. 71% regularly send email updates to donors and supporters.

Social Media 100

Social Media Stats Media Technology 100

Greater Giving

OCTOBER 10, 2022

Your fundraising goal should be reasonable and reachable, while still presenting enough of a challenge that donors will rise to the occasion to help meet it. Think of actionable steps and physical outcomes, such as reaching a benchmark on new construction or funding a specific program. Craft a compelling message.

Social Media 72

Social Media Donation Hunger Local 72

Get Fully Funded

AUGUST 1, 2022

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. Invite donors’ feedback to establish 2-way communication (courtesy).

Newsletter 124

Newsletter email Create Template 124

Connection Cafe

AUGUST 9, 2013

Nonprofits can learn from email campaigns corporate marketers are sending. Corporate email programs have focused on delivering value—they test offers, messaging and more. As a result, email expectations have changed. Your constituents now expect to receive relevant and interesting information in every email.

email 48

email Campaign Test Benchmark 48

Connection Cafe

MAY 29, 2014

As fundraisers, we put a lot of stock into email housefiles. The larger the donor file, the greater the number of dollars raised. For years, we believed online revenue correlated to the number of emails on file. For the last seven years, the Benchmark Report measured total and usable email housefile size.

email 40

email Files Broadcast Metrics 40

Nonprofit Tech for Good

FEBRUARY 12, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Email messaging raised 28% of all online revenue in 2017.

email 363

email Practice Marketing Newsletter 363

DNL OmniMedia

OCTOBER 13, 2020

At DNL OmniMedia, we help nonprofit organizations use their technology for more effective fundraising and donor stewardship. Moves are the various connections and steps a nonprofit takes to usher a donor toward giving. Effective moves management is built on the donor and gift lifecycle. What is moves management?

Effective 98

Effective Management Guide Fundraising 98

NetWits

MAY 19, 2011

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc). Saying Thanks.

Raise 208

Raise Relationship Tips Fundraising 208

The Science Behind Engaging your Supporters

OCTOBER 24, 2018

As the End-of-Year fundraising season approaches and strategic planning for 2019 looms, technological advances, donor demographic shifts and nonprofit workloads all pose challenges for nonprofit fundraising professionals. Rising email spam rates Many nonprofits depend on email as the backbone of their digital fundraising programs.

Fundraising 66

Fundraising Spam Database Social Media 66