NonProfit PRO

AUGUST 11, 2022

Recent donorCentrics Sustainer Benchmarking studies show that some 6% of monthly donors will make at least one extra gift a year when asked, so not asking is definitely leaving money on the table. Here's how to go about it.

Gift 279

Gift Donor Benchmark Studies 279

Bloomerang

JANUARY 8, 2025

Step one: Brainstorm everything youll add to the fundraising calendar Start/end dates for every fundraising campaign, for example, end of year, GivingTuesday, monthly donor campaign, planned giving campaign, etc. The post Create A Fundraising Calendar That Inspires Donors Year-Round appeared first on Bloomerang.

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Calendar Donor Fundraising Create 113

Nonprofit Tech for Good

JANUARY 9, 2020

According to the 2019 Giving USA Report , American donors gave an estimated $427.71 According to the 2019 Giving USA Report , American donors gave an estimated $427.71 based donors. donors’ needs and interests and why they give. donors’ needs and interests and why they give. billion to charities in 2018, with $22.88

Storytelling 267

Storytelling Active Activism Activities 267

NonProfit PRO

APRIL 10, 2025

Free Report to Education Benchmark Report Help your education nonprofit retain donors and optimize fundraising efforts

Benchmark 130

Benchmark Education Report Donor 130

NonProfit PRO

APRIL 10, 2025

Free Report to Healthcare Benchmark Report Help your Healthcare Nonprofit retain donors and optimize fundraising efforts

Benchmark 130

Benchmark Report Donor Fundraising 130

NonProfit PRO

APRIL 10, 2025

Free Report to Faith-Based Benchmark Report Learn how faith-based organizations can retain donors and boost recurring giving

Benchmark 130

Benchmark Report Donor Free 130

Candid

DECEMBER 23, 2024

While BIPOC (Black, Indigenous, and people of color) donors have been taking care of their communities for generations, they have yet to be significantly represented in traditional philanthropy. The Donors of Color Network (DOCN), a community of BIPOC donors, is part of that movement. So, how can we empower BIPOC donors?

Donor 69

Donor Change Philanthropy Benchmark 69

Nonprofit Tech for Good

SEPTEMBER 14, 2020

Now in its third edition, the 2020 Global Trends in Giving Report provides 100+ donor benchmarks for NPOs, NGOs, and charities worldwide. The data reveal how donors prefer to give and engage with their favorite causes and charitable organizations. 13,468 donors from 133 countries participated in the survey! <

Trend 321

Trend Global Report Giving 321

NetWits

AUGUST 8, 2012

Online donor solicitations are powerful. The allure to both nonprofits and potential donors is obvious. The Surprising Truth About Online Donors. Many organizations see the immediacy of giving, the larger average donations from online donors, and the relatively low costs in producing solicitations and look no further.

Offline 219

Offline Donor Online Fundraising 219

NonProfit PRO

OCTOBER 7, 2024

Virtuous released its "Nonprofit Fundraising Benchmark Report," providing insight into the seven KPIs that drive nonprofits' growth.

Benchmark 147

Benchmark Report Fundraising Nonprofit 147

NonProfit PRO

JUNE 6, 2024

From 2018 to 2022, the average nonprofit’s recurring donor base grew 127 percent! Recurring donors are easy to retain, highly engaged, and deeply connected to the causes they love. Download now to access benchmarks, donor insights, data-backed strategies, and advice from industry fundraising experts.

Giving 241

Giving Report Benchmark Advice 241

Nonprofit Tech for Good

MARCH 20, 2024

Online Fundraising Strategy 93% of nonprofits believe that a strong brand identity has a positive impact on donor engagement. 99designs ] 75% of donors look for concrete information about a nonprofit’s achievements before making a decision to give. Double the Donation ] The current donor retention rate is 41.9%. billion—only 0.6%

Statistics 229

Statistics Fundraising Online Nonprofit 229

Nonprofit Tech for Good

JULY 21, 2019

54% of donors worldwide prefer to give via credit or debit card. The number of new donors giving to charity declined by 7.3% The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). 9% via PayPal.

Social Media 279

Social Media Stats Fundraising Media 279

Nonprofit Tech for Good

APRIL 15, 2020

Sending donors a third-party payment site, such as PayPal, is problematic if that is the only way that donors can give. According to Network for Good , one in six online donors will drop out of the donation process if they are sent to a third-party website. Monthly donors give $35.46

Donation 363

Donation Practice Nonprofit Paypal 363

Bloomerang

JANUARY 20, 2025

At the top of my list is hearing from nonprofit colleagues that donors arent interested in making unrestricted gifts. Even worse, is when they believe that asking for such gifts is not consistent with being donor centric. Frankly, too many donors were driven by the desire to mirror themselves or their experience.

Gift 115

Gift Giving Donor Philanthropy 115

Nonprofit Tech for Good

JULY 4, 2023

Website Design 94% of consumers/donors say that their first impression of a brand is based on its website’s design. [ M+R Benchmarks ] Organic traffic (website traffic generated by unpaid search results) comprised 38% of all nonprofit website visits in 2022. [ M+R Benchmarks ] Average online gift and mobile giving.

Statistics 246

Statistics Websites Nonprofit Benchmark 246

Nonprofit Tech for Good

APRIL 18, 2017

In 2010, only 6% of donors said that an e-appeal motivated a gift. Sustainer income from monthly donors grew 10% in 2016. Source: 2016 Luminate Online Benchmark Report. High-wealth donors ($200,000+ in annual household income) give an average of $2,252 annually and 51% prefer to give online. In 2015, that jumped to 20%.

Social Media 254

Social Media Stats Mobile Media 254

Nonprofit Tech for Good

MAY 5, 2022

Those who commit to the organization’s mission – clients, donors, board members, and staff – all have opinions about the optimal spending levels to execute the mission. Perceptions of spending levels – from donors, the board, or other stakeholders – can influence campaign and fundraising management. About the Sponsor.

ROI 334

ROI Demonstration Nonprofit Metrics 334

DonorPerfect

MARCH 28, 2022

By Mallory Erickson Nonprofit organizations across the world are struggling with donor retention, with the average retention rate hovering around 45%. Of course, donor retention benchmarks vary depending on many factors, including the type of nonprofit. Contributors who Read More ».

Retention 122

Retention Donor Organization Guide 122

Charity Village

MAY 25, 2023

Canadian fundraising agency Good Works has released the 2023 Direct Mail Benchmarks Report – the only report of its kind in Canada. appeared first on CharityVillage.

Benchmark 75

Benchmark Mail Rate Integration 75

Nonprofit Tech for Good

OCTOBER 25, 2023

M+R Benchmarks ] 74% of nonprofits send an automated welcome email after joining a newsletter and these messages have an average open rate of 202% higher than traditional email campaigns. M+R Benchmarks ] Email list sizes decreased by 2% in 2022, after 8% and 9% growth in the previous two years. [

email 213

email Statistics Marketing Nonprofit 213

Nonprofit Tech for Good

APRIL 2, 2020

They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like marketing and communications that often get put on the back burner. or 2%, you will be getting 50%-100% more donors without adding any marketing budget. By increasing your conversion rate to 1.5% 3) Engagement.

Metrics 309

Metrics Digital Marketing Nonprofit 309

M+R

APRIL 27, 2023

The maître d’ has called your name, the table is set, and the napkins are folded up like fancy little swans: it’s time to dig in to a year’s worth of M+R Benchmarks charts, findings, and insights at mrbenchmarks.com ! We also compare retention rates and annual value for one-time and monthly donors. Sign up for the webinar now.

Benchmark 111

Benchmark Studies Social Media email 111

Nonprofit Tech for Good

JULY 6, 2014

Each time @NonprofitOrgs reaches a 100K-follower benchmark, Nonprofit Tech for Good donates to various nonprofits. More nonprofits are streamlining their online giving process and using more visuals to communicate their gratitude to donors. Add a poll asking donors what prompted them to give. Donate: Oxfam America.

Ideas 261

Ideas Paypal Social Media Donation 261

sgEngage

MARCH 8, 2024

The 16th annual Blackbaud Luminate Online Benchmark Report is here! When looking at online benchmarks and digital revenue, we saw that any growth or ground held was due to increases in sustainer metrics. Putting Benchmarks into Action What does all this mean for nonprofit marketers and fundraisers?

Blackbaud 107

Blackbaud Benchmark Online Report 107

Allegiance Group

JANUARY 8, 2025

As fundraisers, were also storytellers and every donor has a story. When we can identify what those stories are and understand the kind of path our donors follow at each stage of the giving process, we can gently guide their journey, connect with them at a deeper level, build strong relationships, and improve fundraising results.

Map 52

Map Donor Experiment Team 52

Bloomerang

NOVEMBER 19, 2021

What if I told you that how you recruit peer-to-peer fundraisers and donors could be more efficient and result in more donations over time? . By creating donor retention strategies for retaining your past fundraisers and donors. Knowing how to say thank you is imperative for retaining your donors and fundraisers alike.

Retention 131

Retention Donor Fundraising Strategy 131

Nonprofit Tech for Good

SEPTEMBER 17, 2019

Attendees will also gain insight by learning benchmarks for success as revealed in the 2019 Global NGO Technology Report. How to launch and maintain an email marketing strategy that consistently engages donors and supporters. << Register Now >> Please Note: This webinar will be recorded. .

Communication 223

Communication Practice New Zealand Free 223

sgEngage

OCTOBER 29, 2021

The new Blackbaud Luminate Online Benchmark Report is out, and it has some significant differences from previous years. Topics Discussed in This Episode: Background on the Luminate Online Benchmark Report. Growth in first-time online donors. Listen Now: Resources: Blackbaud Luminate Online Benchmark Report.

Blackbaud 98

Blackbaud Benchmark Podcast Report 98

Bloomerang

JANUARY 14, 2025

According to the M+R Benchmarks report , fundraising mobile messages generate an average of $92 in revenue for every 1,000 messages sent. Regardless of what you call it, mobile giving is one of the most popular ways for nonprofits to raise moneyand retain more donors on the go. Step 5: Track and analyze data to improve over time.

Mobile 105

Mobile Giving Guide Nonprofit 105

NetWits

MAY 17, 2011

Making Participants and Donors Successful with Mobile Solutions. Organizations increase overall fundraising revenue by 40% more than industry benchmark. Register for our Social Fundraising Newsletter and immediately get access to the full reports used to construct this INFOGRAPHIC. Understanding the Value of Team Captains.

Fundraising 279

Fundraising Social Social Media Newsletter 279

Nonprofit Tech for Good

MARCH 20, 2018

At the time, making an online donation was a radical concept that executive staff and donors resisted, but it was a new technology that Gen X knew would change fundraising forever – they just didn’t think it would take this long. Source: Benchmarks. 8) 66% of donors have volunteered within the last 12 months.

Stats 230

Stats Online Fundraising NGO 230

Nonprofit Tech for Good

FEBRUARY 12, 2025

Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook. Rival IQ Social Media Industry Benchmark Report ] 53% of nonprofits spend on social media advertising. M+R Benchmarks Report ] Facebook/Meta results in an average return on ad spend (ROAS) of $0.48 on TikTok. [

Social Media 193

Social Media Statistics Media Social 193

Neon CRM

MARCH 26, 2025

Nonprofit email benchmarks are more than interesting data points. Comparing your own performance to industry benchmarks can help you identify areas to improve your email strategies. These benchmarks are based on the performance of 37,472 individual email campaigns sent by Neon One clients in 2022.

Benchmark 80

Benchmark email Nonprofit Rate 80

Nonprofit Tech for Good

OCTOBER 31, 2019

Monthly donors give 42% more over the course of a year compared to one time donors. They also stick around longer with most programs enjoying donor retention rates north of 85%. If executed correctly, a successful monthly donor program can be a game changer for your nonprofit.

Program 224

Program New Zealand Free Giving 224

Nonprofit Tech for Good

JUNE 1, 2021

5) 41% of nonprofits worldwide send email newsletters to their supporters and donors monthly. It is becoming more difficult for nonprofits to reach the Inboxes of their supporters and donors. An email fundraising appeal is an email with the sole purpose of inspiring and asking donors to make an online donation.

email 336

email Fundraising Stats Marketing 336

Nonprofit Tech for Good

MAY 29, 2012

Last month I donated online to 25 of my 32 Favorite Nonprofits in celebration of reaching the benchmark of following 100,000 nonprofits, nonprofit staff, and nonprofit service providers on Twitter. What a lost opportunity to convert their donors into Facebook Fans, Twitter and Pinterest Followers, and blog subscribers!

Campaign 253

Campaign Online Fundraising Nonprofit 253