Classy

JUNE 30, 2021

From stats on conversion and acquisition to retention and supporter experience, check out the infographic below to get a peek at the data from the 2021 report. We created a free Benchmark Assessment to surface actionable fundraising takeaways based on your organization’s current metrics.

Fundraising 98

Fundraising Benchmark Stats Metrics 98

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. In this case, you may aim to upgrade donors to a larger monthly donation.

Analytics 52

Analytics Data Giving Metrics 52

Whole Whale

NOVEMBER 10, 2021

App retention rates also indicate that most audiences will be churned through within months. Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). This mobile-first approach to turning exercise into donations for charity had good reason for becoming an app. People spend 2.5

Mobile 96

Mobile Build Benchmark Rate 96

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics.

Hype 52

Hype Research Marketing Benchmark 52

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Benchmarks let us know how we perform compared to our event fundraising peers. Obvious event metrics to follow are the basics, like these: Total amount raised.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Donor stewardship helps you boost your donor retention rate , helping you earn much more over time. Major gifts.

Strategy 107

Strategy Develop Fundraising Nonprofit 107

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. High-Level Takeaways from the FEP Report FEP tracks three key metrics: donors, dollars, and retention. Still, it’s a concerning trend.

Trend 52

Trend Podcast Nonprofit Retention 52

Connection Cafe

FEBRUARY 17, 2014

Nonprofit statistics covering fundraising, charitable giving, online giving, social media, mobile, donor retention, email marketing, stewardship, donor research, charitable organizations, donor trends, direct mail, giving, and other key not-for-profit charitable giving metrics and benchmarks.

Statistics 55

Statistics North America Benchmark Retention 55

Givinga

FEBRUARY 26, 2019

Donation Tracking and Impact Reporting. How Donation Tracking and Impact Reporting Affect Profits. With donation tracking and impact reporting, businesses can collect and analyze data on their philanthropic impact, projecting their results into the market. Employee retention? Are you trying to increase brand awareness?

Profit 45

Profit Software Benchmark Student 45

Connection Cafe

MAY 9, 2013

Over time, we’ve isolated certain benchmarks that provide clues to the health of an event. Efforts that improve these metrics often lead to growth in revenue and vitality of an event or event series. Common peer-to-peer benchmarks include the following: Repeat attendance. Percentage of self-donations. Team participation.

Analytics 40

Analytics Benchmark Fundraising Metrics 40

Pamela Grow

JUNE 28, 2023

According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. Your open rate is, of course, one of the most important metrics you’ll want to track. of their total audience. Imagine the missed opportunities! Engagement?

email 52

email Rate Social Media ROI 52

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Connection Cafe

JANUARY 4, 2017

A donation of time/talents is an indicator of a deeper passion for your mission/event. In today’s busy world, a donation of time and talents can be more valuable than a monetary donation from the perspective of your supporters. For the Boot Walk, the average donation was closer to $153/person. Time is money.

Raise 39

Raise Fundraising Cancer Volunteer 39

Nonprofits Source

OCTOBER 4, 2023

Let’s say an employee gives to a nonprofit that uses Double the Donation, the world’s most popular matching gift tool. If your company uses a CSR platform that integrates with Double the Donation, your employees can opt for the software to automatically submit a matching gift request to your company.

Software 52

Software Business Guide Companies 52

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. While retention rates have been lower, there are opportunities and questions we still need to address. Now you tell us: does this match your experience with your online donation programs?

Attention 36

Attention Metrics Online Fundraising 36

Connection Cafe

MAY 20, 2015

Individual participant and team captain retention rates. Fundraising performance metrics. Average donation amount. Compare your performance to industry benchmarks. This study lets you benchmark your performance against other events in a similar category such as walks, runs, bike, and endurance events.

Benchmark 20

Benchmark eBook Indiana Registration 20

Tech Soup

MARCH 12, 2013

In their gigantic 2011 email benchmark report, Marketing Sherpa indicated the most effective way to improve email message relevancy was to automatically send email based on triggers.What's a triggered email campaign? So does this mean nonprofits will see 10x more donations from triggered welcome emails? The work is done upfront.

email 55

email Marketing Registration Stats 55

DNL OmniMedia

DECEMBER 13, 2021

Equipped with supporter profiles and a log of all interactions, your nonprofit can craft a strategic plan for stewarding its audience members toward a desired next step– such as making a larger donation or signing up to attend an upcoming event. recurring gifts, planned gifts, and tributes), and process donations.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 100

Ideas Online Guide Fundraising 100

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. Average gifts, retention rates, channel giving, big data, small data…the sheer volume of information involved with fundraising can be daunting.

Benchmark 43

Benchmark Analytics Strategy Fundraising 43

Bloomerang

JULY 20, 2023

Online fundraising is the process of raising funds from supporters via the internet, usually using an online donation page. Your nonprofit can expand its reach and encourage additional contributions, and your supporters can more easily donate to your cause. This means they don’t need to be in front of a computer to donate.

Ideas 81

Ideas Online Fundraising Tips 81

Neon CRM

MAY 31, 2023

Understanding the Donor Journey Donor Acquisition Donor Retention Donor Stewardship How to Communicate With Your Donors Donor Data Management 1. It’s a framework that outlines the various stages that a donor goes through before and after making a donation. We’re going to share how it’s done. Sound good? Then let’s get started!

Donor 52

Donor Management Guide Retention 52

Bloomerang

MAY 30, 2022

What were our donor retention and new donor acquisition rates? We will improve overall donor retention by 5% (to 50% overall) by creating and implementing a donor-centered stewardship plan. Connecting donations to impact. Make sure your message includes specific descriptions of how you’ll use donations.

Guide 131

Guide Fundraising Social Media Channel 131

Givinga

JANUARY 22, 2019

In a recent survey, 72 percent of companies reported that the most important way to improve impact measurement was through business and ROI metrics³, including brand awareness and reputation along with customer and employee-related metrics. Use Benchmarking to Measure and Communicate Business Impact. Charity Databases.

Platform 45

Platform Business Giving Charity 45

Qgiv

MAY 23, 2022

Posting links to your donation forms and promoting your fundraisers on social media can help you run successful fundraising campaigns and reach a wide audience of supporters. In addition to informing your supporters, this kind of education can encourage supporters to donate to your organization to make an impact on the world.

Social Media 52

Social Media Practice Media Strategy 52

Bloomerang

JULY 19, 2021

For example, simply saying “we prioritize major gifts” or “we focus on donor retention” isn’t helpful without understanding specifically how you’re doing so and then tracking and measuring your results so you can improve. . Take a look at the M+R 2021 Benchmarks report and s hare some data and examples with your “powers that be.”

Digital 99

Digital Marketing Fundraising Strategy 99

Care2

JULY 10, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Philip King: ROI or cost of funds raised.

Social Media 34

Social Media Trend Advocacy Online 34

sgEngage

APRIL 29, 2021

The seventh annual donorCentrics® Sustainer Summit brought together, via webinar, 31 of the nation’s largest national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020. Sustainer Retention.

Retention 52

Retention Gift Conversation Rate 52

Connection Cafe

APRIL 21, 2020

Monitoring your metrics is a best practice anytime, but it’s particularly important during periods of crisis fundraising. Review your past performance for insights like: Which marketing outlets generate the most engagement and/or donations? What’s your average donor retention from one campaign or event to the next?

Charity 30

Charity Strategy Online Virtual 30

ASU Lodestar Center

AUGUST 24, 2011

This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Most plans offer a benchmark against which actual performance can be measured and reviewed (more on this later.) It is important to establish a baseline and set benchmarks and goals to strive to achieve.

Communication 93

Communication Effective Impact Benchmark 93

NonProfit Hub

MARCH 7, 2016

Create a stellar online donation page. Conversely, if your donors overwhelmingly appreciate emailed newsletters with “Donate Now” buttons that lead to your donation page, keep crafting great emails that will grab donors’ attentions. You can do so by: Including a “Preferred Communications” option on your donation form.

Fundraising 28

Fundraising Tips Social Media Method 28

NonProfit Hub

MARCH 10, 2016

Create a stellar online donation page. Conversely, if your donors overwhelmingly appreciate emailed newsletters with “Donate Now” buttons that lead to your donation page, keep crafting great emails that will grab donors’ attentions. You can do so by: Including a “Preferred Communications” option on your donation form.

Fundraising 28

Fundraising Tips Social Media Method 28

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Optimizing your donation form is about removing barriers and thinking simple.

Story 54

Story Nonprofit Social Media Content 54

Bloomerang

JUNE 25, 2021

And in order to do an audit and assessment, you have to know what your baseline data is so that you can create some goals around that and then benchmark against those goals. Hopefully, they win the lottery and stay because they love working for you so much because you’re the best boss, and they would donate some of that back.

Database 67

Database Donor Video Mail 67

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. First Year Donor Retention is 29.3%

Statistics 85

Statistics Trend Benchmark Blackbaud 85

Connection Cafe

DECEMBER 5, 2017

From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me. Donor retention rates across lifecycles. Lifetime value measurements.

Analytics 33

Analytics Data Analysis Metrics 33