Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. If you are one of the 41% of nonprofits emailing monthly, experiment with emailing your list twice monthly. Why the Open Data Project?

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email Marketing Data Digital 333

Nonprofit Tech for Good

JULY 4, 2023

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the website statistics listed below can guide your nonprofit in creating and maintaining a website that maximizes the user experience and fundraising success. M+R Benchmarks ] Average online gift and mobile giving. per visitor. [

Statistics 244

Statistics Websites Benchmark Drupal 244

Nonprofit Tech for Good

OCTOBER 25, 2022

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 capture an email address] through digital advertising. The concept is worth experimenting with! Earn a Certificate in Social Media Marketing & Fundraising! to secure a lead [i.e., 1) Top bar opt-ins and links.

Websites 320

Websites Action Test Newsletter 320

M+R

MAY 31, 2024

Earlier this month, Google began rolling out their generative AI experience in search to everyone in the US. If you’ve Googled, well, anything lately, you’ve probably seen Google’s generative AI experience, aka an AI-generated answer at the very top of the search page (above ads and organic results). What is this? Why does it matter?

Search 45

Search Experiment Google Benchmark 45

M+R

MARCH 11, 2024

Here are the four biggest takeaways: 1) Huge Results for the Humane Society of the United States: Gabby Green from HSUS shared her experience using Scout Quest data to reactivate a huge inactive file. Guess who will be releasing a Benchmarks study on April 24? Get the full webinar recording here ! Huge Advertising Update!

Mail 97

Mail Results Benchmark United States 97

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. This is where EveryAction comes in!

Benchmark 62

Benchmark Digital Trend Report 62

Nonprofit Tech for Good

NOVEMBER 29, 2014

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2014 Nonprofit Benchmarks Study :: Download. 2014 Online Benchmark Report :: Download. 2013 Digital Persuasion Report :: Download. Published by M+R and NTEN.

Social Media 216

Social Media Report Media Australia 216

Nonprofit Tech for Good

MAY 2, 2014

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 2014 Nonprofit Benchmarks Study :: Download. 2014 Digital Persuasion Report :: Download. 2013 Online Marketing Nonprofit Benchmark™ Study :: Download.

Social Media 221

Social Media Mobile Report Media 221

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. Experiment and keep in mind that those who use Twitter regularly tend to love Twitter. Twitter can be mean.

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Twitter Practice Social Media Nonprofit 336

Classy

JULY 28, 2021

An easy donation experience offers value to both supporters and nonprofits, and we’re breaking down how to achieve it all. . Our latest report, The State of Modern Philanthropy 2021 , elevated data trends from over 4,800 nonprofits to consider when establishing a modern donation experience. See What’s New In Fundraising.

Experiment 93

Experiment Donation Ideas Create 93

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. Common benchmarks include the number of new donors, the number of new email subscribers, or volunteer sign-ups.

Practice 230

Practice Fundraising Guide Channel 230

.orgSource

APRIL 22, 2024

We selected this group because, as independent business owners, they were acutely aware of the challenges of digital markets and the attitudes needed for success. I use the word “change” frequently to describe shifts in the digital world. It’s a good experience to let go of the reins and see what gets accomplished.

Associations 221

Associations Trend Technology Attitude 221

Nonprofit Tech for Good

JUNE 18, 2024

This is the ninth post in a blog and webinar series called 101 Digital Marketing & Fundraising Best Practices for Nonprofits , written and presented by Heather Mansfield. It’s during those early months, and sometimes years, when your nonprofit is most likely to experience the fastest organic growth rate of new followers.

Practice 184

Practice Social Media Profile Nonprofit 184

Nonprofit Tech for Good

MAY 20, 2016

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2016 Nonprofit Benchmarks Study :: Download. 2016 Digital Outlook Report :: Download. 2014 Cone Communications Digital Activism Study :: Download.

Social Media 154

Social Media Report Media Asia 154

Nonprofit Tech for Good

NOVEMBER 21, 2019

labor force today and they have greatly different media patterns, behaviors and habits compared to their parents. An effective story not only helps nonprofits attract new donors but also increases overall brand awareness, which can be good for landing corporate sponsorships or attracting media coverage.

Storytelling 266

Storytelling Homeless Social Media New Zealand 266

sgEngage

SEPTEMBER 18, 2024

Amid ongoing economic uncertainties and the global pandemic aftermath, nonprofits have had to navigate a lot of change in recent years—shaping the global nonprofit space towards digital-first experiences and processes. While digital disruption has always impacted the sector, it’s likely that AI has had an influence on these results.

Global 77

Global New Zealand Research Australia 77

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Arts and Social Media. At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants.

Benchmark 96

Benchmark Social Media Measure Results 96

Nonprofit Tech for Good

MARCH 5, 2017

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. Digital in 2016 :: Download. 2016 Nonprofit Benchmarks Study :: Download. 2016 Digital Outlook Report :: Download. Most of the reports listed are based on U.S.

Social Media 100

Social Media Report Media Asia 100

EveryAction

MAY 2, 2023

Here are six ways to empower your supporters to advocate on behalf of your mission, with support from technology that makes it a smooth and efficient experience. An effective digital petition form should include a few key features and characteristics. Either way, we think activating your supporters should be easy and effective.

Advocacy 222

Advocacy Action Support Help 222

Nonprofit Tech for Good

MARCH 15, 2015

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2015 Digital Outlook Report :: Download. 2015 Nonprofit Benchmarks Study :: Download. 2013 Digital Persuasion Report :: Download. Published by Blackbaud.

Social Media 100

Social Media Report Media Fundraising 100

Nonprofit Tech for Good

JULY 3, 2015

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2015 Nonprofit Benchmarks Study :: Download. 2015 Digital Outlook Report :: Download. 2013 Digital Persuasion Report :: Download. Published by M+R and NTEN.

Social Media 100

Social Media Report Media Fundraising 100

M+R

JUNE 22, 2021

But while it’s nice to be out of the house a bit more this summer, we’re still rocking the virtual webinar experience. June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. Where did nonprofits invest their digital ads budgets? July 7, 11–12:30pm ET: Benchmarks UK 2021: News you can use.

Benchmark 52

Benchmark Studies Digital Analysis 52

Forum One

MARCH 20, 2023

It can get complicated quickly since there are so many touchpoints for people to get information—from engaging with your website to following you on social media, contacting you by phone, meeting you in person, receiving your printed materials in the mail, etc.

Denver 60

Denver Colorado Social Media Info 60

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2013

Note From Beth: Back in 2011, I had pleasure of facilitating a panel discussion Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson and Jai Sen from Sen Associates where I learned about research study they were conducting about social media use in the arts. Management attitudes. keep spending level.

Social Media 108

Social Media Arts Social Media 108

Bloomerang

AUGUST 16, 2021

Investing in digital-first fundraising and marketing communications. Mastering online user experience and messaging. Do you know what social media posts they like or share? Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages.

Analytics 125

Analytics Strategy Fundraising Benchmark 125

Nonprofit Tech for Good

SEPTEMBER 11, 2012

I wrote about it in Social Media for Social Good: A How-To Guide for Nonprofits : Communities begin to grow exponentially when they reach 5,000 members. Large national and international nonprofits have little problem reaching this benchmark, but small and some medium-size nonprofits will. And it’s true.

Web 237

Web Social Social Media Myspace 237

NetWits

APRIL 5, 2013

The much-anticipated 2013 eNonprofit Benchmark study was released last week. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. I’ll speculate a poor mobile experience might also be partially to blame. based national nonprofits in 2012. percent to 4.5 percent over the past year.

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Rate email Ideas Trend 235

Forum One

JANUARY 19, 2023

It serves as the digital face of your organization and is the main source of knowledge about the programs and issues you work on. From improvements in user experience, to new trends in visual design and technical performance, there are a lot of factors that are fundamental or high on your priority list.

Websites 61

Websites Change Management Digital Government 61

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. These types of reports may include benchmarking data, but that data will be much more specific than reports that explore broad trends.

Hype 52

Hype Research Marketing Benchmark 52

sgEngage

DECEMBER 27, 2021

Either way, it’s important to go into 2022 with a strong digital fundraising strategy to take advantage of an increasingly more captive online audience. . Social fundraising enables nonprofits and private individuals alike to generate support for their cause utilizing tools within a social media platform to target their users.

Platform 101

Platform Facebook Tips Social Media 101

Forum One

DECEMBER 22, 2022

What parts of your digital strategy are working well? This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. Investigate what’s required to mimic any vital reports or data you’re pulling in UA, and experiment with new metrics in GA4.

Time 75

Time Metrics Analytics Adopt 75

Forum One

OCTOBER 13, 2022

Presenter(s): Amanda Halacy, Senior Strategist, Forum One; Julia Bradshaw , User Experience Design Lead , Forum One. Presenter(s): Steven Bond, Managing Director of Digital Marketing, Forum One; Christina Crawley , Managing Director of Marketing, Forum One. Presenter(s): Julia Bradshaw , User Experience Design Lead , Forum One.

Colorado 46

Colorado Audience Digital Denver 46

ASU Lodestar Center

OCTOBER 29, 2014

posted by Ryan Stewart Owner Marketic As the owner of a Miami based SEO and digital marketing agency, I''ve helped hundreds of businesses solve complicated marketing problems. They end up spending frivolously on marketing or allocate resources to free mediums like social media in an attempt to save money.

Social Media 81

Social Media Marketing Media Miami 81

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Observation is not just scanning or browsing, but looking at another organization’s practice with a critical thinking lens and gaining insights. Along with benchmarking – that is comparing your organization’s numbers with an industry average or simply another similar organization or two is great.

Charity 131

Charity Lesson Marketing Digital 131

Socialbrite

OCTOBER 6, 2022

Donors are still eager to support the organizations and causes they care about, yet they expect to be engaged differently — often through digital channels. As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020. Nurture donor relationships through digital channels.

Fundraising 69

Fundraising Statistics Paypal Retention 69

Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

Facebook 217

Facebook Raise Fundraising Audience 217

Forum One

SEPTEMBER 7, 2021

Your foundation’s website is the entry point for the majority of your audiences, and so ensuring that all parts of your digital strategy and digital ecosystem are connected to it is of utmost importance. Plan for a personalized experience. There are many things to consider when planning a website redesign.

Websites 56

Websites Strategy Change Management Digital 56