Benchmark Contact Mail 
M+R
MAY 31, 2022
About this time last year, we all started talking about Apple’s new Mail Privacy Protection , a.k.a. We saw some of the impacts of these changes in this year’s Benchmarks. Apple Mail Privacy Protection works by pre-loading email content — including open tracking pixels. That’s the “Privacy” part of Mail Privacy Protection.).
NetWits
MAY 31, 2011
The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. Observations: The participants in the benchmarking group are dominated by direct mail focused nonprofits.
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M+R
MARCH 5, 2024
Scout Quest doesn’t ask you to give your donor or activist names or contact information to anyone. We’re ALSO going to reveal new details about how we’ll be expanding Scout Quest to cover direct mail data — as well as an all new way Scout Quest can be used to massively expand your advertising reach. ? and our annual Benchmarks study.
M+R
FEBRUARY 26, 2024
Scout Quest doesn’t ask you to give your donor or activist names or contact information to anyone. We’re ALSO going to reveal new details about how we’ll be expanding Scout Quest to cover direct mail data — as well as an all new way Scout Quest can be used to massively expand your advertising reach. ? and our annual Benchmarks study.
The NonProfit Times
APRIL 24, 2024
Nonprofits raised an average 94 cents through direct mail for every dollar raised online. Direct mail revenue fell by 6% in 2023. The agency collected responses from fundraisers at 216 nonprofits for its Benchmarks report. About half of 225 M+R Benchmarks participants reported working with social media influencers during 2023.
Nonprofit Tech for Good
JULY 21, 2019
11% via direct mail/post. 92% of donors say it is important that NGOs, nonprofits, and charities make a concerted effort to protect their contact and financial information from data breaches ( Global Trends in Giving Report ). Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). M+R Benchmarks Report ).
EveryAction
SEPTEMBER 2, 2022
Mobile messaging is a useful part of a multi-channel fundraising and engagement strategy , given the state of email and direct mail. The direct mail fundraising landscape is also complicated, given supply chain shortages and increasing costs. However, 90 percent of text messages are read within only three minutes of being received.
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